Regional Business Development Manager - Lifting in Exeter

Regional Business Development Manager - Lifting in Exeter

Exeter Full-Time 50000 - 65000 £ / year (est.) No working from home possible
Sunbelt Rentals UK & Ireland

At a Glance

  • Tasks: Drive revenue growth in the Lifting sector by developing strategic relationships and optimising sales channels.
  • Company: Join Sunbelt Rentals, the UK's largest equipment rental provider and a FTSE100 company.
  • Benefits: Enjoy generous holiday allowance, life assurance, retail discounts, and a flexible rewards package.
  • Other info: Collaborative environment with opportunities for professional growth and development.
  • Why this job: Make a real impact in a dynamic role while working with industry-leading equipment and expertise.
  • Qualifications: Proven sales experience in account management, preferably in the plant and tool hire industry.

The predicted salary is between 50000 - 65000 £ per year.

About The Role

We’re looking for the very best talent to join us at this exciting time in our journey, as we continue to strengthen our market leader position by providing an even better customer experience.

This new role is for a Regional Business Development Manager covering the South West, with the primary aim of winning and developing revenue streams from large major customers in the Lifting sector.

Working closely with the sales and account management team, the incumbent will develop and deliver a commercial strategy for our products to achieve high ROI goals in line with Sunbelt Rentals’ business objectives.

This will be achieved by optimizing revenue incomes through multiple sales channels (national, regional, and internal), identifying and marketing differentiated value propositions through alternative markets and growth sectors, and instigating a training and development program to improve order‑capture conversion rates and overall customer experience.

  • Your Responsibilities Will Include
  • Create and implement a performance management process for the Lifting Sales community to improve capability, call activity, portfolio, and area growth.
  • Develop and manage a national project and portfolio pipeline to drive new business growth through relevant sales channels and business sectors.
  • Work closely with the national accounts team to create a plan that promotes and increases the Lifting ‘Share of wallet’ within national accounts.
  • Develop and coordinate training programmes to increase product knowledge and working‑at‑height safety awareness across relevant sales channels and hire desks to create teams of “Trusted Advisors.”
  • Collaborate with marketing to align campaigns and collateral with new products, services, and under‑used products.
  • Identify new markets and under‑penetrated sectors, and devise a strategy to gain traction and market share.
  • Develop systems and controls for pricing to improve governance, discounting, and overall ROI.
  • Promote cross‑selling opportunities across all divisions of Sunbelt Rentals.

What Can We Offer You in Return?

You’ll be joining a highly successful FTSE100 company, the UK’s largest equipment rental provider.

We provide an industry‑leading flexible rewards package that includes generous holiday allowance (with the opportunity to buy and sell annual leave), life assurance, a retail discount scheme, employee recognition awards, a company pension scheme, and, depending on the role, additional benefits such as a company car and private medical insurance.

About You

To succeed as a Regional Business Development Manager, you will bring the following skill‑set and behaviours:

  • Experience in an account‑management role with significant experience in the plant and tool hire industry, preferably with lifting equipment.
  • Confidence and ability to positively and professionally represent Sunbelt Rentals and develop strong, successful relationships with key external stakeholders.
  • Demonstrated experience and ability to lead on tender bids, ensuring profitability and good ROI.
  • Strong collaboration skills, as you’ll work with the procurement team, tenders & bids team, marketing team, and all sales colleagues across the group.
  • The Essential Requirements
  • Considerable sales experience of working closely with large customers.
  • Sales management experience – able to manage and develop a team of sales colleagues.
  • Commercial acumen – to ensure competitive contracts are proposed and bid for.
  • Tender & bid writing – able to contribute to sizable bid opportunities.
  • Excellent communication and presentation skills – both internally and externally.
  • Good understanding of hire contracts and terms.
  • Teamwork – able to work across teams and across the company to build customer proposals and form commercial contracts.

About Us

Sunbelt Rentals delivers the equipment and expertise that move every industry forward.

Whether it’s construction sites, energy projects, government initiatives, or unforgettable events, we support progress by providing the right tools and knowledge.

With a commitment to becoming an employer of choice, Sunbelt Rentals is an ideal destination for your next career move.

We are committed to the fair treatment of our staff, potential staff, and users of our services, regardless of race, gender, religion, sexual orientation, responsibilities for dependants, age, physical or mental disability, or criminal background.

Having a criminal record will not automatically bar an individual from working with us.

We judge each case on its own merits, taking into account the relevance of the conviction to the role, the circumstances, and the time passed since the offence.

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Sunbelt Rentals UK & Ireland

Contact Details:

Sunbelt Rentals UK & Ireland Recruitment Team

We think you need these skills to ace Regional Business Development Manager - Lifting in Exeter

Account Management
Sales Management
Commercial Acumen
Tender & Bid Writing
Communication Skills
Presentation Skills
Collaboration Skills