At a Glance
- Tasks: Lead engaging stadium tours, sharing Sunderland AFC's rich history and matchday magic.
- Company: Join Sunderland AFC, a vibrant football community passionate about making a difference.
- Benefits: Flexible hours, training opportunities, and a chance to connect with fans from around the world.
- Other info: Dynamic role with no two days the same, working in an exciting matchday atmosphere.
- Why this job: Be the face of the club, creating memorable experiences for visitors and fans alike.
- Qualifications: Passion for football, excellent communication skills, and a flair for storytelling.
The predicted salary is between 28000 - 32450 £ per year.
At Sunderland AFC, you’re not just becoming part of a football club; you’re entering a vibrant community fuelled by passion and pride. Our commitment to making a difference means you’ll engage with local initiatives that truly matter, allowing you to leave a positive impact right here at home. You’ll thrive in an exciting, dynamic atmosphere where every day is a new adventure filled with the thrill of football and teamwork. We believe in nurturing talent, so you’ll have access to training programs and mentorship opportunities. Our diverse and inclusive culture celebrates individuality, ensuring that every voice is heard and valued. You’ll be part of a team that unites in the spirit of collaboration and respect, making your work environment both rewarding and inspiring.
About the Team: We are the dedicated team behind the scenes, orchestrating electrifying matchday experiences, lively fan zones, and flagship events that unite our community. From exhilarating pre‑match activities to exclusive celebrations, we ensure every moment is packed with excitement and engagement. Our expertise lies in designing dynamic fan interactions, coordinating entertainment and activations, and delivering exceptional hospitality that caters to all supporters. Join us as we transform each matchday into a vibrant celebration of team spirit, community pride, and shared love for the game. Together, we’re making every event at SAFC a legendary occasion!
The Opportunity: Sunderland AFC is looking for enthusiastic, knowledgeable and engaging individuals to join our team as Stadium Tour Guides at the iconic Stadium of Light. As the face of the club for thousands of visitors each year, you will bring Sunderland AFC’s rich history, heritage and matchday magic to life through unforgettable behind‑the‑scenes experiences. From the player’s tunnel and changing rooms to the dugouts and executive suites, you will deliver engaging tours that inspire supporters of all ages from around the world. You will play a key role in creating a safe, welcoming and memorable experience for every guest, while representing the club with pride and professionalism. Whether supporting VIP tours, special events or sharing the latest club stories and milestones, no two days will be the same. If you have a passion for football, a flair for storytelling and a commitment to outstanding customer service, this is your chance to be part of the Sunderland AFC experience.
What We Ask For: We are looking for confident and enthusiastic individuals with excellent communication and presentation skills who can bring the Sunderland AFC story to life. You will have a genuine passion for football and a strong knowledge of the club, combined with the ability to engage and connect with visitors of all ages and backgrounds. The ideal candidate will be personable, professional and well‑organised, with a reliable approach and a commitment to delivering exceptional customer experiences. Flexibility is essential, as the role will involve working weekends, holidays and other key club events throughout the year. An Enhanced DBS from Sunderland AFC is required.
Sunderland AFC is an equal opportunity employer. We are committed to a policy of treating all employees and job applicants equally. Our aim is that all colleagues should be able to work in an environment free from discrimination, harassment and bullying. Sunderland AFC recognises that the safeguarding and protection of children and vulnerable adults is of paramount importance within the organisation. Sunderland AFC owes a duty of care to safeguard all children and vulnerable adults involved in activities organised by the football club. Sunderland AFC will ensure that safety and protection is given to all children and vulnerable adults involved in activities through adherence to the Safeguarding guidelines adopted by the Club. Importantly, safeguarding is not the responsibility of a single individual or team; it is a collective responsibility that involves everyone associated with the club. From staff and volunteers to players and supporters, each person has a crucial role in creating a safe and welcoming environment. All members of the Sunderland AFC community are encouraged to remain vigilant, follow safeguarding procedures, and report any concerns promptly, knowing that safeguarding is a shared responsibility that helps protect those most vulnerable.
Casual Tour Guide in Sunderland employer: Sunderland AFC
At Sunderland AFC, we pride ourselves on being more than just a football club; we are a vibrant community dedicated to making a positive impact. As a Casual Tour Guide at the iconic Stadium of Light, you will thrive in an exciting and dynamic atmosphere, with opportunities for personal growth through training and mentorship. Our inclusive culture values every voice, ensuring a rewarding work environment where your passion for football and storytelling can shine while creating memorable experiences for visitors from around the world.
StudySmarter Expert Advice🤫
We think this is how you could land Casual Tour Guide in Sunderland
✨Get in on Local Events
In the travel and tourism industry, local events are golden opportunities to meet potential employers. Attend tourism fairs, travel expos, and local meetups where you can connect with companies looking for part-time help. Bring a smile and business cards—you never know who you'll chat with!
✨Hit Up Travel Agencies
Don't just apply online—walk into local travel agencies or tourism offices! You can showcase your enthusiasm in person and make a memorable first impression. Bring your CV and chat about your passion for travel; you’ll stand out more than a standard applicant.
✨Join Travel & Tourism Communities
Dive into online communities related to travel and tourism. Platforms like Facebook Groups, Reddit, and Meetup are great for finding part-time gigs and mentorship. Plus, connecting with folks in the industry can lead to insider info about job openings that aren't publicly advertised.
✨Keep an Eye on Seasonal Hiring Trends
Many travel companies ramp up hiring during peak tourist seasons. Be proactive and start applying a month or two ahead of busy periods, like summer or holidays. Also, keep an eye on Sunderland AFC for updates on part-time roles—they often look for passionate individuals to join their team during these high-demand times.
We think you need these skills to ace Casual Tour Guide in Sunderland
Some tips for your application 🫡
Show Off Your Travel Experience:In the travel and tourism industry, your personal travel experiences can really set you apart. In your CV, highlight any destinations you've visited, special skills you've learned abroad, or even unique cultural experiences that can show your passion for travel. This not only adds a personal touch but also demonstrates your enthusiasm for the role at Sunderland AFC.
Tailor Your Cover Letter to the Role:Since this is a part-time role, let us know how it fits into your plans. In your cover letter, explain why you're looking for part-time work at Sunderland AFC and what you hope to gain from the experience. It's also a good idea to mention any relevant customer service experience, as that's super important in this field!
Highlight Local Knowledge:Working in travel and tourism often means guiding clients through their experiences, so demonstrating your knowledge of local attractions or hidden gems is key. If you've got any local certifications or have worked with tourism boards, make sure to include those details in your CV.
Keep It Flexible:Since part-time roles often come with varied hours, in your application, be sure to mention your availability. Employers at Sunderland AFC will appreciate knowing when you can work. A little flexibility can go a long way in this industry!
How to prepare for a job interview at Sunderland AFC
✨Know Your Destinations
For a role in travel-tourism, it’s essential to have a good grasp of popular destinations and trends. Brush up on travel hotspots, local customs, and emerging travel preferences—this will show that you aren't just passionate but also informed.
✨Customer Scenarios Practice
Expect to handle customer-centred questions, as part-time roles often involve direct interaction with clients. Think about common travel queries or issues and practice your responses. How would you handle a booking change or a complaint? Let’s show them you can think on your feet!
✨Flexible Schedule Enthusiasm
Since this is a part-time gig, it’s likely they’ll want someone who’s adaptable with their hours. Be honest about your availability, and maybe even show off your eagerness to take on different shifts or tasks—a big plus in the dynamic travel industry!
✨Portfolios of Experiences
While portfolios aren't as common in tourism, if you’ve previously organised trips, internships, or even participated in travel blogging or vlogging, bring that along. Share any interesting itineraries or recommendations you’ve created—they add a personal touch and showcase your enthusiasm.