CRM Manager- ConsumerTeam descriptionSumUp's Consumer Bank is building the next generation of an everyday financial product. The Consumer CRM team turns every new sign-up into an active, engaged customer by designing the journeys that guide people from onboarding through to their first transaction and beyond. What you'll doBuild and launch event driven activation journeys that guide new customers through sign up, KYC, first fund and first transaction, across push, email, in app, WhatsApp and SMSWrite clear, on-brand campaign copy for every channel, from push notifications to email, supported by AI agents built for the jobBuild audience segments, track daily performance and run A/B tests on copy, timing and channelPartner with Product and GTM teams across six markets to ensure every new launch has its lifecycle communications ready for launch and tailored to each market. What you'll bringExperience in CRM or lifecycle marketing ideally within fintech or another mobile-first productHands-on experience with a modern CRM platform such as Iterable, Braze or Customer.ioComfort working across push, email and in-app messaging, with basic SQL for audience checks and reportingComfort designing and interpreting A/B tests to drive continuous improvement in customer engagementStrong knowledge of segmentation and personalisation techniques, with the ability to tailor messaging for different customer groupsTrack record of developing and executing retention and lifecycle marketing strategies for existing customersAbility to collaborate closely with Product, Data, Localisatoin and Design teams to bring campaigns to lifeWhy you should join SumUpð Opportunity to work with a truly global, multicultural team from our central London Bridge location, wrapped in historic charm and modern flair. This involves an office-first setup ð Commitment to Diversity and Inclusion: be part of a workplace that values and promotes diversity, fostering an inclusive environment where everyone's perspectives are respected and embraced ð Enrolment onto our Virtual Stock Option programme: you will own a stake in SumUp's future success ð Generous time off: enjoy 28 days of paid leave, plus bank holidays and special leaves ð A dedicated annual L&D budget for attending conferences and/or advancing your career through further education ð Health matters: private health insurance, including optical and dental ð Life made easier: salary-sacrifice commuter benefits via Gogeta ð1⁄4 Financial security: retirement scheme (SumUp matches 7% when you contribute 5%) ð¡ Peace of mind: life insurance from MetLife for 2 your salary ð Break4me: 1-month sabbatical after 3 years of service ð Referral Bonus: earn additional rewards by referring talented individuals to join the SumUp teamAbout SumUpBe empowered to do more that matters. Today, over 4 million businesses in 39 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Discover more about our culture and opportunities on our careers website, and follow our journey on LinkedIn, Instagram, and TikTok.
CRM Executive Marketing in London employer: SumUp
At SumUp, we pride ourselves on being an exceptional employer, offering a vibrant and inclusive work culture that champions diversity and fosters personal and professional growth. As an Engineering Manager, you'll lead a high-performing team in a home-based environment, enjoying generous benefits such as 28 days of paid leave, health cover, and a stake in the company's future success through our VSOP program. Join us to make a meaningful impact while collaborating with passionate individuals dedicated to empowering local communities and small businesses.
