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For Companies At a Glance
- Tasks: Lead national sales strategy for innovative bed technologies and drive market growth.
- Company: Join Stryker, a global leader in medical technology dedicated to improving healthcare.
- Benefits: Competitive salary, performance bonuses, private healthcare, and career development opportunities.
- Why this job: Make a real impact on patient outcomes while shaping the future of healthcare.
- Qualifications: Proven sales experience in capital equipment and strong stakeholder engagement skills.
- Other info: Home-based role with national travel and opportunities for personal growth.
The predicted salary is between 36000 - 60000 £ per year.
Overview
UK & Ireland | Home-based with National Travel
At Stryker, we are driven to make healthcare better. We are looking for high-performing, purpose-driven leaders who take ownership, deliver results, and thrive in a collaborative environment. You will define and execute the national strategy, accelerate profitable growth across NHS and Private markets, and lead the successful introduction of new and innovative bed technologies. This role offers a unique opportunity to shape market strategy, influence senior stakeholders, and make a meaningful impact on patient outcomes at scale.
The Role
As National Sales Manager – Beds, you will have end-to-end responsibility for national performance, acting as the strategic and clinical-commercial expert within the organisation. You will:
- Own the national sales number and growth strategy for the Beds portfolio
- Lead new product introductions and lifecycle management
- Serve as the UK & Ireland subject-matter expert for Beds
- Influence and align senior internal and external stakeholders
- Partner closely with Sales, Marketing, Clinical, and European leadership teams
This is a home-based role requiring regular national travel, overnight stays, routine visits to the Newbury head office, and occasional international travel.
Key Responsibilities
- Strategic & Commercial Leadership
- Deliver national sales targets and expand market share across NHS and Private sectors
- Define and execute a clear, segmented short-, medium-, and long-term growth strategy for the UK & Ireland Beds business
- Lead forecasting, demand planning, and revenue projections
- Develop and execute competitive strategies against key market players
- Build contingency plans to mitigate supply chain and operational risk
- Lead strategy, segmentation, and execution of new product launches, including Proceed Drive framework inclusion and tender success in collaboration with regional sales teams
- Oversee local go-to-market processes and loan kit optimisation
- Create, monitor, and evolve lead-generation and pipeline strategies (NEXUS)
- Build, develop, and sustain senior Key Opinion Leader partnerships in collaboration with Clinical teams
- Represent Stryker at national congresses, educational events, and industry forums
- Act as a trusted advisor to customers, procurement stakeholders, and clinical leaders
- Upskill and enable the sales organisation through structured education and coaching programmes
- Act as a Stryker product advocate, strengthening collaboration across divisions where appropriate
- Partner with UK and European Marketing to shape strategy and high-impact marketing collateral
- Gather and translate market intelligence into actionable insights
- Identify emerging trends, unmet needs, and future growth opportunities
- Champion innovative engagement models, including virtual education and modern communication platforms
What You Will Bring
- Experience
- Proven track record of delivering national or regional growth targets
- Experience in capital equipment or hospital environments
- Demonstrated success influencing senior clinical, procurement, and executive stakeholders
- Strategic, analytical, and commercially astute
- Strong executive-level communication and presentation skills
- Effective negotiator with the ability to influence without authority
- Highly organised, resilient, and comfortable managing complexity
- Able to lead through ambiguity and drive change
2026 Key Objectives
- Define and deliver a segmented UK growth plan for the Beds portfolio
- Design and implement a national education programme to elevate sales capability
- Identify and develop medium and large strategic opportunities by territory
- Deliver a successful national launch of Proceed
- Achieve and exceed defined national sales targets
What We Offer
At Stryker, you’ll find more than a job — you’ll find a career with purpose. We offer:
- Competitive base salary with performance-based bonus and incentives
- Private healthcare, wellbeing initiatives, and family-friendly benefits
- Recognition and performance awards
- Company car or car allowance
- Mobile phone, iPad, and laptop
- Opportunities for career development within a global organisation
About Stryker
Stryker is one of the world’s leading medical technology companies. Together with our customers, we are driven to make healthcare better by delivering innovative solutions that improve patient care and healthcare outcomes. Our products and services are available in over 100 countries, supporting clinicians and patients every day.
National Specialist - Beds in Newbury employer: Stryker
Contact Detail:
Stryker Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Specialist - Beds in Newbury
✨Tip Number 1
Network like a pro! Reach out to industry contacts and attend relevant events. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching Stryker's products and recent innovations. Show us you’re passionate about making healthcare better and how you can contribute to our mission.
✨Tip Number 3
Practice your pitch! Be ready to articulate your experience and how it aligns with the role of National Specialist - Beds. Confidence is key, so rehearse until it feels natural.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace National Specialist - Beds in Newbury
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the National Specialist - Beds role. Highlight your experience in capital equipment and any previous successes in influencing senior stakeholders. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about improving healthcare and how your skills align with our mission at Stryker. Let us know how you can contribute to our growth strategy.
Showcase Your Achievements: When detailing your experience, focus on specific achievements that demonstrate your ability to deliver national growth targets. Numbers speak volumes, so include metrics where possible to show your impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out on the chance to join our team!
How to prepare for a job interview at Stryker
✨Know Your Market Inside Out
Before the interview, dive deep into the UK & Ireland healthcare market, especially focusing on NHS and private sectors. Understand the current trends, challenges, and opportunities in bed technologies. This knowledge will help you demonstrate your expertise and show that you're ready to take ownership of the national strategy.
✨Prepare for Stakeholder Engagement
Since this role involves influencing senior stakeholders, practice articulating your ideas clearly and confidently. Think about how you can build relationships with Key Opinion Leaders and procurement stakeholders. Prepare examples of how you've successfully engaged with senior figures in the past to showcase your ability to influence without authority.
✨Showcase Your Strategic Thinking
Be ready to discuss your approach to defining and executing growth strategies. Prepare a few examples of how you've developed segmented plans in previous roles. Highlight your analytical skills and how you've used market intelligence to drive decisions, as this will resonate well with the strategic nature of the position.
✨Demonstrate Your Leadership Skills
This role requires strong leadership capabilities, so think about times when you've upskilled or enabled a team. Be prepared to share specific instances where you've led through ambiguity or driven change. Showing that you can inspire and coach others will be key to making a positive impression.
