At a Glance
- Tasks: Manage exciting multi-channel CRM campaigns using Adobe Campaign and AI.
- Company: Join a leading health and beauty retailer with a vibrant culture.
- Benefits: Enjoy 33 days holiday, discounts, hybrid work, and a great pension scheme.
- Other info: Be part of a supportive team with fantastic growth opportunities.
- Why this job: Make a real impact on customer experiences while having fun at work.
- Qualifications: 2+ years CRM experience, Adobe Campaign skills, and a passion for data.
The predicted salary is between 30000 - 40000 £ per year.
Location: East Croydon, hybrid working (2 days from home, 3 days in office near East Croydon Station). Hours: 37.5 – 9:00 a.m. to 5:30 p.m. Salary: Competitive.
Key Responsibilities
- Manage the end‐to‐end delivery of multi‐channel CRM campaigns using Adobe Campaign to design and build emails, push notifications and SMS.
- Produce and deliver day‐to‐day communications including initial briefs, targeting, data selection, programming campaigns, and reporting results back to the team.
- Develop and analyse test‐and‐learn strategies to optimise communications.
- Support CRM managers to become more effective, focusing on customer content optimisation and highly targeted data for activating campaigns.
- Schedule and deploy campaigns and member programmes across members and non‐members.
- See every interaction with the customer as an opportunity to brighten their day.
- Discover new ways of working that put a smile on customers and team members' faces.
- Use positive language and behaviours with customers and team members to be 'The Best You'.
- Act as the voice of customers and orchestrate the organisation to live the brand purpose and inspire a customer‐first culture.
- Actively develop the ability to use AI effectively and think critically about outputs.
- Balance AI efficiency with human coaching, empathy and team cohesion to strengthen the human touch.
What you'll need to succeed
- Ideally 2+ years of relevant CRM experience.
- Significant experience of using Adobe Campaign.
- Familiarity with SQL, HTML and JavaScript.
- Ability to organise, analyse and evaluate campaign metrics and translate them into useful insight.
- Commitment to join in, have fun and celebrate everyone's hard work.
- Build great working relationships based on trust, respect, and consideration of others' needs.
- Regularly seek feedback and use it to improve and grow.
- Break down problems into smaller, manageable steps for easier resolution.
Benefits
- 33 days holiday, rising to 38 days with length of service (inclusive of bank holidays).
- Two staff discount codes for yourself and a family member or friend.
- 30% discount on Superdrug Own Brand Products both in store and online.
- Hybrid working pattern available: 2 days from home and 3 days in the office.
- Company pension matching and bonus.
- Access to Stream – a money‐management app that gives you a percentage of your pay as you earn it.
- Part of the A.S. Watson Group, the world's largest international health and beauty retailer with over 15,700 stores in 25 markets.
- Unrivalled learning and development programmes.
- Enhanced maternity, shared parental, adoption leave, company sick pay and pregnancy loss support.
- Opportunity to be part of something special.
CRM Campaign Specialist — Hybrid, Multi‐Channel & AI‐Driven in Croydon employer: Superdrug
As a CRM Campaign Specialist at our East Croydon location, you'll thrive in a vibrant hybrid work environment that fosters creativity and collaboration. With generous benefits including up to 38 days of holiday, competitive discounts, and robust learning opportunities, we prioritise employee growth and well-being. Join us to be part of a customer-first culture where your contributions are valued and celebrated, making every day rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Campaign Specialist — Hybrid, Multi‐Channel & AI‐Driven in Croydon
✨Tip Number 1
Get to know the company culture before your interview. Check out their social media and website to see how they interact with customers and what values they promote. This will help you tailor your responses and show that you're a great fit for their team.
✨Tip Number 2
Practice your pitch! Be ready to explain how your experience with Adobe Campaign and CRM strategies can brighten customer interactions. We want to hear how you can bring a smile to both customers and team members!
✨Tip Number 3
Don’t just focus on your skills; highlight your ability to collaborate and build relationships. Share examples of how you've worked with others to achieve campaign success. Remember, they’re looking for someone who can inspire a customer-first culture!
✨Tip Number 4
Finally, don’t forget to follow up after your interview! A quick thank-you email can go a long way in showing your enthusiasm for the role. And hey, if you found this job through our website, let them know you’re keen to be part of something special!
We think you need these skills to ace CRM Campaign Specialist — Hybrid, Multi‐Channel & AI‐Driven in Croydon
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the CRM Campaign Specialist role. Highlight your experience with Adobe Campaign and any relevant skills like SQL, HTML, or JavaScript. We want to see how you can bring your unique flair to our team!
Showcase Your Achievements:Don’t just list your responsibilities; share specific examples of successful campaigns you've managed. Use metrics to demonstrate your impact, like increased engagement rates or improved customer satisfaction. We love numbers that tell a story!
Be Authentic:Let your personality shine through in your application. We value a positive attitude and a customer-first mindset, so don’t hesitate to express your passion for creating delightful customer experiences. Remember, we’re looking for someone who can brighten our day too!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our awesome team at StudySmarter!
How to prepare for a job interview at Superdrug
✨Know Your Tools
Make sure you’re familiar with Adobe Campaign, SQL, HTML, and JavaScript. Brush up on how these tools can enhance your CRM campaigns. Being able to discuss specific examples of how you've used them in past roles will show you're ready to hit the ground running.
✨Showcase Your Analytical Skills
Prepare to talk about how you've organised, analysed, and evaluated campaign metrics in previous positions. Bring examples of how you've translated data into actionable insights. This will demonstrate your ability to optimise communications effectively.
✨Emphasise Customer-Centricity
Be ready to share instances where you’ve put the customer first. Discuss how you’ve brightened customer interactions and contributed to a positive brand experience. This aligns perfectly with the company’s focus on a customer-first culture.
✨Demonstrate Team Spirit
Highlight your commitment to collaboration and building great working relationships. Share examples of how you’ve sought feedback and used it to improve. This shows that you value teamwork and are eager to contribute to a fun and supportive work environment.
