Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead influencer marketing campaigns with top talent in the wellness industry.
- Company: Join one of the UK's fastest-growing wellness brands, making a real impact.
- Benefits: Enjoy performance bonuses, a dynamic work environment, and opportunities for growth.
- Why this job: Be a creative thought leader and shape the future of influencer marketing.
- Qualifications: 3+ years in influencer marketing, strong analytical skills, and a passion for health.
- Other info: SUMO values diversity and inclusivity in the workplace.
The predicted salary is between 28800 - 42000 £ per year.
This range is provided by SUMO. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
The Role
As an Influencer Marketing Manager, you will play a key role in scaling and supporting one of the UK\’s fastest-growing wellness brands. You will be fully in charge of the brand\’s macro and micro influencer marketing efforts. This is an exciting opportunity to be part of a fast-paced environment, working with celebrity-level talent and making waves in the wellness industry. The ideal candidate should have a strong analytical mindset, a foundation in influencer marketing, and a keen interest in the health & wellness industry.
Key Responsibilities:
- Fully in charge of contacting, negotiating and setting up paid influencer campaigns with celebrity-level talent, primarily on the Instagram channel and potentially YouTube.
- Build relationships with influencers, talent managers, agencies and other key stakeholders.
- Manage a high-volume gifting initiative, sending out products to thousands of creators every month.
- Evaluate the value and risk of each campaign to ensure they hit performance targets and contribute to revenue growth.
- Constantly look for ways to refine our influencer strategy, boost campaign performance, and help us scale fast as we grow into the UK’s leading wellness brand.
- Act as a creative thought leader within the Growth team, providing strategic insights and recommendations to stakeholders.
- Achieve set CPA & Volume targets on Paid Influencer Campaigns (performance bonuses tied to over-performance).
Key Skills & Qualification:
- At least 3+ years of experience managing the full Influencer Campaign Setup process for an e-commerce brand (preferably a health/supplement D2C Brand).
- Managed Paid Influencer Campaign spend with a proven track record of hitting acquisition and revenue targets in a competitive market.
- Strong understanding of Paid Media Platforms (Meta specifically).
- Analytical mindset with a track record of using performance data to inform and optimise creative decisions.
- A passion for health & wellness or skincare is a plus.
Interested? Apply now with your CV, and we’ll be in touch to discuss the role further.
SUMO is an equal opportunity employer. We encourage applications regardless of race, religion, ethnicity, sexual orientation, age, disability or gender. As an employment agency, SUMO are fully committed to providing an inclusive and accessible recruitment process for all (both internally and on behalf of our clients).
Thank you for your interest in the above vacancy. Please note – due to the high volume of CVs & applications we receive, we can\’t always get back to everyone, although we do try our best! If you haven’t heard from us within 10 working days, unfortunately, your application has not been successful on this occasion.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Advertising
Industries
Marketing Services and Advertising Services
#J-18808-Ljbffr
Influencer Marketing Manager employer: SUMO
Contact Detail:
SUMO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in influencer marketing, especially within the health and wellness sector. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the industry.
✨Tip Number 2
Network with professionals in the influencer marketing space. Attend industry events or join online forums to connect with others who can provide insights or even referrals for opportunities at StudySmarter.
✨Tip Number 3
Showcase your analytical skills by preparing case studies of past influencer campaigns you've managed. Be ready to discuss how you used data to optimise performance and achieve targets, as this aligns with our expectations for the role.
✨Tip Number 4
Research our brand and its current influencer partnerships. Being able to discuss specific campaigns or influencers that resonate with our values will set you apart and show that you're proactive about understanding our business.
We think you need these skills to ace Influencer Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in influencer marketing, especially within the health and wellness sector. Use specific metrics to demonstrate your success in managing campaigns and achieving targets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for health and wellness, as well as your analytical mindset. Mention specific examples of past campaigns you've managed and how they contributed to revenue growth.
Showcase Your Analytical Skills: In your application, emphasise your ability to use performance data to inform decisions. Provide examples of how you've optimised campaigns based on analytics in previous roles.
Highlight Relationship Management: Discuss your experience in building relationships with influencers, talent managers, and agencies. This is crucial for the role, so include any relevant examples that demonstrate your networking skills.
How to prepare for a job interview at SUMO
✨Showcase Your Analytical Skills
As an Influencer Marketing Manager, you'll need a strong analytical mindset. Be prepared to discuss how you've used data to inform your decisions in past campaigns. Bring examples of how your analytical skills have led to successful outcomes.
✨Demonstrate Your Industry Passion
Express your enthusiasm for the health and wellness industry. Share any personal experiences or insights that highlight your genuine interest. This will show that you're not just looking for a job, but are truly invested in the brand's mission.
✨Prepare for Negotiation Scenarios
Since you'll be negotiating with influencers and talent managers, practice your negotiation skills. Think of potential scenarios you might face and how you would handle them. This will demonstrate your readiness for the role.
✨Highlight Your Campaign Management Experience
Be ready to discuss your previous experience managing influencer campaigns, especially in e-commerce. Prepare specific examples of how you achieved CPA and volume targets, as this is crucial for the role.
