At a Glance
- Tasks: Manage and enhance the digital fan experience on safc.com.
- Company: Join an award-winning team at a leading sports club.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Full-time role at the Stadium of Light; must have right to work in the UK.
- Why this job: Be part of innovative digital strategies that connect with fans and enhance their experience.
- Qualifications: 1+ years in digital product management or website management, ideally in sport or retail.
The predicted salary is between 30000 - 40000 £ per year.
About the Communications, Digital & Marketing Team
We are an award-winning team of storytellers and digital architects within the Brand and Product Marketing department, dedicated to bringing our club’s vision to life. Our mission is to connect with fans, promote our products and initiatives, and amplify the voice of our community through innovative strategies and compelling content. Leveraging our creativity, we utilize digital platforms such as social media, email campaigns, and our user-friendly website to keep our members informed, engaged, and excited about our offerings. Whether it's live updates during a match, behind-the-scenes insights into our products and services, or celebrating member achievements, we aim to create meaningful interactions that deepen connections and enhance the fan experience.
The Opportunity
We are seeking an experienced and dynamic Digital Experience Executive to join our award-winning team. In this pivotal role, you will be responsible for managing safc.com and enhancing the overall digital fan experience. Working across the organisation, you will ensure that our website’s performance, customer journeys, and on-site experience support each department's objectives and key calendar events. Your primary focus will be on optimising the on-site experience by designing intuitive user journeys, improving content presentation, and enhancing site performance. You will work closely with our external web agency on CX and UX initiatives, coordinate with our retail partner to deliver a seamless shopping experience, and support the development and deployment of the SAFC membership app alongside our app platform partner. In addition, you will oversee our fan-facing help platform, used by multiple internal teams, and contribute to the development of future digital products for the club. A key part of the role involves analysing website and app performance data, providing insights and actionable recommendations to internal teams to ensure we make the most of our digital channels.
If you are passionate about delivering innovative digital experiences and want to be part of a forward-thinking, award-winning club, we would love to hear from you.
What We Ask For
- You have at least 1 year of experience in digital product management, website management, or digital experience roles, ideally within sport, retail, media, or a consumer brand.
- You’re confident managing a customer-facing website daily, with a strong focus on enhancing customer experience (CX), streamlining journeys, and boosting on-site performance.
- You’re skilled at working with internal teams and external agencies, translating their requirements into engaging, seamless online experiences.
- You’re technically proficient, comfortable discussing CMS platforms, APIs, analytics, and front-end behaviours with developers and IT colleagues.
- Your solid understanding of UX and CX principles has led to measurable improvements, and you’re adept at using tools like GA4 to gather insights and recommend practical optimisations.
- Highly organised and a clear communicator, you can manage multiple priorities effectively and work collaboratively across teams.
You will be required to obtain an Enhanced DBS through SAFC.
Location and eligibility
This is a full-time, on-site role based at the Stadium of Light. Applicants must have the right to work in the UK, as we are unable to provide visa sponsorship for this position.
Digital Experience Executive in Sunderland employer: Sunderland AFC
Join our award-winning Communications, Digital & Marketing Team at the Stadium of Light, where creativity meets innovation in a vibrant work culture. As a Digital Experience Executive, you'll enjoy opportunities for professional growth while contributing to meaningful fan interactions and enhancing our digital presence. With a focus on collaboration and a commitment to excellence, we offer a dynamic environment that celebrates your contributions and fosters your career development.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Experience Executive in Sunderland
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in digital experience. This is your chance to demonstrate your creativity and technical prowess, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its digital presence. Familiarise yourself with their website and social media channels, and come armed with ideas on how you could enhance their digital fan experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our award-winning team!
We think you need these skills to ace Digital Experience Executive in Sunderland
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for digital experiences shine through! We want to see how your passion aligns with our mission to connect with fans and enhance their experience.
Tailor Your CV:Make sure to customise your CV to highlight relevant experience in digital product management or website management. We love seeing how your skills can directly contribute to optimising our site and improving customer journeys.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure to communicate your achievements and skills without unnecessary fluff. Remember, we’re looking for someone who can manage multiple priorities effectively!
Apply Through Our Website:Don’t forget to submit your application through our official website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity to join our award-winning team.
How to prepare for a job interview at Sunderland AFC
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital experience, especially in relation to website management and customer journeys. Be ready to discuss specific tools like GA4 and how you've used them to improve user experiences in the past.
✨Showcase Your Creativity
Since the role involves enhancing the fan experience, think of innovative ideas you could bring to the table. Prepare examples of past projects where you’ve successfully implemented creative strategies that engaged users or improved site performance.
✨Understand the Brand
Familiarise yourself with the club’s mission and values. Be prepared to explain how your skills and experiences align with their goals, particularly in connecting with fans and promoting products through digital platforms.
✨Communicate Clearly
As a Digital Experience Executive, you'll need to work with various teams. Practice articulating your thoughts clearly and concisely, especially when discussing technical aspects with non-technical colleagues. This will show your ability to collaborate effectively.
