Sales Development Representative London, England, United Kingdom
Sales Development Representative London, England, United Kingdom

Sales Development Representative London, England, United Kingdom

Full-Time 35000 - 45000 £ / year (est.) No home office possible
Sumo Logic

At a Glance

  • Tasks: Identify and engage potential customers to generate sales opportunities.
  • Company: Join Sumo Logic, a leader in digital security and operations.
  • Benefits: Hybrid work model, competitive salary, and growth opportunities.
  • Other info: Dynamic team environment with opportunities for learning and development.
  • Why this job: Kickstart your career in B2B SaaS sales with hands-on experience.
  • Qualifications: Sales experience and a passion for technology are essential.

The predicted salary is between 35000 - 45000 £ per year.

Sumo Logic is seeking a Sales Development Representative (SDR) to support our growing sales team in the UK. This role is an excellent opportunity for someone looking to build a career in B2B SaaS sales while developing strong foundational skills in prospecting, qualification, and pipeline generation.

As an SDR, you will play a critical role in our go-to-market motion by identifying, engaging, and qualifying prospective customers. You will partner closely with Account Executives and marketing teams to generate high-quality sales opportunities and contribute directly to pipeline growth. This is a hybrid role based in London, with an expectation to be in the WeWork office twice per month to collaborate with the team.

Key Responsibilities:
  • Research, identify, and prospect new customer accounts within your assigned territory.
  • Book outbound meetings through cold calls, emails, social outreach, and targeted networking across multiple buyer personas (including Director, VP, and C-level).
  • Qualify inbound and outbound leads and convert them into sales-ready opportunities.
  • Deliver relevant marketing content to prospective customers and promote marketing events.
  • Leverage a modern prospecting tech stack including HockeyStack, LinkedIn Sales Navigator, ZoomInfo, Lusha, Outreach, Qualified, and more.
  • Partner closely with Account Executives to build and execute a shared territory plan-of-attack, ensuring the right message reaches the right prospects at the right time.
Ideal Candidate Qualifications:
  • 2+ years of relevant experience in sales, business development, or lead generation.
  • Hunter mentality, self-motivated, self-starter, takes initiative.
  • Willingness to learn, grow, and be coached.
  • Well-organized and has strong follow-through.
  • Strong written and verbal communication skills.
  • Wants to work in a dynamic and fast-paced environment.
  • Genuine passion for technology and learning.
  • Flexible to travel to various events in the UK (10%).
Nice to have:
  • History of quota over-achievement.
  • Bachelor's degree a plus.

Sumo Logic, Inc. helps make the digital world secure, fast, and reliable by unifying critical security and operational data through its Intelligent Operations Platform. Built to address the increasing complexity of modern cybersecurity and cloud operations challenges, we empower digital teams to move from reaction to readiness—combining agentic AI-powered SIEM and log analytics into a single platform to detect, investigate, and resolve modern challenges. Customers around the world rely on Sumo Logic for trusted insights to protect against security threats, ensure reliability, and gain powerful insights into their digital environments.

Sales Development Representative London, England, United Kingdom employer: Sumo Logic

At Sumo Logic, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture in the heart of London. Our Sales Development Representatives benefit from comprehensive training and mentorship opportunities, enabling them to develop essential skills in B2B SaaS sales while working alongside a passionate team. With a commitment to employee growth and a modern tech stack at your disposal, you'll find a rewarding career path that empowers you to make a meaningful impact in the digital world.
Sumo Logic

Contact Detail:

Sumo Logic Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Development Representative London, England, United Kingdom

✨Tip Number 1

Get to know the company inside out! Research Sumo Logic's products, values, and recent news. This will help you tailor your conversations and show genuine interest during interviews.

✨Tip Number 2

Network like a pro! Use LinkedIn to connect with current employees or alumni from your school who work at Sumo Logic. A friendly chat can give you insider tips and maybe even a referral!

✨Tip Number 3

Practice your pitch! Prepare a short introduction about yourself that highlights your relevant experience and enthusiasm for the role. This will come in handy during networking events or casual meet-ups.

✨Tip Number 4

Don’t forget to follow up! After any interaction, whether it’s an interview or a networking event, send a quick thank-you email. It shows appreciation and keeps you on their radar.

We think you need these skills to ace Sales Development Representative London, England, United Kingdom

Prospecting
Lead Qualification
Pipeline Generation
Cold Calling
Email Outreach
Social Outreach
Networking
Sales Technology Proficiency
Collaboration
Communication Skills
Organisational Skills
Self-Motivation
Initiative
Adaptability
Passion for Technology

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Sales Development Representative role. Highlight relevant experience in sales, lead generation, and any tech-savvy skills you have. We want to see how you can bring value to our team!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for technology and your motivation to work in a dynamic environment. Let us know why you're excited about joining Sumo Logic and how you can contribute.

Showcase Your Communication Skills: Strong written communication is key for this role. Make sure your application is clear, concise, and free of typos. We love candidates who can express themselves well, so let your personality come through!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive—just what we like to see!

How to prepare for a job interview at Sumo Logic

✨Know Your Stuff

Before the interview, dive deep into Sumo Logic's products and services. Understand how their Intelligent Operations Platform works and be ready to discuss how it can benefit potential customers. This shows genuine interest and helps you connect your skills to their needs.

✨Master the Art of Prospecting

Since the role focuses on prospecting, brush up on techniques for identifying and engaging potential customers. Prepare examples of how you've successfully qualified leads in the past, and be ready to share your approach to booking meetings through cold calls and emails.

✨Show Off Your Communication Skills

As an SDR, strong communication is key. Practice articulating your thoughts clearly and confidently. You might even want to role-play common sales scenarios with a friend to refine your pitch and responses to objections.

✨Be Ready to Learn and Adapt

Emphasise your willingness to learn and grow. Share instances where you've adapted to new tools or processes quickly. Highlight your enthusiasm for technology and how you stay updated with industry trends, as this aligns perfectly with Sumo Logic's dynamic environment.

Sales Development Representative London, England, United Kingdom
Sumo Logic

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