Customer Marketing Manager in England

Salary: £38,000 – £42,000 per annum, depending on experience

Reports to: Head of Marketing

Job Summary

This is an exciting opportunity to join a growing, ambitious, and innovative company that is gaining market share in the corporate Learning & Development space. Strengthscope® is a development tool to help people find and communicate their strengths to themselves and others, allowing them to bring more of themselves to work and to life. Our mission is to ensure that everyone is able to have honest, authentic conversations about what makes them truly unique, what they love to do, and how they can bring their best to work and to life, every single day.

Responsibilities & Duties

• Managing our customer communications calendar to ensure consistent, value-driven messaging:
• Planning and executing our customer newsletter, product announcements, promotion of our webinars, forums and thought leadership content
• Running campaigns on a combination of channels, including but not limited to email marketing, LinkedIn advertising, and any other platforms that help us reach our customers directly.
• Developing tailored marketing campaigns for our key accounts to support account growth and engagement, these campaigns can be digital (email, LinkedIn) as well as offline (such as client gifting, pre/post-event engagement)
• Creating customer-facing presentations and sales enablement content, in close collaboration with the Sales team and Head of Marketing
• Building and amplifying customer advocacy through the creation and distribution of new case studies and testimonials
• Managing our LinkedIn Practitioner Community, collaborating with other departments and team members to achieve consistent levels of engagement
• Supporting T&I to deliver Practitioner Forums by creating the marketing assets and promoting them effectively to our customers
• Managing the operations of client-related merchandise orders, sharing updated quotes with the sales team, ensuring successful order and delivery of merchandise to support end-user virality
• Planning and execution of online and in-person customer engagement events.

Skills & Attributes

• You have experience in campaign planning, execution, and reporting
• You have experience with HubSpot or similar marketing automation systems and the ability to set up email campaigns, create workflows, and provide basic reports
• You have basic knowledge of Salesforce CRM and can build reports for campaign targeting lists, tracking & reporting
• You have experience with LinkedIn Advertising, setting up and optimising campaigns, managing budgets and audience lists
• Budget management for digital campaigns, events and client gifts and merch orders
• Copywriting, basic design and asset creation, web publishing
• Can take initiatives and lead through projects that don’t have precedence
• Can think strategically, prioritise tasks and execute with attention to detail
• Have excellent project management, collaboration, and communication skills to successfully work with stakeholders on all seniority levels and teams
• You are a team player that is ready to pitch in and help others: we’re a small but growing team – collaboration both within the Marketing team and with other departments is key to success.

Benefits

• 30 days (bank holidays) of annual leave
• Annual financial support budget of £500 to spend on what matters most to you
• Enhanced pension plan where Strengthscope meets your contribution up to 10%
• Flexible working – we’re verified by Flexa! Check out our company page on
• Working for a B Corp! Check out our official statement at
• An extra day off for your birthday
• Home setup allowance
• Enhanced family-friendly leave
• Eye care vouchers (we pay for your test and contribute £50 towards glasses)
• Internal and external coaching and mentoring opportunities
• Monthly personal development time
• Strengths Heroes – where we celebrate the most awesome people every quarter!
• Monthly team get-togethers and quarterly team days to reflect, plan, and celebrate
• Offices on the bustling Borough High Street, 5 minutes from London Bridge station.

Strengthscope is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity.

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