Director of Camera & Lens in City of Westminster

Director of Camera & Lens in City of Westminster

City of Westminster Full-Time On-site
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We now have an exciting role for a Director to join our Camera & Lens team at our Film & TV depot in Wembley.

This role is responsible for leading and growing the Camera & Lens business, building on an established and successful foundation to strengthen our position within the Film & TV industry. The role will provide strategic, commercial and operational leadership across multiple locations, driving sustainable growth, expanding into new markets, enhancing customer relationships and ensuring the business continues to deliver an exceptional customer experience. As the senior leader for the business unit, the role is accountable for revenue, profitability, operational performance and the delivery of long-term growth ambitions. The successful individual will inspire and develop a high-performing team whilst creating a clear vision for the future of the business. They will identify opportunities to innovate, improve market presence and maximise the value of our industry-leading equipment and expertise. Working collaboratively across Sunbelt Rentals, this role will drive transformational change, build organisational capability and establish the Camera & Lens business as the partner of choice for customers across Film & TV and related markets.

Role Responsibilities:

  • Develop and execute a clear strategic plan to grow the Camera & Lens business, aligned with the wider Film & TV business objectives.
  • Drive sales performance, revenue growth, profitability, and market penetration across all customer segments.
  • Identify new business opportunities, emerging technologies, and market trends to position the business for long-term success.
  • Build and maintain strong relationships with key customers, manufacturers, production companies, broadcasters, streaming platforms, and industry stakeholders.
  • Lead, inspire, and develop a high-performing commercial and operational team, creating a culture of accountability, innovation, and customer focus.
  • Work closely with Marketing, Operations, Finance, and Technical teams to deliver exceptional customer experiences and operational efficiency.
  • Manage inventory, fleet utilisation, investment planning, and lifecycle management to maximise return on assets.
  • Establish clear performance metrics and regularly review business performance against targets, implementing corrective actions where required.
  • Champion continuous improvement initiatives that enhance productivity, profitability, and service delivery.
  • Represent the business at industry events, trade shows, and customer engagements, strengthening brand presence and market reputation.

If you join the team we'll provide you with everything you need and ensure you are equipped for success. We'll talk to you about your training and personal development needs and what you'd like to do to further your career and support your future aspirations.

To succeed in this role you will bring the following skill-set and behaviours:

  • Proven leadership experience within the Film & TV, broadcast, rental, lens manufacturing or related technology sectors.
  • Strong commercial acumen with a demonstrated track record of delivering sales growth and business transformation and overall improvement in P&L
  • Deep understanding of camera, lens, and production technology markets.
  • Exceptional relationship-building and stakeholder management skills.
  • Experience leading and developing high-performing teams.
  • Strong analytical, financial, and strategic planning capabilities.
  • Ability to drive change, challenge the status quo, and implement transformational initiatives.
  • Excellent communication, negotiation, and presentation skills. When not travelling the office base is in Wembley, London.

What can we offer you in return?

You'll be joining a highly successful company, the UK's largest equipment rental provider.

  • We provide an Industry leading flexible rewards package including generous holiday allowance (with the opportunity to buy and sell annual leave), life assurance, retail discount scheme, employee recognition awards and a great Company pension scheme.

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Director of Camera & Lens in City of Westminster employer: Sunbelt Rentals Limited

At Sunbelt Rentals, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. As a Lead Business Analyst, you'll not only have the opportunity to shape our business analysis practices but also benefit from comprehensive support for your professional growth, including mentorship and access to mental health resources. Our commitment to diversity, inclusion, and employee wellbeing ensures that you will thrive in a supportive environment while contributing to meaningful digital transformations across various sectors.

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Contact Details:

Sunbelt Rentals Limited Recruitment Team