At a Glance
- Tasks: Lead marketing strategies and engage with sales teams to drive product growth.
- Company: Dynamic medical device company focused on innovation and customer engagement.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Exciting role with travel opportunities across the UK and Ireland.
- Why this job: Make a real impact in healthcare while working with cutting-edge orthopaedic instruments.
- Qualifications: Experience in product management or marketing within the healthcare industry.
The predicted salary is between 50000 - 65000 £ per year.
- Product Manager, Orthopaedic Instruments United Kingdom (Hybrid) Permanent / Full Time
- Position Summary
You will be responsible for leading the engagement of regional sales teams in the UK and Ireland to set and execute the annual marketing plan strategy whilst driving a high level of customer and sales engagement.
You will drive key product and program strategies enabling growth with key accounts and customers – focusing on power brands.
Due to your high engagement with the field and customers, you will contribute customer and product insights to your internal business partners.
What You'll Do
Strategy and Marketing Plan
- Develop a strong understanding of the linkages between all components of the Big Picture framework, translating upstream decisions into executional priorities.
- Author key strategy documents including strategic plans, annual marketing plans and product launch plans.
- Translate the marketing plan into specific activities to carry out the plan for assigned regions.
- Write and communicate key documents including business reviews, marketing strategies, proposals and recommendations.
- Determine execution plan tactics to effectively align, target and track progress towards Annual Marketing Plan targets and goals.
Communication Strategy
- Establish consistent, effective communication with the regional sales team.
- Consistently drive the commercial business message across all initiatives through sales channels.
- Act as the primary marketing point of contact for the regional sales team.
- Articulate desired communications outcomes consistent with marketing strategy to Downstream and Mar Comm teams.
Competitive Insights
- Assess the impact of competitive dynamics and identify points of parity and points of difference through competitive analysis.
- Research product features, uses and competitive quality across the portfolio.
- Maintain networks of people and resources for obtaining competitive information, adhering to organisational protocols and procedures throughout.
Customer Insights and KOL Engagement
- Understand the needs of primary and secondary customers and articulate the value proposition to each specific audience.
- Work with inputs from the KOL network and explain different product features to customers as appropriate to their needs.
- Identify and build relationships with new KOLs while maintaining existing ones.
Customer Engagement
- Represent the division at local, regional and national customer meetings.
- Host in-market customer interactions and experiences.
- Drive key account engagement and serve as a sponsor for Stryker consultants.
- Establish relationships with regional Stryker faculty and support the creation of industry meeting strategies based on regional needs.
Regional Marketing Insights
- Develop and maintain strong knowledge of the regional market and industry landscape.
- Gather and present customer segmentation and value proposition data.
- Guide sales teams and leaders on how to tailor efforts to meet specific market needs.
- Develop and execute plans for collecting Voice of Customer and Voice of Sales on products, services and market trends, feeding insights back to internal business partners.
- Gather, interpret and present market insights to key business stakeholders, influencing go-to-market direction accordingly.
Commercial Responsibilities
- Drive the budgeting process cycle, including all necessary inputs and reporting requirements.
- Support sales enablement, responsiveness and forecasting (IBP).
- Contribute to supply chain, pricing, brand positioning and effectiveness measurement.
- What You'll Need
Proven experience in product management, marketing or a commercial role within the medical device or healthcare industry.
Strong understanding of the UK and Ireland healthcare landscape and customer base.
Experience engaging with and managing commercial relationships.
Excellent communication, presentation and stakeholder management skills.
Ability to translate data and market insights into clear strategies and actionable plans.
Willingness to travel across the UK and Ireland as required.
Travel percentage: 50%.
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StudySmarter Expert Advice🤫
We think this is how you could land Product Manager, Orthopaedic Instruments in Newbury
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Stryker Group!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Stryker Group would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Stryker Group through your school's career services!
We think you need these skills to ace Product Manager, Orthopaedic Instruments in Newbury
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Product Manager, Orthopaedic Instruments, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Product Manager, Orthopaedic Instruments position at Stryker Group. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Stryker Group
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.