At a Glance
- Tasks: Lead innovative marketing strategies and drive B2B sales growth.
- Company: Join a dynamic team at Summit, a forward-thinking marketing agency.
- Benefits: Enjoy flexible working hours, every other Friday off, and excellent perks.
- Why this job: Be a changemaker in performance marketing and make a real impact.
- Qualifications: Experience in CRM management and B2B marketing is essential.
- Other info: Work in a hybrid environment with great career development opportunities.
The predicted salary is between 50000 - 60000 £ per year.
Location: Hull – Hybrid / Flexible
Salary: £50000 - £60000 per annum DOE + Flexible Working, Every other Friday off and Excellent Benefits
Are you ready to be a changemaker in performance marketing? Do you have knowledge of CRM Management? Are you positive and persistent with a strategic mind? If so, Summit has an exciting opportunity for a Growth Marketing Director to join us on a full-time hybrid basis. We offer flexible start and finish times as well as having every other Friday off. We trust our people to work flexibly around their lifestyle and family arrangements.
Summiteers are asked to attend our office in the C4DI complex in Hull, Fruit Market 2 days per week, the rest of the week can be done from home. For the right candidate, we may also consider greater flexibility around office time.
Our Growth Marketing Director will own the ‘shop window’ and lead generation of both Summit & Productcaster. You will be responsible for bringing the brand vision for Summit & Productcaster to life for staff, clients and partners while developing and pulling the growth lever resulting in more B2B sales for both agency and technology brands.
On a day-to-day basis you will be responsible for:
- Ownership of annual marketing plan and £150K+ marketing budget – ensuring key metrics are met.
- Ideate, develop, and implement campaigns across the digital marketing communications mix including email, blog, webinars, landing pages, social media, and SEO.
- Lead Summit hosted and paid for events for prospects, partners, customers, and retail industry interest groups.
- Act as ‘community’ leader for CRM and marketing platforms to drive cross sell and upsell while remaining GDPR compliant.
- Create, review, and maintain key marketing messages for target audiences.
- Develop new ‘talent attraction’ campaigns for the business, highlighting Summit as a ‘Great Place to work’.
- Own company branding, tone of voice and corporate website to ensure content is current and innovative - you will deliver this in conjunction with other ‘Heads Of’ within the business including Paid, Affiliates, SEO and Productcaster.
- Find, onboard and actively manage relationships with supporting partner agencies including PR & content.
What are we looking for?
As the Growth Marketing Manager, you will have deep knowledge of CRM management as well as agency/SaaS marketing experience, B2B sales and marketing growth processes. International B2B marketing experiences are preferable but not essential. You will need to think strategically to see the bigger picture within our industry as well as organisation and be able to work across two key objectives and business areas (sales and recruitment). You will have the ability to analyse to interpret campaign performance and have negotiation skills to ensure we are getting value for money on our marketing investments. You will have to be a box of ideas and energy - comfortable working in a small team or independently to create ‘evergreen’ content. You will need positivity and persistence to squeeze every drop out of our marketing investments.
Other key attributes and skills include:
- Ability to communicate persuasively with senior members of Summit, and with people at all levels across Summit and outside Summit in the UK and worldwide as appropriate.
- Can build and manage mutually beneficial partnerships and networks.
- Ability to demonstrate a willingness to take difficult strategic decisions and an ability to resolve complex problems.
- Be positive and persistent to squeeze every drop out of marketing investments.
On offer is a salary of £50000 - £60000 per annum depending on experience as well as a range of excellent benefits including flexible start and finish times, up to 29 days' holiday per year (plus bank holidays), milestone days off, Bupa health cash plan, life assurance, and Annual Bonus Scheme.
We are an equal opportunities employer, and we welcome applications from all suitably qualified persons regardless of their sex; religious or similar philosophical belief; race; age; sexual orientation; or disabilities. If you require any reasonable adjustments such as access or information in an alternative format, please inform us soon as you are able so that we can make the appropriate adjustments.
Please note, in line with GDPR, your details will only be retained for a period of 12 months from application date and then deleted, unless advised otherwise.
Growth Marketing Director employer: Summit Media Limited
Contact Detail:
Summit Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Director
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your best work and achievements. This is your chance to shine and demonstrate how you can bring value to the role of Growth Marketing Director.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their marketing strategies and think about how you can contribute to their growth. Tailor your answers to show you’re the perfect fit for Summit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Growth Marketing Director
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for growth marketing shine through! We want to see how excited you are about the role and how your experience aligns with our vision at Summit.
Tailor Your CV: Make sure to customise your CV to highlight relevant experiences in CRM management and B2B marketing. We love seeing candidates who can connect their past roles to what we’re looking for in a Growth Marketing Director.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills stand out without unnecessary fluff. This helps us see your potential quickly!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Summit.
How to prepare for a job interview at Summit Media Limited
✨Know Your Numbers
As a Growth Marketing Director, you'll need to demonstrate your understanding of key metrics. Brush up on your knowledge of CRM management and be ready to discuss how you've used data to drive B2B sales in the past. Prepare specific examples that showcase your ability to analyse campaign performance and make strategic decisions based on those insights.
✨Showcase Your Creativity
This role requires a box of ideas and energy! Think about innovative campaigns you've developed in previous roles. Be prepared to share your thought process behind these campaigns and how they contributed to growth. Highlight your experience with various digital marketing channels like email, social media, and SEO, and how you’ve creatively leveraged them.
✨Build Relationships
The ability to communicate persuasively is crucial. Practice articulating how you've built and managed partnerships in the past. Think of examples where you've successfully collaborated with senior members or external partners. This will show your potential employer that you can foster mutually beneficial relationships that drive results.
✨Emphasise Positivity and Persistence
Summit values positivity and persistence, so be sure to convey your enthusiasm during the interview. Share stories that illustrate your determination to overcome challenges and squeeze every drop out of marketing investments. This will help you stand out as a candidate who not only has the skills but also the right mindset for the role.