At a Glance
- Tasks: Lead B2B digital marketing strategies for top brands in automotive and logistics.
- Company: Dynamic agency with a focus on innovation and client success.
- Benefits: Competitive salary, flexible working, professional development, and 25 days annual leave.
- Other info: Opportunity to manage a talented team and shape your career.
- Why this job: Make a real impact with creative campaigns and strategic leadership.
- Qualifications: 7+ years in B2B digital marketing with strong leadership skills.
The predicted salary is between 45000 - 60000 £ per year.
Salary: £45–60k, reflecting experience
Location: Marlow / Hybrid (2-3 days)
Experience: 7+ years (ideally Agency + B2B)
OVERVIEW
Define strategy and execution of B2B digital marketing activity for multiple retained clients across automotive, commercial vehicles, logistics and green technologies. Oversight of multi-channel paid campaigns across key platforms focusing on delivering MQLs into sales teams. Requires a balance of creativity, data literacy and commercial savvy. Opportunity to manage several direct reports — Paid Media Specialist, Content Specialist, Social Media Specialist.
WHAT TO EXPECT
- Paid media & campaigns
- Lead paid social strategy and execution across Meta, LinkedIn and TikTok, supported by Google and emerging platforms (Reddit, newer B2B environments) where the audience warrants it
- Take client briefs apart, improve them where appropriate, and build campaigns that have genuine impact
- Develop campaign messaging grounded in the language and concerns of specialist audiences — fleet operators, procurement leads, dealer networks
- Manage full-funnel campaign activity from brand awareness through demand generation to pipeline contribution
- Own and optimise six-figure budgets with structured testing frameworks and clear financial accountability
- Organic social & content
- Run organic social strategy across a portfolio of retained client accounts, ensuring paid and organic operate as a single integrated system
- Build content frameworks that reflect the technical and commercial realities of each client's sector
- Oversee community management, ensuring consistent, brand-appropriate engagement across all active profiles
- Coordinate content production across designers, developers and copywriters to deliver high-quality campaigns and product launches
- Web, CRM & digital delivery
- Make recommendations on client websites as campaign infrastructure — landing pages, user journeys, conversion paths
- Integrate CRM, email and website activations into broader campaign planning
- Lead SEO strategy alongside content teams
- Own the full digital delivery pipeline across web, content, CRM and advertising for your accounts
- Stakeholder & partner management
- Manage relationships with clients, internal teams and external agencies and partners
- Present campaign proposals, performance reports and strategic recommendations to senior client stakeholders
- Coordinate multi-market delivery where accounts operate across European headquarters and local UK marketing teams
WHO THRIVES HERE
- A marketing leader who can balance creative instinct, data literacy and commercial savvy
- A champion for their clients' brands — understands each market well enough to protect what makes the brand distinct and challenge work that falls short
- A 'serve to lead' manager who elevates their team — invested in their development, not just their output
- A guardian of quality across everything that goes out
- Outstanding stakeholder management — internal teams, clients, external partners — built on clarity, consistency and earned trust
- Comfortable telling a senior stakeholder something they didn't want to hear, and knowing how and when this is best done
- Genuine desire to deliver good work with real impact, not just work that ticks a box
WHAT YOU BRING
- Proven B2B digital marketing experience, ideally in automotive, logistics, industrial or technical sectors
- Track record leading multi-channel campaigns across paid and organic
- Confidence developing campaign messaging that connects commercial objectives to how specialist audiences actually think and buy
- Experience managing significant budgets with accountability for outcomes
- Data literacy that goes beyond dashboards — reads performance, draws conclusions, acts
- Leadership experience: recruiting, coaching, setting standards, celebrating growth
- A structured, curious approach to testing, experimentation and new channel development
WHAT YOU GET
- Ownership of a portfolio of premium B2B brands
- Work connecting directly to tangible outcomes
- Real strategic leadership across multi-channel campaigns
- Flexible growth — shape your own career through the work you do
- Professional development opportunities
- 25 days annual leave
VALUABLE SKILLS
- Paid, Owned & Earned media
- Campaign Reporting & Analytics
- Data, Analytics & Market Research
- Multi-Market / Central vs Local Delivery
- Team Leadership & Development
- Organic Social Strategy & Execution
- Influencer & Creator Programmes
- Brand Partnerships & Collaborations
- Content Strategy & Editorial
- Community Management & Growth
- Platform Governance & Compliance
- Agency & Partner Management
2 x Senior Digital Marketing Manager in Marlow employer: Stream
Join a dynamic team in Marlow, where creativity meets data-driven strategy in the B2B digital marketing landscape. As a Senior Digital Marketing Manager, you'll enjoy a flexible hybrid work environment, opportunities for professional growth, and the chance to lead impactful campaigns for premium brands across various sectors. Our supportive culture prioritises employee development and fosters collaboration, making it an excellent place for those looking to make a meaningful impact in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land 2 x Senior Digital Marketing Manager in Marlow
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in digital marketing. Include case studies of successful campaigns you've led, especially those that drove MQLs. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their market and challenges, especially in sectors like automotive and logistics. Tailor your responses to show how your experience aligns with their needs and how you can make an impact.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged. So, get your application in and let’s make some marketing magic happen!
We think you need these skills to ace 2 x Senior Digital Marketing Manager in Marlow
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Senior Digital Marketing Manager. Highlight your B2B experience, especially in sectors like automotive or logistics, and showcase your success with multi-channel campaigns.
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of how you've led successful campaigns and managed budgets, and don’t forget to show off your creativity!
Showcase Your Data Skills:We love data-driven decision-making! In your application, mention how you've used analytics to optimise campaigns and drive results. This will demonstrate your data literacy and commercial savvy.
Apply Through Our Website:For the best chance of getting noticed, apply directly through our website. It helps us keep track of applications and ensures you’re considered for the role as soon as possible!
How to prepare for a job interview at Stream
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends in B2B digital marketing, especially in sectors like automotive and logistics. Be ready to discuss specific campaigns you've led, focusing on how you balanced creativity with data-driven decisions.
✨Showcase Your Leadership Skills
Since this role involves managing a team, prepare examples of how you've successfully led and developed your team members. Highlight your approach to mentoring and how you've fostered a collaborative environment.
✨Be Ready to Discuss Budget Management
You’ll need to demonstrate your experience with managing significant budgets. Prepare to talk about how you've optimised spending and achieved results, using structured testing frameworks to back up your claims.
✨Understand Stakeholder Management
This role requires excellent stakeholder management skills. Think of examples where you've effectively communicated with clients and internal teams, especially when delivering tough feedback or strategic recommendations.
