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For Companies At a Glance
- Tasks: Lead global brand and communications strategy for a cutting-edge tech company.
- Company: Join Submer, a leader in AI data centre infrastructure and sustainability.
- Benefits: Global impact, competitive salary, and opportunities for professional growth.
- Other info: Inclusive workplace committed to diversity and equal opportunity.
- Why this job: Shape the future of data centres while driving innovation and sustainability.
- Qualifications: 6+ years in brand or communications leadership, preferably in tech or data centres.
The predicted salary is between 100000 - 150000 ÂŁ per year.
Location: Global (Preferred: London, UK or United States)
About Submer
Submer designs and delivers end-to-end AI data center infrastructure built around industry-leading liquid cooling. Through our Design, Build & Operate (DBO) model, we provide fully integrated infrastructure solutions—from site origination and development through to delivery and ongoing operations—enabling customers to scale AI with speed, efficiency, and sustainability.
What You Will Do
We are seeking a dynamic and strategic VP of Brand & Communications to lead the global brand, messaging, and communications strategy for a fast-growing, technology-driven organization in the data center and digital infrastructure space. This leader will shape how we position ourselves in a rapidly evolving market—including hyperscale, colocation, AI infrastructure, and next‑generation data center technologies—while ensuring a consistent, compelling brand voice across all channels. The ideal candidate brings deep experience in data centers, critical infrastructure, or adjacent industries, with a proven ability to translate complex technical concepts into impactful storytelling.
Key Responsibilities
- Brand Strategy & Positioning
- Define and lead a global brand strategy that differentiates the company within the data center and digital infrastructure ecosystem
- Own brand architecture, positioning, messaging, and visual identity across all markets
- Partner with executive leadership to elevate corporate narrative and market perception
- Communications & Thought Leadership
- Lead global external and internal communications, including PR, media relations, executive communications, and crisis management
- Position the company as a thought leader in areas such as hyperscale infrastructure, sustainability, and next‑generation data center technologies
- Develop high‑impact content strategies (white papers, case studies, industry insights, keynote messaging)
- Industry & Market Engagement
- Drive presence and influence across key industry forums, events, and partnerships (e.g., data center, cloud, AI ecosystems)
- Build relationships with industry analysts, media, and key stakeholders
- Oversee awards, speaking engagements, and brand visibility initiatives
- Digital & Marketing Integration
- Ensure alignment between brand and digital marketing efforts
- Oversee website, social media, and digital storytelling platforms to deliver a consistent brand experience and increase brand visibility
- Community & Stakeholder Engagement
- Organize initiatives within local communities such as information sessions, ribbon‑cutting or groundbreaking ceremonies, networking events, etc. to educate and inform residents about our projects
- Lead social impact initiatives focused on education and career pathways, especially for underrepresented groups, through partnerships with local schools and institutions
- Internal Communications
- Establish and maintain an employee communications hub (Intranet) and manage the flow of information from leadership to employees
- Plan and organize corporate events for employee engagement
- Leadership & Team Development
- Build and lead a high‑performing global brand and communications team
- Manage agencies and external partners across regions
- Establish KPIs to measure brand performance, awareness, and engagement
Qualifications
- 6+ years of experience in brand, communications, or marketing leadership roles
- Proven experience in data centers, cloud infrastructure, digital infrastructure, or critical technology environments
- Strong understanding of data center ecosystem (hyperscale’rs, colocation, edge, AI infrastructure)
- Demonstrated success building global brands in high‑growth or transformation environments
- Experience managing global communications, PR, and executive visibility
Preferred Experience
- Experience with hyperscalers or major data center operators
- Exposure to sustainability messaging (energy efficiency, green data centers)
- Background in high‑growth, scale‑up, or innovation‑driven organizations
- Familiarity with emerging trends (AI infrastructure, liquid cooling, digital transformation)
Key Competencies
- Strategic and creative storyteller with strong commercial acumen
- Ability to bridge technical and non‑technical audiences
- Executive presence and experience advising senior leadership
- Strong global mindset with cross‑cultural communication skills
Why Join
- Opportunity to define and elevate a category‑leading brand in a rapidly growing industry
- Work at the forefront of data center innovation and sustainability
- Global scope with meaningful impact on company growth and reputation
Our inclusive responsibility
Submer is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected category under applicable law.
Vice President, Brand & Communications (Marketing - Global) employer: Submer
Contact Detail:
Submer Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Vice President, Brand & Communications (Marketing - Global)
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We can’t stress enough how personal connections can open doors that applications alone can’t.
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in brand and communications, especially in tech. Whether it’s a blog post or a video, let’s make sure you’re seen as a thought leader in the field.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand strategy and be ready to discuss how you can elevate their messaging. We want you to walk in with confidence and a clear vision!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Vice President, Brand & Communications (Marketing - Global)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the VP of Brand & Communications role. Highlight your experience in brand strategy and communications, especially in tech or data centre environments. We want to see how you can bring your unique flair to our team!
Showcase Your Storytelling Skills: Since this role is all about impactful storytelling, include examples of how you've translated complex ideas into engaging narratives. Whether it's through case studies or PR campaigns, we love seeing your creativity shine through!
Highlight Your Leadership Experience: We’re looking for someone who can lead a high-performing team. Share your past experiences managing teams or projects, and how you’ve driven success in brand and communications strategies. Let us know how you inspire others!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Submer
✨Know Your Brand Inside Out
Before the interview, dive deep into Submer's brand and its positioning in the data centre ecosystem. Understand their unique selling points, especially around AI infrastructure and sustainability. This knowledge will help you articulate how your experience aligns with their vision.
✨Prepare Impactful Stories
Craft compelling narratives that showcase your experience in brand strategy and communications. Think of specific examples where you've successfully translated complex technical concepts into engaging stories. This will demonstrate your ability to connect with both technical and non-technical audiences.
✨Showcase Your Thought Leadership
Be ready to discuss your insights on industry trends, particularly in hyperscale and digital infrastructure. Prepare to share your thoughts on sustainability messaging and how it can be integrated into brand strategies. This will position you as a knowledgeable candidate who can elevate Submer's market presence.
✨Engage with Their Community Focus
Familiarise yourself with Submer's community initiatives and social impact goals. Be prepared to discuss how you can contribute to these efforts, especially in education and career pathways for underrepresented groups. This shows your alignment with their values and commitment to making a difference.