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For Companies At a Glance
- Tasks: Lead national sales strategy for innovative bed technologies and drive market growth.
- Company: Join Stryker, a top medical tech company dedicated to improving healthcare.
- Benefits: Competitive salary, performance bonuses, private healthcare, and career development opportunities.
- Why this job: Make a real impact on patient outcomes while shaping market strategies.
- Qualifications: Proven sales experience in capital equipment and strong stakeholder engagement skills.
- Other info: Home-based role with national travel and excellent career growth potential.
The predicted salary is between 36000 - 60000 £ per year.
UK & Ireland | Home-based with National Travel
At Stryker, we are driven to make healthcare better. We are looking for high-performing, purpose-driven leaders who take ownership, deliver results, and thrive in a collaborative environment. You will define and execute the national strategy, accelerate profitable growth across NHS and Private markets, and lead the successful introduction of new and innovative bed technologies. This role offers a unique opportunity to shape market strategy, influence senior stakeholders, and make a meaningful impact on patient outcomes at scale.
The Role
As National Sales Manager – Beds, you will have end-to-end responsibility for national performance, acting as the strategic and clinical-commercial expert within the organisation. You will:
- Own the national sales number and growth strategy for the Beds portfolio
- Lead new product introductions and lifecycle management
- Serve as the UK & Ireland subject-matter expert for Beds
- Influence and align senior internal and external stakeholders
- Partner closely with Sales, Marketing, Clinical, and European leadership teams
This is a home-based role requiring regular national travel, overnight stays, routine visits to the Newbury head office, and occasional international travel.
Key Responsibilities
- Strategic & Commercial Leadership
- Deliver national sales targets and expand market share across NHS and Private sectors
- Define and execute a clear, segmented short-, medium-, and long-term growth strategy for the UK & Ireland Beds business
- Lead forecasting, demand planning, and revenue projections
- Develop and execute competitive strategies against key market players
- Build contingency plans to mitigate supply chain and operational risk
- Lead strategy, segmentation, and execution of new product launches, including Proceed Drive framework inclusion and tender success in collaboration with regional sales teams
- Oversee local go-to-market processes and loan kit optimisation
- Create, monitor, and evolve lead-generation and pipeline strategies (NEXUS)
- Build, develop, and sustain senior Key Opinion Leader partnerships in collaboration with Clinical teams
- Represent Stryker at national congresses, educational events, and industry forums
- Act as a trusted advisor to customers, procurement stakeholders, and clinical leaders
- Upskill and enable the sales organisation through structured education and coaching programmes
- Act as a Stryker product advocate, strengthening collaboration across divisions where appropriate
- Partner with UK and European Marketing to shape strategy and high-impact marketing collateral
- Gather and translate market intelligence into actionable insights
- Identify emerging trends, unmet needs, and future growth opportunities
- Champion innovative engagement models, including virtual education and modern communication platforms
What You Will Bring
- Experience
- Proven track record of delivering national or regional growth targets
- Experience in capital equipment or hospital environments
- Demonstrated success influencing senior clinical, procurement, and executive stakeholders
- Strategic, analytical, and commercially astute
- Strong executive-level communication and presentation skills
- Effective negotiator with the ability to influence without authority
- Highly organised, resilient, and comfortable managing complexity
- Able to lead through ambiguity and drive change
2026 Key Objectives
- Define and deliver a segmented UK growth plan for the Beds portfolio
- Design and implement a national education programme to elevate sales capability
- Identify and develop medium and large strategic opportunities by territory
- Deliver a successful national launch of Proceed
- Achieve and exceed defined national sales targets
What We Offer
At Stryker, you’ll find more than a job — you’ll find a career with purpose. We offer:
- Competitive base salary with performance-based bonus and incentives
- Private healthcare, wellbeing initiatives, and family-friendly benefits
- Recognition and performance awards
- Company car or car allowance
- Mobile phone, iPad, and laptop
- Opportunities for career development within a global organisation
About Stryker
Stryker is one of the world’s leading medical technology companies. Together with our customers, we are driven to make healthcare better by delivering innovative solutions that improve patient care and healthcare outcomes. Our products and services are available in over 100 countries, supporting clinicians and patients every day.
National Specialist - Beds in Newbury employer: Stryker Group
Contact Detail:
Stryker Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Specialist - Beds in Newbury
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend relevant events, and engage with professionals on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching Stryker's products and recent innovations in the beds market. Show us you’re not just interested in the role but also passionate about making healthcare better.
✨Tip Number 3
Practice your pitch! Be ready to articulate how your experience aligns with the national sales strategy and how you can influence stakeholders effectively. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Stryker team.
We think you need these skills to ace National Specialist - Beds in Newbury
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the National Specialist - Beds role. Highlight your experience in capital equipment and how you've influenced senior stakeholders, as this will show us you're a perfect fit for the position.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your ability to deliver national growth targets. We love seeing quantifiable results, so don’t shy away from sharing numbers that reflect your success!
Be Authentic: Let your personality shine through in your application. We’re looking for purpose-driven leaders who thrive in collaboration, so share your passion for healthcare and how you can contribute to making it better at Stryker.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Stryker Group
✨Know Your Numbers
Before the interview, make sure you’re familiar with Stryker's sales targets and growth strategies for the Beds portfolio. Be ready to discuss how your past experiences align with these goals and how you can contribute to achieving them.
✨Showcase Your Strategic Mindset
Prepare to talk about your approach to defining and executing growth strategies. Think of specific examples where you've successfully influenced stakeholders or led product launches, as this will demonstrate your strategic and commercial leadership skills.
✨Engage with Key Opinion Leaders
Since building relationships with senior stakeholders is crucial, come prepared with insights on how you’ve developed partnerships in the past. Highlight any experience you have in engaging with clinical teams or KOLs, as this will show your ability to act as a trusted advisor.
✨Demonstrate Your Adaptability
This role requires managing complexity and leading through ambiguity. Share examples from your career where you’ve successfully navigated challenges or changes, showcasing your resilience and organisational skills.
