At a Glance
- Tasks: Lead marketing initiatives to boost brand awareness and generate demand across the UK and Europe.
- Company: Join Strider Technologies, a leader in strategic intelligence and AI-driven insights.
- Benefits: Enjoy competitive pay, equity options, flexible work, and comprehensive health benefits.
- Other info: Collaborate with experts in a dynamic environment with opportunities for growth.
- Why this job: Make a real impact in a purpose-driven company at the forefront of technology protection.
- Qualifications: 8+ years in B2B SaaS marketing with strong knowledge of the UK and European markets.
The predicted salary is between 50000 - 65000 £ per year.
Strider Technologies delivers strategic intelligence that helps organizations make faster, more confident decisions in an increasingly complex global environment. Using cutting-edge AI and proprietary methodologies, we transform open-source data into actionable insights that help protect technology, talent, and supply chains from nation-state risks.
Strider Technologies is looking for a highly driven and strategic Senior Marketing Manager to be the first marketing hire based in our UK office. This role is critical to expanding our footprint across the UK and Europe, building brand awareness, and generating demand among target audiences. As a member of the Integrated Marketing team and reporting to the Director of Integrated Marketing, you’ll lead the charge on localizing and executing integrated campaigns, amplifying our presence through regionally tailored content and events. You’ll play a critical role in shaping Strider’s go-to-market strategy across the UK and Europe, helping to scale demand generation and accelerate enterprise pipeline growth.
The ideal candidate will be a self-starter with strong knowledge of the UK and European market landscape, a strategic mindset, and a bias toward action. You will represent the voice of the region within the broader marketing organization and play a key role in adapting global strategies to resonate locally.
Key Responsibilities- Brand Awareness & Integrated Campaign Management
- Drive UK and Europe-specific initiatives that elevate brand recognition and credibility.
- Own the UK and European marketing campaign calendar in alignment with global priorities.
- Plan and execute integrated marketing programs tailored to the UK and European audience that drive awareness, engagement, and qualified leads.
- Content Localization
- Strategically localize U.S.-based content to fit UK and European market norms and sensitivities and adapt campaign assets and messaging for local resonance.
- Identify content gaps and partner with the global creative services team to develop regionally nuanced materials.
- Collaborate with the Director of Global Communications to execute regionally relevant PR opportunities, including earned media, speaker placements, and regional thought leadership.
- Cross-Functional Collaboration & Tactical Execution
- Work closely with the global marketing team (communications, digital marketing, marketing ops, events, creative services) to localize campaigns and ensure European programs are well integrated.
- Collaborate with the global digital marketing team to support ABM and retargeting campaigns to reach strategic accounts as well as develop nurture sequences and materials to engage buyers throughout the funnel.
- Collaborate with the global event team to execute regionally relevant webinars and virtual events, as well as identify and evaluate potential sponsorships or third-party event participation to boost brand visibility.
- Maintain tight alignment with UK-based sales team to ensure marketing drives pipeline outcomes.
- Analysis & Reporting
- Leverage Salesforce to measure performance, analyze pipeline movement, and optimize campaign impact of UK and Europe-specific marketing initiatives.
- Provide ongoing updates and insights to the Director of Integrated Marketing on campaign progress, performance, and areas of opportunity.
- 8+ years of experience in B2B SaaS or tech marketing, with direct responsibility for regional execution in the UK or Europe.
- Deep knowledge of the UK and European buyer landscape, content expectations, and channel preferences.
- Ability to localize content for a UK and European audience.
- Proven experience launching integrated, multi-channel marketing campaigns.
- Highly autonomous and proactively identifies opportunities, taking initiative without waiting for direction and brings forward new ideas.
- Deep alignment with Strider’s mission to deliver strategic intelligence, enabling organizations to protect innovation and mitigate state-sponsored risk.
- Strong intellectual curiosity about global affairs and a genuine interest in current geopolitics and how those dynamics affect enterprise risk.
- Strong communication and project management skills.
- Familiar with Salesforce (required) and HubSpot or equivalent Marketing Automation Platform (preferred).
- Comfortable working across time zones, with excellent asynchronous communication habits.
- Strong attention to detail and a results-driven mindset.
- Some travel will be required.
Why Join Strider?
- Be part of a purpose-driven organization at the forefront of protecting innovation and advancing technology in a rapidly evolving global landscape.
- Collaborate with a team of experts committed to delivering transformative intelligence solutions.
- Enjoy a flexible, hybrid work environment alongside competitive compensation, equity options, and robust benefits.
- Embody Strider’s values by championing the mission, embracing collaboration, and driving innovation that matters.
Benefits: Competitive Compensation, Company Equity Options, Flexible PTO, Wellness Reimbursement, Comprehensive Medical, Dental, and Vision Insurance, 401(k) Plan.
Strider is an equal opportunity employer. We are committed to fostering an inclusive workplace and do not discriminate against employees or applicants based on race, color, religion, gender, national origin, age, disability, genetic information, or any other characteristic protected by applicable law. We comply with all relevant employment laws in the locations where we operate. This commitment applies to all aspects of employment, including recruitment, hiring, promotion, compensation, and professional development.
Senior Marketing Manager, UK/Europe in London employer: Strider Technologies
Strider Technologies is an exceptional employer, offering a dynamic and purpose-driven work environment that prioritises innovation and collaboration. As the first marketing hire in our UK office, you'll have the unique opportunity to shape our brand presence across the UK and Europe while enjoying competitive compensation, equity options, and a flexible hybrid work culture that supports your professional growth and well-being.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager, UK/Europe in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Strider Technologies and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Strider Technologies are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Strider Technologies on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Strider Technologies. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Manager, UK/Europe in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Strider Technologies. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Strider Technologies:Show us that you’ve done your homework! In your application, briefly mention what you admire about Strider Technologies’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Strider Technologies
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Strider Technologies will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Strider Technologies, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.