At a Glance
- Tasks: Craft compelling customer stories and drive impactful marketing programs.
- Company: Join Stripe, a leading financial infrastructure platform transforming the global economy.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Collaborate with diverse teams and enjoy excellent career advancement opportunities.
- Why this job: Make a real impact by amplifying customer voices in a fast-paced environment.
- Qualifications: 6+ years in customer marketing, strong communication skills, and AI tool proficiency.
The predicted salary is between 50000 - 70000 £ per year.
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.
About the team
The Customer Marketing team, housed within the broader Product Marketing Team, executes programs that amplify our customers' voices. We showcase customers' successes through content, events, and references, providing social proof that drives awareness, consideration, and conversion.
What you’ll do
- Be a storyteller. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience and differentiate Stripe.
- Know how to build a program from the ground up. You have what it takes to get new programs off the ground: building briefs, aligning with stakeholders, presenting to leadership, and owning program rollout.
- Communicate with impact at all levels. You're comfortable crafting and delivering program updates to senior and executive audiences — translating complex program data into clear narratives that inform decisions and build confidence.
- Work smarter with AI. You actively use AI tools to accelerate your work — from drafting content and synthesising research to building agents that automate repeatable workflows and scale program operations.
- Love working across GTM. You work with a range of disciplines to execute on your work.
- Keep things organized. You manage interdependent, complex projects and programs and keep various work streams on track.
- Be Ambitious. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
Responsibilities
- Partner closely with cross-functional go-to-market teams to identify and develop impactful customer stories and use cases to support Stripe's go-to-market efforts.
- Collaborate with the broader Marketing and Communications teams to incorporate customer voices and stories into digital, social, event, and other marketing channels.
- Act as the primary point of contact for sourcing, pitching, and managing customer speakers for key industry events and conferences.
- Design and implement new strategic initiatives to identify, engage, and nurture top customers.
- Leverage AI tools and, where applicable, collaborate with technical teammates to build lightweight agents that automate and scale customer marketing workflows — such as content production, program reporting, and customer outreach.
- Develop and deliver regular program updates and performance readouts to senior and executive stakeholders, surfacing key insights, progress against goals, and strategic recommendations.
- Analyze program performance and customer sentiment to continuously optimize Stripe's approach to customer marketing.
- Work with global Stripes to share best practices, adapt successful programs for local markets, and contribute regional insights to the overall global strategy.
Who you are
We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- 6+ years of customer marketing experience with experience working in B2B settings and with sales teams.
- Strong communication and executive presence, with the ability to build relationships with customers, synthesize program performance into compelling narratives, and present confidently to senior and executive leadership.
- Experience building and driving customer-centric programs and activations.
- Exceptional organizational skills, ability to think through and implement processes that scale.
- Comfort working with AI tools as a core part of daily work — using them to move faster, produce higher-quality output, and find new ways to scale programs.
Preferred qualifications
- Direct content creation experience including case studies, speaking engagements and video storytelling.
- Experience owning relationships with multiple external content agencies.
- Hands-on experience collaborating on or building AI agents to automate marketing workflows or program operations.
- Familiarity with Google Analytics, Hubble, and customer marketing software.
Customer Marketing Program Manager, EMEA in London employer: Stripe
Stripe is an exceptional employer that fosters a dynamic and inclusive work culture, empowering employees to innovate and lead in the fast-paced world of financial technology. With a strong focus on professional development, employees have access to numerous growth opportunities and resources to enhance their skills, all while working in vibrant locations across Europe. Join us at Stripe to be part of a forward-thinking team that values creativity and collaboration, making a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Customer Marketing Program Manager, EMEA in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Stripe and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Stripe are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Stripe on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Stripe. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Customer Marketing Program Manager, EMEA in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Stripe. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Stripe:Show us that you’ve done your homework! In your application, briefly mention what you admire about Stripe’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Stripe
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Stripe will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Stripe, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
