At a Glance
- Tasks: Create stunning digital assets for paid media and support marketing campaigns.
- Company: Join Superdrug, a trend-setting retailer passionate about beauty and health.
- Benefits: Enjoy 33 days holiday, staff discounts, hybrid working, and career development.
- Other info: Collaborate with talented professionals in a dynamic, customer-first environment.
- Why this job: Make a real impact in a vibrant team while honing your creative skills.
- Qualifications: Strong Adobe Creative Cloud skills and experience in digital design.
The predicted salary is between 30000 - 40000 £ per year.
Join Superdrug Head Office - Make a Real Difference Every Day!
Location: 37.5 hours per week, 9.00am - 5.30pm. Hybrid working available with 2 days working from home and 3 days in a modern office close to East Croydon Station. Salary: Competitive.
Why Superdrug? Passionate about Beauty and Health? Want to be part of an innovative, trend‑setting retailer? Our vibrant Head Office, based near East Croydon station, offers a fantastic environment filled with talented people. We put customers and teams at the heart of everything we do, delivering accessible health & beauty with value, choice, friendly advice, service and fun.
A Day Includes
This role blends creative digital design with hands‑on digital marketing execution. You will create high‑quality, digital‑first assets for Paid Media Advertising (Paid Social, Paid Search, Affiliates) and support visual needs for blog content. Working closely with Design, Digital Marketing, Trading, and Marketing, you will produce on‑brand visuals that drive engagement, traffic and revenue.
Key Responsibilities
- Work with Paid Media Channel Owners to create channel‑first digital assets that drive engagement, traffic and conversions on Superdrug.com and the Superdrug App.
- Support overflow work for website banners, landing page graphics and promotional visuals during peak periods.
- Develop and maintain best‑practice guides for digital asset creation with Paid Media specialists.
- Produce and edit video content for digital channels using Adobe Creative Cloud (Premiere, After Effects).
- Concept development from brief to final assets – mood boards, sketches, storyboards, mock‑ups.
- Collaborate with UX/UI teams to align visuals with onsite design.
- Assist Paid Media Owners with testing, assessing and optimising digital marketing assets to deliver traffic and revenue‑driving campaigns.
- Create and adapt digital assets from web for Google, YouTube, Paid Social, Affiliate and Retargeting campaigns.
- Review competitor digital activity and recommend improvements.
- Attend photoshoots, support creative briefing and help deliver shoot‑ready content where necessary.
- Provide creative insights to improve campaign performance.
eCommerce & Cross‑Functional Collaboration
- Work closely with Trading and eCommerce teams to support key promotional and seasonal events.
- Ensure consistency, accuracy and commercial relevance of off‑site assets.
- Collaborate with cross‑functional partners to deliver aligned, high‑impact digital journeys.
- Be the voice of customers and orchestrate the organisation to live the brand purpose, inspiring a customer‑first culture across online and offline platforms.
Skills & Experience
Essential Skills
- Strong Adobe Creative Cloud skills (Photoshop, Illustrator; Premiere/After Effects desirable).
- Experience producing artwork for digital‑first formats (social, paid ads, web banners, affiliate placements, animations).
- Video editing and motion design skills.
- Understanding of layout, typography, colour theory and digital design fundamentals.
- Ability to manage multiple deadlines in a fast‑paced retail environment.
- Strong communication and relationship‑building skills.
- High attention to detail and excellent organisation.
- Ability to use initiative and proactively suggest creative improvements.
- Manage workflows.
- Customer‑centric mindset, positive language and behaviours, encouraging teamwork.
- Data‑driven decision making and awareness of market trends.
- Experience with AI integration and critical evaluation of outputs.
Desirable Skills
- Basic/good HTML & CSS; comfortable updating web content.
- Experience in an eCommerce or digital marketing role.
- Experience using WordPress or similar CMS.
- Familiarity with A/B testing and performance‑led creative optimisation.
- Understanding of eCommerce user journey and accessibility best practices.
- Experience designing for blog content, static imagery, thumbnail graphics and article layouts.
What’s In It For You
- 33 days holiday rising to 38 days with length of service (inclusive of bank holidays).
- Two staff discount codes for yourself and a family member or friend.
- 30% discount on Superdrug Own Brand products both in store and online.
- Hybrid working patterns available: 2 days working from home and 3 days in a modern office close to East Croydon Station.
- Company pension matching and bonus.
- Stream – a money‑management app that gives you access to a percentage of your pay as you earn it.
- Learning and Development programmes.
- Enhanced maternity/shared parental/adoption leave, company sick pay and pregnancy loss support.
- Part of the A.S. Watson Group, the world’s largest international health and beauty retailer.
Paid Media Designer in London employer: Superdrug Stores plc
Superdrug is an exceptional employer that fosters a vibrant and innovative work culture, perfect for those passionate about beauty and health. Located near East Croydon station, our modern office offers hybrid working options, competitive benefits including generous holiday allowances, staff discounts, and robust learning and development programmes, ensuring employees thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Designer in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Superdrug Stores plc and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Superdrug Stores plc are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Superdrug Stores plc on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Superdrug Stores plc. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Designer in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Superdrug Stores plc. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Superdrug Stores plc:Show us that you’ve done your homework! In your application, briefly mention what you admire about Superdrug Stores plc’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Superdrug Stores plc
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Superdrug Stores plc will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Superdrug Stores plc, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
