At a Glance
- Tasks: Lead exciting brand projects for Laphroaig, driving growth and innovation.
- Company: Join Suntory Global Spirits, a family-oriented leader in premium spirits.
- Benefits: Competitive salary, dynamic work environment, and opportunities for personal growth.
- Other info: Collaborate with diverse teams and enjoy a vibrant company culture.
- Why this job: Make a real impact on an iconic brand and shape its future.
- Qualifications: Experience in brand management and a passion for creativity and strategy.
The predicted salary is between 50000 - 60000 € per year.
At Suntory Global Spirits, we craft spirits of the highest quality and deliver brilliant experiences to people around the world. Suntory Global Spirits has evolved into the world's third largest leading premium spirits company where each employee is treated like family and trusted with legacy. With our greatest assets – our premium spirits and our people – we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Suntory Global Spirits is a place where you can unleash your spirit by making an impact each and every day.
We have an exciting opportunity for a Senior Brand Manager to work in the global brand team for Laphroaig – the iconic Islay single malt. Reporting into the Global Brand Director Laphroaig and as a member of the Laphroaig team, you will be passionate, creative, strategic, and agile. You’ll play a key role in ensuring Laphroaig is unforgettable – making it more visible and more relevant to more people on more occasions, leading the single malt category in a return to growth.
The Senior Brand Manager leads on important brand projects, including new product development, asset and toolkit development, partnership activation, and developing platforms for advocacy and activation across global markets and different commercial channels. More generally, the Senior Brand Manager supports the Global Brand Director and Marketing Manager to ensure project goals, timelines, and budgets are adhered to, as well as the smooth running of projects across external agencies, internal teams, and with key markets.
This role inspires our local market teams to execute against the strategic objectives and will continually identify opportunities to improve the quality of that execution. The Senior Brand Manager is an important day‑to‑day contact for Laphroaig across priority global markets, and will regularly work with the Digital, Insights, Finance, Innovation, Whisky Making, Prestige, and Distillery teams.
Role Responsibilities
- Manage or support key projects relating to brand strategy – for example, range architecture, pricing strategy, brand partnerships, experience.
Senior Brand Manager, Laphroaig - 6 month Fixed Term Contract employer: Suntory Global Spirits
At Suntory Global Spirits, we pride ourselves on fostering a family-like culture where every employee is empowered to make a meaningful impact. As a Senior Brand Manager for Laphroaig, you will not only work with an iconic brand but also benefit from our commitment to employee growth through innovative projects and collaborative teamwork. Located in a vibrant industry, this role offers unique opportunities to shape the future of premium spirits while enjoying a supportive environment that values creativity and strategic thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand Manager, Laphroaig - 6 month Fixed Term Contract
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Suntory Global Spirits. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show your passion for Laphroaig! When you get the chance to speak with someone from the team, share your love for the brand and its heritage. Authentic enthusiasm can really set you apart.
✨Tip Number 3
Prepare for interviews by diving deep into the brand's recent campaigns and projects. Being able to discuss these shows you're not just interested in the role, but also in making an impact.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the family at Suntory.
We think you need these skills to ace Senior Brand Manager, Laphroaig - 6 month Fixed Term Contract
Some tips for your application 🫡
Show Your Passion for Spirits:When you're writing your application, let your love for premium spirits shine through! Share why Laphroaig and the world of whisky matter to you. We want to see that spark in your words!
Be Creative and Strategic:This role is all about creativity and strategy, so make sure your application reflects that. Use examples from your past experiences where you've successfully combined these skills. We’re looking for innovative thinkers!
Tailor Your Application:Don’t just send a generic application. Take the time to tailor your CV and cover letter to the Senior Brand Manager role. Highlight relevant projects and achievements that align with our goals at Suntory Global Spirits.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen to join our family!
How to prepare for a job interview at Suntory Global Spirits
✨Know Your Brand Inside Out
Before the interview, dive deep into Laphroaig's history, values, and current market position. Understand their unique selling points and recent campaigns. This will not only show your passion for the brand but also help you discuss how you can contribute to its growth.
✨Showcase Your Strategic Thinking
Prepare examples of past projects where you've successfully developed brand strategies or managed product launches. Be ready to discuss how you approached challenges and what innovative solutions you implemented. This will demonstrate your ability to think strategically and creatively.
✨Be Agile and Adaptable
Suntory values agility, so be prepared to discuss how you've adapted to changing circumstances in previous roles. Share specific instances where you had to pivot your strategy or approach, and highlight the positive outcomes that resulted from your flexibility.
✨Engage with the Team Spirit
Since this role involves collaboration across various teams, express your enthusiasm for teamwork. Share experiences where you've worked effectively with cross-functional teams, and emphasise your ability to inspire and motivate others towards common goals.
