At a Glance
- Tasks: Lead content strategy and editorial standards across a global team, shaping the brand's voice.
- Company: Join a dynamic tech company empowering small businesses worldwide with innovative solutions.
- Benefits: Enjoy 28 days paid leave, private health insurance, and a generous retirement scheme.
- Other info: Be part of a diverse, inclusive team committed to personal and professional growth.
- Why this job: Make a real impact by defining and elevating the company's content standards.
- Qualifications: Proven experience in distinctive writing and enforcing tone of voice across organisations.
The predicted salary is between 56700 - 69300 £ per year.
Team: Central Brand & Marketing, Content
Location: London, office-first
Team description: The company recently invested in a full brand refresh, giving the business a distinctive new voice with real momentum behind it. The Global Content Chapter, more than 10 content managers working across the organisation, is ready for someone to take that voice further: to shape it into clear frameworks, champion it across every market and channel, and raise the bar for what great content at the company looks like. This is a chance to build and own that standard from the ground up, working closely with Marketing, Design and Product to make sure the company's words are as sharp and distinctive as its products.
What you'll do:
- Set and enforce editorial standards across the Global Content Chapter, giving direct feedback that sharpens ideas and cuts unnecessary revision rounds.
- Review, edit and approve copy across campaigns, social, CRM, retail and sales, making sure every piece is on brand and commercially clear.
- Build and evolve the verbal identity system: tone of voice guidelines, messaging hierarchies, approved terminology and channel specific guidance.
- Partner with Design, Marketing, Product and regional teams to turn briefs into clear creative direction for internal writers and freelancers.
- Brief, manage and quality control freelance copywriters and external agencies to protect brand integrity in outsourced work.
- Evaluate AI writing tools and set standards for their responsible use, so the team works efficiently without losing quality or distinctiveness.
You’ll be great for this role if…
- Hold a portfolio that demonstrates distinctive, commercially effective writing across brand, campaign and digital formats, not just competent copy.
- Have personally defined, documented and enforced a tone of voice across a complex organisation, rather than simply contributing to someone else's guidelines.
- Strong knowledge of content strategy beyond execution: building messaging hierarchies and editorial frameworks that others can follow.
- Experience giving direct, constructive feedback that raises the standard of a content team's output over time.
- Comfort moving between strategic work (standards, systems) and hands-on execution when a piece needs senior creative judgement to get it over the line.
Why you should join the company:
- Opportunity to work with a truly global, multicultural team from our Bankside location, in a culturally rich area that bridges deep history and modern living. This involves an office-first setup.
- Commitment to Diversity and Inclusion: be part of a workplace that values and promotes diversity, fostering an inclusive environment where everyone's perspectives are respected and embraced.
- Enrolment onto our Virtual Stock Option programme: you will own a stake in the company's future success.
- Generous time off: enjoy 28 days of paid leave, plus bank holidays and special leaves.
- A dedicated annual L&D budget for attending conferences and/or advancing your career through further education.
- Health matters: private health insurance, including optical and dental.
- Life made easier: salary-sacrifice commuter benefits via Gogeta.
- Financial security: retirement scheme (the company matches 7% when you contribute 5%).
- Peace of mind: life insurance from MetLife for 2× your salary.
- Break4me: 1-month sabbatical after 3 years of service.
- Referral Bonus: earn additional rewards by referring talented individuals to join the company team.
About the company: Be empowered to do more that matters. At the company, we’re on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 38 markets rely on the company as their financial partner to manage payments, finance and customer relationships. Our commitment to small businesses is reflected in our diverse team of over 3,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.
The company is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Our commitment extends beyond recruitment to creating a safe and respectful workplace where harassment of any form is strictly prohibited.
Job Application Tip: We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don't tick every box, it's ok too because it means you have room to learn and develop your career at the company.
Senior Content & Editorial Lead in London employer: SumUp Inc.
At SumUp, we pride ourselves on being an exceptional employer, offering a vibrant work culture in the heart of London that champions diversity and inclusion. Our employees benefit from generous time off, a dedicated learning budget, and the opportunity to own a stake in our future success through our Virtual Stock Option programme. With a commitment to personal and professional growth, we provide a supportive environment where every team member can thrive and contribute to empowering small businesses globally.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Content & Editorial Lead in London
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Senior Content & Editorial Lead in London
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to SumUp Inc..
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer SumUp Inc. and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Senior Content & Editorial Lead at SumUp Inc..
How to prepare for a job interview at SumUp Inc.
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at SumUp Inc..
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for SumUp Inc.. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at SumUp Inc..
