Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead social content strategy and drive audience engagement across platforms.
- Company: Fast-growing digital publisher with ambitious growth plans in the UK and US.
- Benefits: Competitive salary up to £100,000 and opportunities for creative expression.
- Why this job: Shape the future of social content and make a real impact in a dynamic environment.
- Qualifications: Proven experience in content leadership and audience growth strategies.
- Other info: Join an inclusive team that values creativity and innovation.
The predicted salary is between 72000 - 108000 £ per year.
We are looking for a senior Content Director to take full ownership of social content strategy for a fast-growing digital publisher with an ambitious growth agenda across the UK and US. This role sits at the intersection of editorial thinking, creative direction and performance-led social strategy. You will design and run the content engine that drives sustained audience growth, authority and commercial impact.
Core objectives
- Scale audience reach and engagement across key social platforms
- Position the brand as a leading voice within its space
- Create a repeatable, scalable content system that compounds growth
- Develop the podcast portfolio into a meaningful authority and distribution channel
- Convert attention into measurable commercial outcomes
Key responsibilities
- Content strategy and creative direction
- Own the end-to-end social content strategy across video, written and audio formats
- Shape distinctive formats, series and narratives that feel sharp and differentiated
- Translate insight and expertise into compelling, platform-native content
- Continually test and evolve ideas to drive consistent growth
- Design channel-specific strategies across LinkedIn, Instagram, TikTok and podcast platforms
- Lead experimentation around hooks, storytelling and structure
- Stay close to performance data and adapt quickly based on results
- Use paid media strategically to support organic growth
- Own the podcast roadmap as a central pillar within the wider content ecosystem
- Shape formats and themes to strengthen reach and authority
- Ensure integration between long-form and short-form distribution
- Build an efficient, structured content engine to maximise output and consistency
- Plan filming schedules, recording days and content calendars
- Direct editors, producers and freelance support where required
- Maintain a consistently high bar for clarity and creative execution
- Align content strategy with broader commercial objectives
- Design credible pathways from content to conversion
- Support campaigns, launches and key moments across the wider business
- Define success beyond surface-level metrics
- Track growth, engagement quality, podcast performance and commercial signals
- Take full ownership of results and continuous optimisation
What we’re looking for
- A senior content leader with strong creative instinct and ideation ability
- Experience building and scaling engaged audiences for editorial or media brands
- Deep understanding of organic social and platform behaviour
- Experience integrating podcast strategy within a broader content ecosystem
- Commercially aware, able to connect content performance to business outcomes
SUMO are an equal opportunities employer. We encourage applications regardless of race, religion, ethnicity, sexual orientation, age, disability or gender. As an employment agency, SUMO are fully committed to providing an inclusive and accessible recruitment process for all (both internally and on behalf of our clients). Thank you for your interest in the above vacancy. Please note - due to the high volume of CVs & applications we receive, we can’t always get back to everyone, although we do try our best!
Content Director - Social in City of London employer: SUMO
Contact Detail:
SUMO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Director - Social in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and engage on social media. Building connections can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your content strategy and creative direction. This is your chance to demonstrate what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t wait for job postings to appear. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in potential opportunities.
✨Tip Number 4
Stay adaptable! The digital landscape is always changing, so be ready to pivot your strategies based on performance data. Show potential employers that you can evolve with the trends.
We think you need these skills to ace Content Director - Social in City of London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Content Director role. Highlight your experience in social content strategy and audience growth, as this will show us you understand what we're looking for.
Showcase Your Creativity: We want to see your creative side! Include examples of distinctive formats or campaigns you've developed in the past. This will help us gauge your ability to shape compelling narratives that resonate with audiences.
Be Data-Driven: Don’t forget to mention how you've used performance data to inform your strategies. We love candidates who can connect content performance to business outcomes, so share any relevant metrics or results you've achieved.
Apply Through Our Website: For the best chance of getting noticed, make sure to apply through our website. It helps us keep track of applications and ensures you’re considered for the role directly!
How to prepare for a job interview at SUMO
✨Know Your Content Inside Out
Before the interview, dive deep into the company's existing social content. Familiarise yourself with their tone, style, and audience engagement strategies. This will not only help you speak confidently about their current approach but also allow you to suggest innovative ideas that align with their brand.
✨Showcase Your Creative Vision
Prepare to discuss your past experiences in content creation and strategy. Bring examples of successful campaigns you've led, especially those that drove audience growth or engagement. Be ready to articulate how your creative instincts can translate into compelling, platform-native content for their channels.
✨Demonstrate Data-Driven Decision Making
Since the role involves performance-led strategies, be prepared to talk about how you've used data to inform your content decisions. Share specific metrics from previous projects that highlight your ability to adapt and optimise content based on audience feedback and performance analytics.
✨Align with Their Commercial Goals
Understand the company's commercial objectives and think about how your content strategies can support these goals. During the interview, discuss ways to create pathways from content to conversion, showcasing your awareness of the business side of content creation.