London-Based Senior SEO Lead - Build Shopify Growth

Location : Bermondsey, London (3 days a week in the office)

Package : Competitive base salary + bonus for growing the SEO service

About Superco

Superco is a Shopify Platinum Partner working with ambitious eCommerce brands like Hexclad, Puresport, and Allbirds. We design, build, and optimise high-performing Shopify stores, and now we’re ready to turn SEO into a core pillar of our Growth & Optimisation offering as we aim to become the go-to Shopify SEO partner for high-growth brands in Europe and America.

The Opportunity

This is a role for an ambitious, entrepreneurial SEO who wants to use our platform to build their own department. It’s a genuinely hands-on “player‑coach” position: you’ll be doing the work yourself to start, while shaping the SEO service, processes, commercial strategy, and eventually the team as we grow.

What You’ll Do

• Own end-to-end SEO delivery for key clients: audit, strategy, implementation, QA, and reporting.
• Run technical SEO audits and manage Shopify migrations, ensuring minimal risk and maximum upside.
• Implement SEO changes directly in Shopify themes (Liquid templates, navigation, collections, metafields, site speed) and complex Shopify Plus setups (Markets, internationalisation, subscriptions, bundles, headless/hybrid).
• Use AI across your workflow (research, analysis, content outlines, QA, reporting) to work faster and better.
• Join sales conversations with new and existing clients, help scope and pitch SEO, then stay on the account to deliver what you’ve sold.
• Translate SEO opportunities into clear roadmaps, tickets, and shipped changes in collaboration with dev and CRO.
• Build the processes, standards, and playbooks we use to deliver SEO work consistently across clients.
• Contribute to thought leadership (case studies, talks, content) that builds Superco’s reputation in Shopify SEO.

What We’re Looking For

• You’ve managed multiple eCommerce clients at once and are comfortable juggling priorities.
• You understand the technical side of Shopify (Liquid, Markets, site architecture, site speed optimisation).
• Experience driving organic growth for brands on Shopify. You will need to demonstrate cause and effect in your interview – what things did you do to a store to drive commercial upside for brands?
• You’re happy rolling up your sleeves, jumping into themes, tools, and data rather than just directing others.
• You can audit a site, prioritise what matters, and explain the financial value of SEO to a founder or CMO in plain language.
• You can show us exactly how you use AI to automate or improve your research, implementation, and reporting.
• You’ll be the owner of SEO at Superco – responsible for the roadmap, standards, case studies, and eventually hiring and mentoring additional SEO specialists as the service scales.

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