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For Companies At a Glance
- Tasks: Drive sales growth and build relationships with surgeons in the West Midlands.
- Company: Join Stryker, a leader in medical technology and innovation.
- Benefits: Competitive salary, bonuses, private healthcare, and career development opportunities.
- Why this job: Make a real impact in healthcare while working with cutting-edge technologies.
- Qualifications: Proven experience in surgical sales and strong relationship-building skills.
- Other info: Dynamic role with uncapped earning potential and extensive training.
The predicted salary is between 36000 - 60000 £ per year.
Work Flexibility: Field-based
Are you an experienced surgical sales professional ready to represent one of the most respected names in medical technology? At Stryker, performance matters. We partner with surgeons, compete in complex clinical environments, and win through innovation, preparation, and execution.
About Stryker Spine
Stryker Spine is a global spine business, trusted by surgeons worldwide for its depth of portfolio, clinical evidence, and technological innovation. We offer one of the most comprehensive spine platforms in the industry, including:
- Industry-leading 3D-printed interbody and fixation technologies
- Advanced cervical, thoracic, and lumbar systems
- Full procedural solutions including implants, instruments, and biologics
- Technologies designed to support complex, minimally invasive, and revision spine procedures
This is a business built for sales professionals who thrive in competitive theatres, value long-term surgeon partnerships, and understand how to influence decision-making in high-stakes environments.
The Role
As a Sales Business Manager, you will own and grow a territory across the West Midlands. You will operate as a trusted clinical and commercial partner to spine surgeons, theatre teams, and hospital decision-makers. This is a hands-on, performance-driven role requiring deep surgical credibility, resilience, and the ability to win and defend business in a highly competitive market.
Key responsibilities include:
- Driving revenue growth and market share across the Spine portfolio
- Managing and developing key surgeon relationships and KOLs
- Supporting complex cases in operating theatres, including trauma and emergency procedures
- Executing territory strategy, product launches, and competitive conversions
- Delivering high-level clinical and product education to surgeons and theatre teams
- Collaborating closely with Sales Management, Marketing, and Clinical teams to exceed targets
Who We’re Looking For
This role is designed for proven surgical sales professionals who consistently deliver results. You are:
- A high performer with a track record of exceeding sales targets in surgical environments
- Confident operating in complex operating rooms and influencing senior surgeons
- Commercially sharp, competitive, and comfortable being accountable for results
- Resilient, strategic, and able to win in contested accounts
What You’ll Bring
- Extensive experience in surgical or medical device sales, ideally within orthopaedics, spine, trauma, or another theatre-based specialty
- Demonstrated success managing high-value territories and key hospital accounts
- Strong understanding of NHS structures, procurement, and tender processes
- Proven ability to support and sell in live operating theatre environments
- Excellent territory planning, forecasting, and CRM discipline (Salesforce experience preferred)
- Exceptional relationship-building and influencing skills at consultant level
- A results-driven mindset with strong ownership and accountability
- Full UK driving licence
What We Offer
This is an opportunity to accelerate your career within a high-growth, high-expectation sales organisation. A clear pathway within Stryker’s Spine and broader commercial leadership structure. Industry-leading product portfolio with strong clinical differentiation. Comprehensive advanced product, clinical, and sales training. Exposure to cutting-edge technologies including robotics and navigation. Uncapped earning potential aligned to performance.
Rewards & Benefits
- Competitive base salary with bonus and commission
- Private healthcare
- Company car or car allowance
- Mobile phone, iPad, and laptop
- Family and parenting leave
- Wellness programmes and employee assistance
- Recognition, service, and performance awards
- Employee discount purchase programmes
About Stryker
Stryker is one of the world’s leading medical technology companies. Across Orthopaedics, Medical & Surgical, and Neurotechnology & Spine, we help healthcare professionals improve patient outcomes and deliver better care. Operating in over 100 countries, Stryker is consistently recognised for innovation, performance, and culture. Learn more at
Travel Percentage: 90%
Sales Business Manager, Spine - West Midlands in Birmingham employer: Stryker UK Limited
Contact Detail:
Stryker UK Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Business Manager, Spine - West Midlands in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals, attend events, and engage on platforms like LinkedIn. The more people you know in the surgical sales world, the better your chances of landing that dream role.
✨Tip Number 2
Showcase your expertise! Prepare to discuss your past successes in surgical sales during interviews. Bring real examples of how you've influenced decision-making and built relationships with surgeons. This will set you apart from the competition.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your pitch. Focus on articulating your understanding of the spine market and how you can drive revenue growth for Stryker.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows you're serious about joining our team and gives you a better chance of standing out in the hiring process.
We think you need these skills to ace Sales Business Manager, Spine - West Midlands in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Business Manager role. Highlight your surgical sales experience and any specific achievements that align with Stryker's focus on innovation and performance.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for medical technology and how your skills can help drive revenue growth in the West Midlands territory.
Showcase Your Relationship-Building Skills: In your application, emphasise your ability to build strong relationships with surgeons and hospital decision-makers. We want to see examples of how you've influenced decisions in high-stakes environments.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Stryker.
How to prepare for a job interview at Stryker UK Limited
✨Know Your Stuff
Make sure you brush up on Stryker's products, especially in the spine portfolio. Understand the technology behind 3D-printed implants and how they impact surgical procedures. This knowledge will help you speak confidently about the products and demonstrate your expertise.
✨Build Relationships
Since this role involves managing key surgeon relationships, think about how you can showcase your relationship-building skills during the interview. Prepare examples of how you've successfully influenced decision-making in previous roles, especially in high-stakes environments.
✨Showcase Your Resilience
This position requires a resilient mindset. Be ready to discuss challenges you've faced in competitive sales situations and how you overcame them. Highlight your strategic thinking and ability to win contested accounts, as these are crucial for success in this role.
✨Prepare for Clinical Scenarios
Expect to discuss real-life scenarios where you supported complex cases in operating theatres. Prepare specific examples that illustrate your experience in live surgical environments and how you provided value to surgeons and theatre teams.
