At a Glance
- Tasks: Shape campaigns for top brands through strategic narratives and creative concepts.
- Company: Award-winning agency with a fast-paced, collaborative culture.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Exciting projects with excellent career advancement opportunities.
- Why this job: Join a dynamic team and make an impact in the world of social media and marketing.
- Qualifications: Experience in strategy or planning, strong understanding of social media and digital trends.
The predicted salary is between 40000 - 50000 £ per year.
We're currently recruiting on behalf of an award-winning and rapidly growing agency for a Creative Strategist to join their team in London. This is an exciting opportunity for a commercially minded and creatively driven strategist to play a key role in shaping campaigns for some of the world's most recognisable brands. Working at the intersection of insight, culture, and storytelling, you'll help develop strategic narratives, creative concepts, and pitch-winning ideas across social, influencer, and content marketing. The successful candidate will combine strong strategic thinking with creative instinct, have a passion for social media and culture, and thrive in a collaborative, fast-paced environment.
Responsibilities
- Lead the strategic development of new business pitches and RFP responses
- Analyse brands, audiences, competitors, and cultural trends to inform strategic thinking
- Develop clear and compelling strategic narratives that guide creative output
- Ensure campaign ideas align with brand objectives, positioning, and audience needs
- Contribute to the development of creative concepts grounded in insight and strategy
- Write and shape creative briefs that provide clear direction to internal creative teams
- Build engaging presentations and pitch decks with strong storytelling and structure
- Collaborate with social, influencer, creative, and production teams to bring ideas to life
- Conduct research into audiences, platform behaviours, content trends, and creator culture
- Identify emerging opportunities across social platforms, creators, and content formats
- Review campaign performance and apply key learnings to future strategies and recommendations
- Present ideas and strategic thinking confidently to both internal stakeholders and clients
- Support concept development across a variety of client projects and new business opportunities
Requirements
- Previous experience in a Creative Strategist, Strategist, Planner, or similar role
- Strong understanding of social media platforms, creator culture, influencer marketing, and digital trends
- Ability to translate audience insights and research into clear strategic frameworks
- Strong creative judgement with experience developing campaign ideas and concepts
- Excellent presentation and storytelling skills, with experience creating engaging pitch decks
- Confident communicator with the ability to present ideas clearly and persuasively
- Highly collaborative approach with experience working across multiple teams and disciplines
- Comfortable operating in a fast-paced agency or client-facing environment
- Passion for social media, culture, emerging trends, and creative marketing
- A portfolio showcasing strategic and creative work would be advantageous
If this sounds like you, we'd love to hear from you!
Creative Strategist employer: SUMO
Join an award-winning agency in London that champions creativity and collaboration, offering a vibrant work culture where your strategic insights will shape campaigns for globally recognised brands. With a focus on employee growth, you'll have access to continuous learning opportunities and the chance to work alongside passionate professionals in a hybrid environment that values innovation and cultural relevance.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SUMO and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SUMO are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SUMO on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SUMO. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Strategist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SUMO. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SUMO:Show us that you’ve done your homework! In your application, briefly mention what you admire about SUMO’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SUMO
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SUMO will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SUMO, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
