Brand Manager

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Brand Manager

Requisition ID: 9872

Who We are

Suntory is a fast moving, agile and entrepreneurial business that is home to some of the nations most loved brands. The Suntory Group is one of the largest soft drinks companies and among the world’s leading consumer products companies. We offer a uniquely diverse portfolio of beverages enjoyed by millions across the globe

About Your Role

Few brands can truly say they’ve stood the test of time and still hold a place in millions of UK households. Ribena is one of them. From its origins as a vital source of Vitamin C during WWII to its place today as a staple in people’s homes across the UK, Ribena is more than a brand – it’s a cultural icon.

Ribena is entering an exciting new phase – building on its rich heritage while evolving to meet the needs of today’s families. We’re proudly rooted in sustainability, working with 34 British farms that help to protect the biodiversity of our countryside. Now, we’re combining that legacy with a renewed focus on innovation, relevance and growth, ensuring Ribena continues to delight the next generation. We’re entering a bold new chapter, and we want you to help us write it.

This isn’t just any Brand Manager role. You’ll be joining a high-performing marketing team that has the autonomy to drive both the strategic direction and the in-year execution. More specifically, you will be part of a team of 5 passionate marketers on an exciting journey to transform this brand. These roles have high levels of responsibility and will directly influence the performance of the brand.

What You\’ll Do

You will report to the SBM (Senior Brand Manager) and lead key elements of our brand-building agenda. This could include:

Core Brand Innovation: Support SBM on our high-profile Core Brand Innovation strategy, blending deep consumer insight with commercial strategy and operational feasibility.

3-Year NPD / Innovation Pipeline: Build and lead long-term innovation roadmap. You’ll turn trends and insights into tangible NPD opportunities that delight consumers and deliver incremental value.

Brand Stewardship: Own the packaging visual identity for any new launches/NPDs, ensuring every pack proudly reflects our brand guidelines.

Performance Tracking: Own the performance deep dive for one of our key segments (Squash, RTD or Lunchbox). You will spot risks, unlock opportunities and steer strategy with clear recommendations.

Project management – You will play a key role in the day-to-day management of the brand. This will include delivering the rigour of gatekeeping documents, leading project team meetings, connecting dots on the P&L, aligning stakeholders etc

Internal Engagement: Be Ribena’s champion across the business, from sales to supply chain. You will build belief, inspire passion and drive alignment behind our brand ambitions.

Brand Management Contributor: Collaborate closely with the broader Ribena brand team, contributing to broader projects as required, and playing your part in a strong, supportive team unit

What\’s in it for you

Suntory is a fast moving, agile and entrepreneurial business that is home to some of the nations most loved brands. The Suntory Group is one of the largest soft drinks companies and among the world’s leading consumer products companies. We offer a uniquely diverse portfolio of beverages enjoyed by millions across the globe. Ribena’s performance is accelerating, and your impact will be visible, celebrated and legacy-building.

What You need to be successful

You’re a passionate brand builder, strategic thinker and creative problem-solver. You love consumer brands and get a buzz from working on something you care about. Whilst you enjoy thinking big picture, you’re also ready to roll up your sleeves and get stuck into a wide variety of projects to help drive a much-loved brand into its next era. Rigour, attention to detail and high executional standards are in your DNA.

Strong Brand Management Fundamentals: You know marketing principles inside and out and can use them to make sharp and strategic recommendations.

Excellent Project Management Skills: You have proven experience delivering complex cross-functional projects – from insight to execution and help wider cross functional teams input at the right times on the journey. You are able to think through projects with different lenses – customer/retailer, seikatsusha, product, brand, P&L etc.

Insights & Critical Thinking: You transform data into insights. You connect the dots, challenge assumptions and simplify complexity.

Great Communication & Interpersonal Skils: You’re a compelling communicator who can influence at every level. You are able to hold yourself and others accountable for delivery and go above and beyond to build strong teams with trusted relationships. You know how to inspire and galvanise cross-functional teams towards a shared goal.

Marketing Comms Experience: You have experience crafting briefs, inspiring and managing agencies and bringing integrated (ATL/BTL) campaigns to life.

Growth Mindset: You’re always learning, open to feedback and excited by personal and professional growth.

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.

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