At a Glance
- Tasks: Lead the marketing strategy for Lucozade, driving growth and innovation.
- Company: Join Suntory Beverage and Food, a leader in FMCG with a century-long legacy.
- Benefits: Enjoy autonomy over your marketing strategy and collaborate with top athletes and influencers.
- Why this job: Shape the future of an iconic brand and make a lasting impact in the sports industry.
- Qualifications: Proven experience in FMCG marketing, leadership skills, and a passion for sports are essential.
- Other info: We value diversity and inclusivity, encouraging all backgrounds to apply.
The predicted salary is between 43200 - 72000 £ per year.
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Requisition ID: 9056
About You
You’re an innovative and established marketing leader, excited by guiding and directing a team through end to end Marketing, with a passion for sport and a knack for driving iconic brands to new heights. Your impressive track record in FMCG speaks for itself, and you’re ready to embrace a new challenge with a brand boasting a century-long legacy. Lucozade is an iconic brand on the pitch and it deserves an exceptional leader off it. You thrive on creating visionary strategies, leading high-performing teams, and making a significant impact. Your commercial acumen, strategic thinking, and ability to inspire those around you make you the perfect fit for this role.
About your role
Step into the spotlight as the Head of Marketing for Lucozade, where you’ll have the freedom to shape the future of this legendary brand. With full autonomy over the end-to-end marketing, you’ll craft and execute long-term strategies that will propel Lucozade to new levels of success. You’ll be the driving force behind market-leading campaigns, innovative product development, and dynamic sports partnerships (not to name drop – but did someone say Jude Bellingham, Anthony Joshua, England Lionesses and Liverpool FC?!). Your influence will extend across GB+I and Europe, making you a key voice in the business and a leader who inspires change.
What’s in it for me?
We don’t like to brag – but in this case we will because this job really is the pinnacle role in FMCG marketing. Lucozade is the 12th biggest brand in FMCG worth over £500 million RSV. But unlike other big name brand roles where your strategy is dictated by global teams, you truly get to own the end to end brand marketing strategy and budget, supported by some of the best in the business. With an enviable portfolio of products and partnerships, including athletes and influencers, Lucozade is backed by nearly 100 years of science and functional energy expertise and is a brand that everyone has a story about. With a substantial annual budget and a legacy of innovation and communication this role is your opportunity to really unleash your creativity .
You will get to:
– Make a Lasting Impact : Shape the future of Lucozade and Suntory, driving growth and expansion beyond current geographies.
– Lead with Vision : Develop and mentor a high-performing team, fostering a culture of collaboration and excellence.
– Collaborate with the Best : Work alongside top athletes, influencers, and strategic partners to bring exciting campaigns to life.
– Grow with Us : Be a pivotal player in a company with global ambitions, contributing to the broader business culture and success.
What do I need to be successful?
– Proven Experience : A stellar track record of driving growth for iconic brands in the FMCG sector.
– Leadership Skills : Significant expertise in managing and developing high-performing Marketing teams.
– Strategic Vision : The ability to create and communicate a compelling business strategy with a relentless focus on execution.
– Commercial Acumen : Strong P&L understanding and management skills.
– Marketing Mastery : Experience in brand and communications planning, campaign development, and leading agencies.
– Passion for Sport : A deep love and intuition for sport and the role Lucozade plays in it.
– Effective Communication : The ability to excite, inform, and collaborate with stakeholders at all levels.
– Adaptability : Readiness to lead change and adapt to shifting demands and conditions.
– Self-Awareness : Understanding the impact of your actions, adapting behavior, and demonstrating resilience.
If you’re ready to ignite your career and lead one of the UK’s most iconic brands, we want to hear from you. Join us at Suntory Beverage and Food and be a key player in the future of Lucozade and our global ambitions.
Our commitment
At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.
Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.
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Head Of Marketing - Lucozade employer: Suntory Holdings Limited
Contact Detail:
Suntory Holdings Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head Of Marketing - Lucozade
✨Tip Number 1
Familiarize yourself with Lucozade's brand history and its impact on sports. Understanding the legacy of the brand will help you articulate your vision for its future during discussions.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those who have experience with iconic brands. Building relationships can provide insights and potentially lead to referrals.
✨Tip Number 3
Stay updated on current trends in sports marketing and consumer behavior. Being knowledgeable about the latest developments will demonstrate your strategic thinking and adaptability.
✨Tip Number 4
Prepare to discuss specific examples of how you've driven growth in previous roles. Highlighting your proven track record will showcase your leadership skills and commercial acumen.
We think you need these skills to ace Head Of Marketing - Lucozade
Some tips for your application 🫡
Understand the Brand: Dive deep into Lucozade's history, values, and current market position. Familiarize yourself with their recent campaigns and partnerships to showcase your knowledge in your application.
Highlight Relevant Experience: Emphasize your proven track record in FMCG marketing. Provide specific examples of how you've driven growth for iconic brands and led high-performing teams.
Showcase Leadership Skills: Discuss your experience in developing and mentoring teams. Highlight instances where you've fostered a culture of collaboration and excellence within your previous roles.
Craft a Compelling Strategy: Outline your strategic vision for Lucozade. Present ideas on how you would approach brand marketing, campaign development, and collaborations with athletes and influencers.
How to prepare for a job interview at Suntory Holdings Limited
✨Showcase Your Marketing Mastery
Be prepared to discuss your previous experiences in driving growth for iconic brands in the FMCG sector. Highlight specific campaigns you've led and the impact they had on brand visibility and sales.
✨Demonstrate Leadership Skills
Share examples of how you've developed and mentored high-performing marketing teams. Discuss your approach to fostering a culture of collaboration and excellence within your team.
✨Communicate Your Strategic Vision
Articulate a compelling business strategy that aligns with Lucozade's goals. Be ready to explain how you would execute this strategy while adapting to market changes and consumer demands.
✨Express Your Passion for Sport
Convey your deep love for sports and how it relates to Lucozade's brand identity. Share insights on how you envision leveraging sports partnerships to enhance brand engagement and reach.