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- Tasks: Lead social media strategy and content for a personal brand across multiple platforms.
- Company: Join SUMO, a forward-thinking company that values creativity and inclusivity.
- Benefits: Competitive salary based on experience, with opportunities for growth and travel.
- Why this job: Take charge of a fast-growing brand and unleash your creative potential.
- Qualifications: 10+ years in social media roles with proven growth on major platforms.
- Other info: Inclusive workplace committed to equal opportunities for all applicants.
The predicted salary is between 43200 - 72000 £ per year.
Location: London (with travel)
Experience: 10+ years in senior social/content roles
We are hiring a Social Media Director to lead the end-to-end strategy, content direction, and multi-platform growth of an entrepreneurial leader's personal brand as well as business ventures across TikTok, Instagram, YouTube, and LinkedIn. This role mixes high level strategy across social as well as being hands on with project management and campaigns.
Key Responsibilities
- Build and execute a multi-channel social strategy with clear growth KPIs.
- Lead campaign ideation, scripting, storytelling, and format development for short-form content.
- Oversee production, ensuring consistency in quality, voice, and narrative.
- Lead daily posting, scheduling, and rapid reactive content when trends emerge.
- Track performance, build insight reports, and optimise content using data.
- Collaborate closely with the presenter and creative partners; organise shoots and logistics.
About You
- 10+ years leading social for creators, founders, media personalities, or high-growth brands.
- Proven ability to grow TikTok, Instagram, YouTube, or LinkedIn channels at scale.
- Strong storytelling, editorial, and creative direction skills.
- Deep understanding of platform behaviours, trends, and audience psychology.
- Comfortable running a high-volume content cadence and adapting at pace.
- Analytical mindset with the ability to translate insights into action.
Why This Role
Significant creative ownership over a fast-growing personal brand as well as business ventures.
Social Media Director in England employer: SUMO
Contact Detail:
SUMO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Director in England
✨Tip Number 1
Network like a pro! Reach out to your connections in the social media space, especially those who might know someone at SUMO. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns and content strategies. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Stay on top of trends! Keep an eye on the latest social media trends and be ready to discuss how you can leverage them for SUMO’s growth. Being knowledgeable about current trends shows your passion and expertise.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our site. It shows initiative and gives you a better chance of standing out in the crowd.
We think you need these skills to ace Social Media Director in England
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Social Media Director role. Highlight your 10+ years of experience in social/content roles and showcase specific achievements that align with the responsibilities listed in the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us about your passion for social media and how your storytelling skills can elevate our brand. Be sure to mention any relevant campaigns you've led that demonstrate your ability to grow channels at scale.
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, include examples of how you've tracked performance and optimised content based on insights. This will show us you have the analytical mindset we’re looking for.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values.
How to prepare for a job interview at SUMO
✨Know Your Platforms Inside Out
Make sure you’re well-versed in the latest trends and features of TikTok, Instagram, YouTube, and LinkedIn. Prepare examples of how you've successfully grown channels on these platforms, and be ready to discuss specific strategies that worked for you.
✨Showcase Your Storytelling Skills
As a Social Media Director, storytelling is key. Bring along examples of campaigns you've led that highlight your creative direction and narrative skills. Be prepared to discuss how you approach scripting and ideation for different formats.
✨Demonstrate Your Analytical Mindset
Be ready to talk about how you track performance and optimise content using data. Have some insights or reports from past campaigns handy to illustrate how you’ve translated data into actionable strategies.
✨Prepare for Collaborative Discussions
This role involves working closely with presenters and creative partners. Think of examples where you’ve successfully collaborated on projects, and be ready to discuss how you manage logistics and production to ensure quality and consistency.
