At a Glance
- Tasks: Lead feature development for Clash of Clans, shaping gameplay and player experience.
- Company: Join Supercell, a leader in mobile gaming with a passion for innovation.
- Benefits: Flexible work environment, competitive salary, and opportunities for personal growth.
- Other info: Collaborate globally with a diverse team and enjoy career advancement.
- Why this job: Make a real impact on a beloved game while leading a dynamic team.
- Qualifications: Experience in product management or systems design in mobile gaming.
The predicted salary is between 60000 - 80000 £ per year.
At Supercell, we believe that the best teams make the best games. For Clash of Clans, that means constantly evolving a game millions of players care deeply about, while staying true to what makes it special. We’re looking for a Feature Lead to take ownership of how new features come to life in the game, working at the intersection of design, product thinking, and team leadership.
As a Feature Lead you’ll lead a small, cross-functional team focused on building and improving permanent systems, partnering closely with LiveOps & Economy/Monetization and Gameplay & Content to shape the future of Clash. This is a role for someone who enjoys both building great features and helping people do their best work.
What You'll Be Doing
- Own the feature roadmap end-to-end, from identifying opportunities through player data, research, and competitive analysis to defining specs, aligning stakeholders, and shipping.
- Write clear, thoughtful feature specifications and lead the design process yourself, staying close to the details rather than only reviewing others’ work.
- Work in close partnership with LiveOps & Economy/Monetization and Gameplay & Content teams to ensure features land cohesively across all parts of the game.
- Define success metrics upfront, ensure proper instrumentation, run A/B tests, and make fast, data-informed decisions on what to scale and what to stop.
- Lead and develop a cross-functional team of Engineers, Designers, UX Designers, and Producers, creating clarity, removing blockers, and enabling the team to move at pace.
- Represent the feature team in cross-team planning, surface risks early, and keep stakeholders aligned on priorities and progress.
- Take ownership of outcomes, including key game metrics, and help the team navigate both successes and challenges.
What You Have
- A background in systems design or product management, with experience shipping features in a live free-to-play mobile game.
- Comfort writing feature specs and leading design from concept to release, not just reviewing but actively contributing.
- Strong intuition for game systems and economy design, and an understanding of how features influence player behaviour and game performance.
- A hypothesis-driven, analytical mindset, with experience defining success metrics and making decisions based on data.
- An organised and structured approach, with the ability to prioritise across multiple opportunities and focus on what matters most.
- A leadership mindset, whether or not you’ve held a formal lead title, with a willingness to take ownership, step into challenges, and support others.
- Strong collaboration skills and the ability to work closely across disciplines including Engineering, Design, LiveOps, Analytics, and UA.
- Experience working in international, cross-functional environments.
- A genuine interest in Clash of Clans and a curiosity to go deep into its systems and player experience.
- A self-starter approach to use AI. You've found ways to use it in your day-to-day work, you experiment, figure things out and bring the same energy to every new challenge.
Would Be Nice if You Also Have
- Previous experience leading or mentoring others, or a clear motivation to grow into a people leadership role.
- Experience managing performance and supporting the growth of team members.
- Comfort operating in high-pressure situations and leading the team through uncertainty or crises.
Where You'll Be
This role can be based in either our Helsinki or London studio. You’ll work closely with team members across both locations and beyond, as part of a globally distributed Clash of Clans team. To be successful, you may be expected to travel occasionally to collaborate with teammates in person.
Feature Lead employer: Supercell
Supercell is an exceptional employer that fosters a culture of autonomy and innovation, making it an ideal place for a Senior Game Programmer to thrive. With opportunities for meaningful collaboration across teams in vibrant locations like London and Helsinki, employees benefit from a supportive environment that encourages personal growth and professional development. The company also offers relocation support, ensuring a smooth transition for new team members eager to contribute to high-impact game features.
StudySmarter Expert Advice🤫
We think this is how you could land Feature Lead
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Supercell!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Supercell would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Supercell through your school's career services!
We think you need these skills to ace Feature Lead
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Feature Lead, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Feature Lead position at Supercell. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Supercell
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.