At a Glance
- Tasks: Lead global brand and communications strategy for a tech-driven data centre organisation.
- Company: Join Submer, a leader in AI data centre infrastructure and liquid cooling technology.
- Benefits: Global impact, competitive salary, and opportunities for professional growth.
- Other info: Diverse and inclusive workplace committed to equal opportunity.
- Why this job: Shape the future of data centres while promoting sustainability and innovation.
- Qualifications: 6+ years in brand or communications leadership, preferably in data centres or tech.
The predicted salary is between 60000 - 80000 £ per year.
Location: Global (Preferred: London, UK or United States)
About Submer
Submer designs and delivers end-to-end AI data center infrastructure built around industry-leading liquid cooling. Through our Design, Build & Operate (DBO) model, we provide fully integrated infrastructure solutions—from site origination and development through to delivery and ongoing operations—enabling customers to scale AI with speed, efficiency, and sustainability.
What You Will Do
We are seeking a dynamic and strategic VP of Brand & Communications to lead the global brand, messaging, and communications strategy for a fast-growing, technology-driven organization in the data center and digital infrastructure space. This leader will shape how we position ourselves in a rapidly evolving market—including hyperscale, colocation, AI infrastructure, and next-generation data center technologies—while ensuring a consistent, compelling brand voice across all channels. The ideal candidate brings deep experience in data centers, critical infrastructure, or adjacent industries, with a proven ability to translate complex technical concepts into impactful storytelling.
What You Will Need
- Key Responsibilities
- Brand Strategy & Positioning
- Define and lead a global brand strategy that differentiates the company within the data center and digital infrastructure ecosystem
- Own brand architecture, positioning, messaging, and visual identity across all markets
- Partner with executive leadership to elevate corporate narrative and market perception
- Communications & Thought Leadership
- Lead global external and internal communications, including PR, media relations, executive communications, and crisis management
- Position the company as a thought leader in areas such as hyperscale infrastructure, sustainability, and next-generation data center technologies
- Develop high-impact content strategies (white papers, case studies, industry insights, keynote messaging)
- Industry & Market Engagement
- Drive presence and influence across key industry forums, events, and partnerships (e.g., data center, cloud, AI ecosystems)
- Build relationships with industry analysts, media, and key stakeholders
- Oversee awards, speaking engagements, and brand visibility initiatives
- Digital & Marketing Integration
- Ensure alignment between brand and digital marketing efforts
- Oversee website, social media, and digital storytelling platforms to deliver a consistent brand experience and increase brand visibility
- Community & Stakeholder Engagement
- Organize initiatives within local communities such as information sessions, ribbon-cutting or groundbreaking ceremonies, networking events, etc. to educate and inform residents about our projects
- Lead social impact initiatives focused on education and career pathways, especially for underrepresented groups, through partnerships with local schools and institutions
- Internal Communications
- Establish and maintain an employee communications hub (Intranet) and manage the flow of information from leadership to employees
- Plan and organize corporate events for employee engagement
- Leadership & Team Development
- Build and lead a high-performing global brand and communications team
- Manage agencies and external partners across regions
- Establish KPIs to measure brand performance, awareness, and engagement
- Qualifications
- 6+ years of experience in brand, communications, or marketing leadership roles
- Proven experience in data centers, cloud infrastructure, digital infrastructure, or critical technology environments
- Strong understanding of data center ecosystem (hyperscale’rs, colocation, edge, AI infrastructure)
- Demonstrated success building global brands in high-growth or transformation environments
- Experience managing global communications, PR, and executive visibility
- Preferred Experience
- Experience with hyperscalers or major data center operators
- Exposure to sustainability messaging (energy efficiency, green data centers)
- Background in high-growth, scale-up, or innovation-driven organizations
- Familiarity with emerging trends (AI infrastructure, liquid cooling, digital transformation)
- Key Competencies
- Strategic and creative storyteller with strong commercial acumen
- Ability to bridge technical and non-technical audiences
- Executive presence and experience advising senior leadership
- Strong global mindset with cross-cultural communication skills
Why Join
Opportunity to define and elevate a category-leading brand in a rapidly growing industry. Work at the forefront of data center innovation and sustainability. Global scope with meaningful impact on company growth and reputation.
Our inclusive responsibility
Submer is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected category under applicable law.
Vice President, Brand & Communications (Marketing - Global) employer: Submer Inc.
Submer is an exceptional employer that champions innovation and sustainability in the rapidly evolving data center industry. With a strong commitment to employee growth, we offer opportunities for professional development and leadership within a dynamic, inclusive work culture. Located in vibrant hubs like London or the United States, our team enjoys a collaborative environment where creativity thrives, and impactful contributions are recognised and celebrated.
StudySmarter Expert Advice🤫
We think this is how you could land Vice President, Brand & Communications (Marketing - Global)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Submer Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Submer Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Submer Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Submer Inc.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Vice President, Brand & Communications (Marketing - Global)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Submer Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Submer Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Submer Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Submer Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Submer Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Submer Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
