Brand Manager

Brand Manager

City of London Full-Time 28800 - 48000 ÂŁ / year (est.) No home office possible
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Suntory Holdings Limited

At a Glance

  • Tasks: Lead brand strategies for Lucozade, driving innovation and engaging campaigns.
  • Company: Join Suntory, a global leader in the beverage industry with a rich heritage.
  • Benefits: Collaborative culture, career growth, and exposure to senior stakeholders.
  • Why this job: Make a real impact on a beloved brand while unleashing your creativity.
  • Qualifications: Creative mindset, analytical skills, and passion for brand-building.
  • Other info: Diverse and inclusive workplace committed to personal and professional growth.

The predicted salary is between 28800 - 48000 ÂŁ per year.

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Brand Manager

Requisition ID: 10692

Who We Are

We are Suntory, a global leader in the beverage industry with a heritage that dates back to 1899 in Osaka, Japan. Today, we operate across more than 265 group companies worldwide, employing over 40,000 people. Our portfolio spans soft drinks, spirits, beer, wine, ready-to-drink beverages, and wellness products, combining tradition with innovation to deliver exceptional quality.

We are driven by our philosophy,“Bringing Water to Life,” which reflects our deep respect for nature and our commitment to sustainability. We strive to enrich lives and create harmony with people and nature through everything we do.

As one of the world’s leading beverage companies and the third-largest distilled spirits company globally, we continue to grow while staying true to our values of quality, craftsmanship, and responsibility to society.

About your role

As Brand Manager for Lucozade within the Core Brand Execution team, you’ll be stepping into a pivotal role at the heart of one of the UK’s most iconic Sports & Energy drink brands. Lucozade has a long-standing legacy and a powerful presence in the market, backed by high-profile partnerships with Liverpool FC, Jude Bellingham, Anthony Joshua, and the England football teams. This role offers the opportunity to work with a sizeable annual budget and a brand that thrives on innovation, creativity, and bold thinking. You’ll be part of a fast-moving, entrepreneurial business within Suntory, where your ideas and energy will help shape the future of a brand loved by millions.

What You\’ll Do

You’ll be responsible for executing in-year brand plans across key consumer touchpoints, including media, social, sponsorships, and shopper marketing. You’ll lead cross-functional teams to bring new product innovations and renovations to market, while delivering campaigns that support priority initiatives and drive commercial growth. Your role will involve analysing consumer data and insights to guide decision-making and measure performance, managing agency relationships to deliver creative and insight-led brand plans, and working closely with the Sales team to identify customer needs and translate them into powerful activation strategies. You’ll also play a key role in internal stakeholder engagement, helping to align teams behind the brand’s annual growth plans.

What\’s in it for you

This is a unique opportunity to work on a high-profile brand with a proven track record of success and a strong culture of innovation. You’ll be part of a collaborative and inclusive team that values creativity, agility, and consumer-centric thinking. The role offers exposure to senior stakeholders and cross-functional teams, giving you the chance to develop your leadership and strategic capabilities. You’ll be empowered to make a real impact, unlock your full potential, and grow your career in a business that celebrates bold ideas and entrepreneurial spirit.

What You need to be successful

To thrive in this role, you’ll need a creative mindset and the ability to challenge conventional thinking. A deep curiosity for understanding consumers and cultural trends is essential, along with strong analytical skills to turn data into actionable insights. You’ll need to demonstrate agility in engaging and inspiring teams, along with proven project leadership experience. A passion for brand-building and a relentless drive to win will set you apart, as will your ability to bring fresh perspectives and energy to everything you do.

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.

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Brand Manager employer: Suntory Holdings Limited

Suntory is an exceptional employer, offering a dynamic and inclusive work environment where creativity and innovation thrive. As a Brand Manager for Lucozade, you will have the opportunity to shape the future of a beloved brand while collaborating with cross-functional teams and senior stakeholders. With a strong commitment to employee growth and a culture that celebrates bold ideas, Suntory empowers its employees to make a meaningful impact in the beverage industry.
Suntory Holdings Limited

Contact Detail:

Suntory Holdings Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Manager

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with current employees at Suntory. A friendly chat can open doors that a CV just can't.

✨Tip Number 2

Show your passion for the brand! When you get the chance to interview, share your love for Lucozade and how you see it evolving. Your enthusiasm can really set you apart from the crowd.

✨Tip Number 3

Prepare for those tricky questions! Think about how your skills align with the role of Brand Manager. Be ready to discuss how you can drive innovation and creativity within the team.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Suntory family.

We think you need these skills to ace Brand Manager

Brand Management
Consumer Insights Analysis
Project Leadership
Creative Thinking
Data Analysis
Cross-Functional Team Leadership
Stakeholder Engagement
Agility
Sponsorship Management
Marketing Strategy
Communication Skills
Budget Management
Innovation
Consumer-Centric Thinking

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for the brand and the role shine through. We want to see that you’re genuinely excited about Lucozade and how you can contribute to its legacy.

Tailor Your CV: Make sure your CV is tailored to the Brand Manager position. Highlight relevant experience and skills that align with what we’re looking for, especially in brand-building and consumer insights. We love a good fit!

Be Data-Driven: Since this role involves analysing consumer data, don’t shy away from showcasing your analytical skills. Include examples of how you've used data to drive decisions or improve campaigns in your previous roles.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re keen on joining our team at Suntory!

How to prepare for a job interview at Suntory Holdings Limited

✨Know Your Brand Inside Out

Before the interview, dive deep into Lucozade's history, its market position, and recent campaigns. Understanding the brand's legacy and current strategies will help you articulate how your skills can contribute to its growth.

✨Showcase Your Analytical Skills

Be prepared to discuss how you've used consumer data and insights in past roles. Bring examples of how you've turned data into actionable strategies, as this aligns perfectly with the analytical mindset they're looking for.

✨Demonstrate Creative Thinking

Think of innovative ideas or campaigns that could elevate Lucozade's presence in the market. Presenting fresh perspectives during the interview will show your passion for brand-building and your ability to challenge conventional thinking.

✨Engage with Enthusiasm

During the interview, express your excitement about the role and the brand. Engage with the interviewers by asking insightful questions about their vision for Lucozade and how you can play a part in it. This will highlight your eagerness to contribute.

Brand Manager
Suntory Holdings Limited
Location: City of London
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