Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead influencer marketing campaigns and manage a talented team in the sports sector.
- Company: Join a dynamic creator-focused sports content company making waves in influencer marketing.
- Benefits: Enjoy a vibrant office environment in London with opportunities for professional growth.
- Why this job: Be at the forefront of sports marketing, connecting creators and fans through impactful campaigns.
- Qualifications: Experience in influencer marketing, especially within the sports industry, is essential.
- Other info: We celebrate diversity and encourage applications from all backgrounds.
The predicted salary is between 43200 - 72000 £ per year.
A new creator-focused sports content company is seeking an experienced influencer marketing professional to lead its campaign and talent partnership division. Working across platforms like YouTube, TikTok, and Instagram, the business partners with creators, athletes, and public figures to deliver high-impact campaigns for major brands.
This is a leadership opportunity for someone passionate about sport, particularly football, who understands the creator landscape and knows how to deliver culturally relevant campaigns that connect with fans.
- Oversee strategy, development, and execution of creator and talent-led campaigns
- Build and manage a high-performing team across creator relations, delivery, and talent partnerships
- Source and negotiate with top-tier talent across digital and sport, including football personalities and creators
- Manage campaign budgets and ensure delivery meets performance targets and client expectations
- Collaborate with creative, production, and strategy teams to execute integrated campaign plans
- Use performance data and feedback to continuously improve delivery and results
- Build and maintain a strong network across the UK sports and creator space
Background in influencer marketing or talent-led brand campaigns, ideally in sport. Strong knowledge of football and the wider UK sports landscape. Connected within the creator economy, with access to agents, managers, and talent across platforms. Ability to balance creative thinking with commercial delivery and clear client outcomes. Passionate about sport, talent, and delivering culturally relevant campaigns.
We encourage applications regardless of race, religion, ethnicity, sexual orientation, age, disability or gender.
Brand & Content Marketing Lead employer: SUMO
Contact Detail:
SUMO Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand & Content Marketing Lead
✨Tip Number 1
Network actively within the sports and creator community. Attend industry events, engage with influencers on social media, and connect with professionals in the field to build relationships that could lead to job opportunities.
✨Tip Number 2
Stay updated on the latest trends in influencer marketing and the sports landscape. Follow relevant blogs, podcasts, and social media accounts to ensure you can speak knowledgeably about current campaigns and strategies during interviews.
✨Tip Number 3
Showcase your passion for sport, particularly football, by engaging with content related to your favourite teams or players. This will not only enhance your understanding but also demonstrate your enthusiasm for the role during discussions.
✨Tip Number 4
Prepare to discuss specific examples of successful campaigns you've led or contributed to in the past. Highlight your ability to balance creativity with commercial outcomes, as this is crucial for the Brand & Content Marketing Lead position.
We think you need these skills to ace Brand & Content Marketing Lead
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Brand & Content Marketing Lead position. Familiarise yourself with influencer marketing, especially in the sports sector, and how it relates to platforms like YouTube, TikTok, and Instagram.
Tailor Your CV: Highlight your relevant experience in influencer marketing and any leadership roles you've held. Emphasise your knowledge of the sports landscape, particularly football, and showcase any successful campaigns you've led or contributed to.
Craft a Compelling Cover Letter: Use your cover letter to express your passion for sport and your understanding of the creator economy. Mention specific examples of how you've built relationships with talent and delivered culturally relevant campaigns that resonate with fans.
Showcase Your Network: In your application, mention your connections within the UK sports and creator space. Highlight any relationships with agents, managers, or talent that could be beneficial for the role, demonstrating your ability to source and negotiate with top-tier talent.
How to prepare for a job interview at SUMO
✨Show Your Passion for Sport
Make sure to express your enthusiasm for sports, especially football. Share personal experiences or insights that demonstrate your genuine interest in the industry and how it drives your work.
✨Highlight Your Network
Discuss your connections within the creator economy and the sports landscape. Mention specific agents, managers, or talent you’ve worked with, as this will showcase your ability to source top-tier talent.
✨Demonstrate Strategic Thinking
Prepare examples of past campaigns you've led, focusing on your strategic approach. Explain how you developed and executed these campaigns, and how they met client expectations and performance targets.
✨Emphasise Collaboration Skills
Talk about your experience working with cross-functional teams, such as creative and production. Highlight how collaboration has led to successful campaign outcomes and improved delivery results.
