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Business Liaison Officer (Promotion and Engagement)
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Sunderland's Business Improvement Districts (BIDs)
Business Liaison Officer (Promotion and Engagement)

Business Liaison Officer (Promotion and Engagement)

Sunderland Full-Time 24000 - 36000 £ / year (est.) No home office possible
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Sunderland's Business Improvement Districts (BIDs)

At a Glance

  • Tasks: Engage with local businesses and manage partnerships to enhance Sunderland's community.
  • Company: Sunderland BID is dedicated to making Sunderland a vibrant place for work and investment.
  • Benefits: Enjoy 25 days annual leave, pension contributions, and an employee assistance programme.
  • Why this job: Make a real impact in Sunderland while building valuable relationships and driving community initiatives.
  • Qualifications: A driving license is required; ideal for those passionate about community engagement.
  • Other info: Work 35 hours a week, with some evenings and weekends involved.

The predicted salary is between 24000 - 36000 £ per year.

Business Liaison Officer (Promotion and Engagement)

Business Liaison Officer (Promotion and Engagement)

1 day ago Be among the first 25 applicants

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Sunderland BID is looking for a dynamic and relationship-focused Business Liaison Officer to champion engagement with our city’s business community and help deliver initiatives that make Sunderland – from the city centre to the seafront – a thriving place to work, visit, and invest.

Reporting directly to the Head of Business Services, you’ll be the first point of contact for local businesses, signposting them to relevant support, gathering feedback, and ensuring they’re actively involved in BID activities. You’ll manage and grow partnerships including Affiliate Scheme and the Sunderland Gift Card, develop sponsorship opportunities, and work with local authorities, corporate sponsors, and external partners to secure funding for our projects and events.

What to expect?

  • 35 hours per week (some evenings and weekend work required)
  • 25 days annual leave plus public holidays
  • City centre and seafront based, 5 days a week
  • Pension contribution and access to an employee assistance programme
  • £30,000 salary per annum
  • Driving license required

This is a unique opportunity to work at the heart of Sunderland’s business community, building relationships and delivering projects that shape the future of the city. If you’re driven, people-focused, and ready to make an impact, we’d love to hear from you.

How to apply for the job?

Please email us a copy of your CV and covering letter to info@sunderlandbid.co.uk by 31 August 2025 .

Full job description

https://sunderlandbid.co.uk/bid-careers/

Seniority level

  • Seniority level

    Entry level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Management and Manufacturing

  • Industries

    Non-profit Organization Management

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Business Liaison Officer (Promotion and Engagement) employer: Sunderland's Business Improvement Districts (BIDs)

Sunderland BID offers a vibrant work environment where you can make a tangible impact on the local business community. With a focus on collaboration and engagement, employees enjoy generous benefits including 25 days of annual leave, a pension contribution, and access to an employee assistance programme. This role not only provides opportunities for professional growth but also allows you to be at the forefront of initiatives that enhance Sunderland's appeal as a thriving place to work and invest.
Sunderland's Business Improvement Districts (BIDs)

Contact Detail:

Sunderland's Business Improvement Districts (BIDs) Recruiting Team

View Sunderland's Business Improvement Districts (BIDs) Profile

StudySmarter Expert Advice 🤫

We think this is how you could land Business Liaison Officer (Promotion and Engagement)

✨Tip Number 1

Network actively within Sunderland's business community. Attend local events, workshops, and networking sessions to meet potential contacts and learn about their needs. This will not only help you understand the landscape but also position you as a familiar face when applying for the role.

✨Tip Number 2

Familiarise yourself with Sunderland BID's current initiatives and projects. Understanding their goals and challenges will allow you to tailor your conversations and demonstrate how you can contribute effectively to their mission during interviews.

✨Tip Number 3

Showcase your relationship-building skills by volunteering for community projects or local business initiatives. This hands-on experience will not only enhance your CV but also provide you with real-life examples to discuss in interviews.

✨Tip Number 4

Prepare to discuss specific strategies for engaging local businesses and securing partnerships. Think about innovative ideas you could bring to the role, as this will demonstrate your proactive approach and commitment to making Sunderland a thriving place.

We think you need these skills to ace Business Liaison Officer (Promotion and Engagement)

Relationship Management
Communication Skills
Networking Skills
Project Management
Stakeholder Engagement
Event Planning
Marketing Skills
Negotiation Skills
Community Engagement
Problem-Solving Skills
Data Collection and Analysis
Public Speaking
Adaptability
Team Collaboration

Some tips for your application 🫡

Understand the Role: Read the job description thoroughly to grasp the key responsibilities and skills required for the Business Liaison Officer position. Tailor your application to highlight how your experience aligns with these requirements.

Craft a Compelling Cover Letter: Your cover letter should reflect your passion for engaging with the business community in Sunderland. Use specific examples from your past experiences that demonstrate your relationship-building skills and ability to manage partnerships.

Highlight Relevant Experience: In your CV, focus on previous roles or projects where you successfully engaged with businesses or stakeholders. Quantify your achievements where possible, such as the number of partnerships developed or initiatives led.

Proofread Your Application: Before sending your CV and cover letter, ensure there are no spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial for this role.

How to prepare for a job interview at Sunderland's Business Improvement Districts (BIDs)

✨Know the Business Landscape

Familiarise yourself with Sunderland's business community and key players. Understanding local businesses, their challenges, and opportunities will show your genuine interest and readiness to engage effectively.

✨Demonstrate Relationship-Building Skills

Prepare examples of how you've successfully built and maintained relationships in previous roles. Highlight your communication skills and ability to connect with diverse stakeholders, as this is crucial for a Business Liaison Officer.

✨Showcase Your Initiative

Be ready to discuss initiatives you've led or contributed to that align with community engagement. This could include sponsorships, partnerships, or events that demonstrate your proactive approach to driving business involvement.

✨Ask Insightful Questions

Prepare thoughtful questions about Sunderland BID's current projects and future goals. This not only shows your enthusiasm but also helps you gauge how you can contribute to their mission effectively.

Business Liaison Officer (Promotion and Engagement)
Sunderland's Business Improvement Districts (BIDs)
Location: Sunderland
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