At a Glance
- Tasks: Handle premium sales enquiries and manage the booking process with clear communication.
- Company: Join Sunderland AFC's passionate Commercial Team driving growth beyond the pitch.
- Benefits: Enjoy 25 days annual leave, complimentary season tickets, and enhanced family pay.
- Other info: Opportunity for career growth in a supportive and inclusive workplace.
- Why this job: Make a real impact on fan experiences while working in a dynamic environment.
- Qualifications: Experience in administration or customer service with strong communication skills.
The predicted salary is between 30000 - 40000 € per year.
About the Commercial Team
The Commercial Team at Sunderland AFC is dedicated to driving the club’s growth beyond the pitch. We are a passionate group focused on forging meaningful partnerships, enhancing fan experiences, and maximizing commercial opportunities through sponsorship, marketing, and merchandise. With a diverse set of skills and backgrounds, our team collaborates closely with local businesses and global brands to create innovative solutions that benefit both the club and our community. Our mission is to build a sustainable future for Sunderland AFC while ensuring our fans feel valued every step of the way.
The Opportunity
Responsible for handling inbound premium sales enquiries. The role includes managing the full booking process with clear follow‑up communication to manage expectations. You will process premium and away ticket allocations, manage and respond to Zendesk enquiries, and keep all premium information and FAQs accurately updated within the system. The role also involves chasing and processing outstanding payments using accounts reports in line with club procedures.
Key responsibilities include supporting match day premium administration such as client lists, table plans, dietary requirements, and ticket coordination, alongside maintaining strong relationships across departments. You will also support the Premium Sales Manager with sales initiatives, reporting, business development activity, digital updates, and monitoring match availability. In addition, the role focuses on delivering high levels of customer satisfaction through pre‑ and post‑match communication and feedback collection. All bookings must be accurately recorded in line with club expectations, with a strong focus on meeting and exceeding KPIs, while ensuring full compliance with GDPR and data protection requirements.
What We Ask For
Previous experience in administration, customer service, sales support, or hospitality is preferred, along with excellent communication and organisational skills. The role requires strong attention to detail and the ability to manage multiple tasks effectively, as well as confidence in using Microsoft Office, CRM systems, and booking platforms. A customer‑focused approach is essential, with the ability to build and maintain strong relationships both internally and externally. The successful candidate should be professional and proactive with a clear understanding of GDPR and the importance of handling confidential information appropriately. A Basic DBS from Sunderland AFC is required.
Location and Employment
Sunderland, Tyne and Wear, United Kingdom, SR5 1SU. Permanent – Full‑time.
Benefits
- 25 days annual leave (27 days after 5 years’ service)
- Death in Service benefit – four times the basic annual salary
- Salary Exchange Schemes – tax savings, increased pension contributions, EV Salary Sacrifice, Cycle 2 Work
- Complimentary Season Tickets – two free tickets for all home fixtures
- Enhanced Family and Parental Pay – additional financial support for new parents
- Employee Assistance Programs – confidential support services
- Free parking at the Stadium of Light and the Academy of Light
- Discount packages at the Club Store and other partners
EEO & Safeguarding
Sunderland AFC is an equal opportunity employer. We are committed to a policy of treating all employees and job applicants equally. Our aim is that all colleagues should be able to work in an environment free from discrimination, harassment and bullying. Sunderland AFC recognises that the safeguarding and protection of children and vulnerable adults is of paramount importance within the organisation. Sunderland AFC owes a duty of care to safeguard all children and vulnerable adults involved in activities organised by the football club. Sunderland AFC will ensure that safety and protection is given to all children and vulnerable adults involved in activities through adherence to the Safeguarding guidelines adopted by the Club. Importantly, safeguarding is a collective responsibility that involves everyone associated with the club, including staff, volunteers, players and supporters. All members of the Sunderland AFC community are encouraged to remain vigilant, follow safeguarding procedures, and report any concerns promptly.
Premium Admin Executive in Sunderland employer: Sunderland Association Football Club
Sunderland AFC is an exceptional employer that prioritises employee well-being and professional growth within a vibrant and inclusive work culture. With generous benefits such as 25 days of annual leave, complimentary season tickets, and enhanced family support, the club fosters a supportive environment where staff can thrive while contributing to the community and enhancing fan experiences. Located in Sunderland, Tyne and Wear, employees enjoy a dynamic role that combines passion for sports with meaningful customer engagement, making it a rewarding place to work.
Contact Detail:
Sunderland Association Football Club Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Premium Admin Executive in Sunderland
✨Tip Number 1
Get to know Sunderland AFC inside out! Familiarise yourself with the club's values, mission, and recent initiatives. This will help you connect your skills and experiences to what they’re looking for, making you stand out in conversations.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, join relevant groups, and attend events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for interviews by practising common questions related to customer service and administration. Think about specific examples from your past that showcase your skills, especially in handling enquiries and managing bookings.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Sunderland AFC family.
We think you need these skills to ace Premium Admin Executive in Sunderland
Some tips for your application 🫡
Show Off Your Experience:When you're writing your application, make sure to highlight any previous experience in administration, customer service, or sales support. We want to see how your skills can contribute to our team at Sunderland AFC!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language to describe your achievements and how they relate to the role. We appreciate a well-structured application that makes it easy for us to see your potential.
Tailor Your Application:Make sure to tailor your application to the specific role of Premium Admin Executive. Mention how your skills align with our mission of enhancing fan experiences and driving commercial growth. This shows us you’re genuinely interested!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to navigate!
How to prepare for a job interview at Sunderland Association Football Club
✨Know Your Stuff
Before the interview, make sure you understand Sunderland AFC's mission and values. Familiarise yourself with their commercial initiatives and how they enhance fan experiences. This will show your genuine interest in the role and the club.
✨Showcase Your Skills
Prepare examples from your previous experience that highlight your administration, customer service, and sales support skills. Be ready to discuss how you've managed multiple tasks effectively and maintained strong relationships in past roles.
✨Be GDPR Savvy
Since the role involves handling confidential information, brush up on your knowledge of GDPR and data protection. Be prepared to discuss how you ensure compliance and handle sensitive data responsibly in your previous positions.
✨Ask Thoughtful Questions
At the end of the interview, don’t hesitate to ask questions about the team dynamics, the club’s future plans, or how success is measured in this role. This shows your enthusiasm and helps you gauge if the position is the right fit for you.
