At a Glance
- Tasks: Lead partnerships with athletes and brands, driving campaigns that boost awareness and sales.
- Company: Join SunGod, a purpose-driven B Corp in the outdoor industry.
- Benefits: 30 days holiday, competitive salary, mental health support, and flexible working.
- Other info: Dynamic role with opportunities for creativity and professional growth.
- Why this job: Make an impact in a fast-growing company while working with elite athletes and creators.
- Qualifications: 3+ years in partnership management with strong leadership and negotiation skills.
The predicted salary is between 55000 - 65000 £ per year.
Overview: Full-time, hybrid working. Immediate Opportunity (November - January start). Mid-level (minimum 3 years experience). Salary £55,000 - £65,000. London (minimum 2-3 office days/week). Opportunity to join a purpose-driven, fast-paced, fast-growth company in the outdoor industry with lots of potential for growth.
What is the job role?
We’re looking for a Head of Partnerships to take ownership of SunGod’s partnerships — spanning elite athletes, next-gen creators, and world-class teams. You’ll deliver campaigns, collaborations, and products that build credibility, drive awareness, and bring new customers into the SunGod world. Reporting directly to the MD and working closely with the Head of Marketing, this is a creative, commercial, and hands-on role at the heart of SunGod’s growth.
Key Responsibilities:
- Run SunGod’s partnerships programme across athletes, ambassadors, creators, teams, brands, and charities — ensuring every relationship delivers awareness, credibility, and commercial value.
- Manage major global partnerships like McLaren F1 and INEOS Grenadiers, handling day-to-day activation, contract delivery, and performance tracking.
- Lead the Partnerships & Community team to manage SunGod’s wider roster of athletes and ambassadors, supporting them with coaching, direction, and feedback to ensure best-in-class delivery.
- Build and nurture long-term relationships with athletes, agents, brands, and organisations — negotiating renewals, maximizing ROI, and aligning with SunGod’s values.
- Collaborate with Marketing and Product teams to create campaigns, content, and collaborations that grow brand awareness and bring new customers into the SunGod community.
- Drive athlete-led product innovation by working with athletes and teams to feed insights into the product pipeline.
- Deliver creative activations — from grassroots events to high-profile international campaigns.
- Track and report on performance of partnerships, using data and insight to demonstrate ROI and continuously improve impact.
- Manage and allocate budgets effectively, ensuring every pound delivers value and supports SunGod’s commercial objectives.
- Act as an ambassador for SunGod across sport, culture, and business — representing the brand and building networks that create new opportunities.
- Identify and pursue new opportunities with world-class teams, cutting-edge brands, and cultural partners to keep SunGod at the front of the performance and lifestyle conversation.
- Challenge and evolve SunGod’s partnership strategy, bringing fresh thinking and bold ideas to build on what’s worked while opening up new directions.
- Understand SunGod’s triple bottom line of people, planet and profit, and incorporate this into your job role every day.
Who are we looking for?
- Proven experience leading partnerships with athletes, teams, or brands in a consumer-facing environment.
- Track record of delivering standout campaigns, activations and product collaborations that win attention, build awareness, and drive commercial results.
- Strong negotiation, budget management and ROI reporting skills, with the ability to maximise value from every partnership.
- Leadership experience, with a track record of developing and inspiring high-performing teams.
- Strategic mindset with hands-on execution skills — able to zoom out to set direction while rolling up sleeves to deliver.
- Confident relationship-builder, credible with athletes and talent, collaborative with colleagues, and comfortable operating at all levels from grassroots creators to C-suite executives.
- Culturally tuned-in, with an eye for rising talent, tastemakers and brands that align with SunGod’s world.
- Organised and resourceful, able to manage complex projects and timelines while always seeking smarter, more impactful ways to deliver value.
- Creative and commercially focused, bringing fresh ideas and pushing boundaries without losing sight of results.
What can we offer you?
- Certified B Corporation — working for a B Corp that contributes to People, Planet and Profit.
- Benefits: 30 days holiday plus bank holidays; competitive starting salary with annual performance-based reviews and bonus scheme; professional training, life-skill & development budget; free mental health support with unlimited access to Spill therapy; cycle to work scheme and annual bike servicing; HealthShield Cash Plan; monthly financial health benefit; 16 hours of fully paid volunteering annually; charitable donation matching; annual SunGod team events; free product plus a family & friends discount.
- Flexible working with a London-based presence; minimum 3 days in the office per week.
What to expect from this application:
- This application will ask a few questions about your experience. You will be required to upload a CV at this stage, so it is ready for a future stage. You may then be invited to complete a skills-based task followed by a panel interview and a final interview.
- Blind applications: in the first stages of our process, your name and other details will be hidden from your CV to reduce potential unconscious bias.
Seniority level: Director
Employment type: Full-time
Job function: Business Development and Sales, Apparel & Fashion
Head of Partnerships in London employer: SunGod
At SunGod, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to take ownership of their projects. As a Performance Marketing Manager in London, you will not only manage a substantial budget but also have the opportunity for professional growth through collaboration with diverse teams. Our commitment to creativity and excellence ensures that you will find meaningful and rewarding employment in a supportive environment that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Partnerships in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Building relationships can open doors that a CV just can't.
✨Show Off Your Skills
When you get the chance to chat with someone from SunGod or any other company, make sure to highlight your achievements and how they relate to the role. Use specific examples of past partnerships you've managed to demonstrate your value.
✨Be Ready for the Interview
Prepare for interviews by researching the company and its partnerships. Think about how your experience aligns with their goals and be ready to discuss innovative ideas that could benefit them. Confidence is key!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the SunGod community.
We think you need these skills to ace Head of Partnerships in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Partnerships role. Highlight your experience with partnerships, campaigns, and any relevant achievements that align with what SunGod is looking for. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about partnerships and how your skills can help drive SunGod's mission. Be genuine and let your personality come through – we love authenticity!
Showcase Your Achievements:When filling out the application, don’t just list your responsibilities; showcase your achievements! Use numbers and specific examples to demonstrate how you've delivered standout campaigns or built successful partnerships in the past. We’re all about results!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re keen on joining the SunGod family. Let’s make it happen!
How to prepare for a job interview at SunGod
✨Know Your Partnerships Inside Out
Before the interview, dive deep into SunGod's current partnerships and campaigns. Familiarise yourself with their collaborations, especially with high-profile partners like McLaren F1. This will not only show your genuine interest but also allow you to discuss how you can enhance these relationships.
✨Showcase Your Creative Side
Prepare to share examples of standout campaigns you've led in the past. Think about how you can bring fresh ideas to the table that align with SunGod’s values. Be ready to brainstorm potential partnership activations during the interview to demonstrate your creative thinking.
✨Demonstrate Your Negotiation Skills
Since negotiation is key for this role, come prepared with specific examples of successful negotiations you've conducted. Highlight how you maximised ROI and built long-term relationships, as this will resonate well with what SunGod is looking for.
✨Align with Their Values
Understand and articulate how SunGod’s triple bottom line of people, planet, and profit resonates with you. Be ready to discuss how you can incorporate these values into your role and contribute to their mission, showing that you're not just a fit for the job, but for the company culture too.