Head of Partner Marketing Science & ROI in Whitehall

We follow a flexible hybrid model that translates to more than half of your time on-site in our London, NYC, or San Francisco office - three days per week.

Responsibilities

• Build the Partner Marketing Sciences function from scratch – define the methodology, tooling and operating model that will serve as the measurement foundation for the entire Strava for Business commercial organisation.
• Design and run campaign attribution frameworks that give brand partners credible, internally-presentable ROI narratives, moving beyond discount codes as the primary measurement mechanic to scalable, enterprise-grade attribution.
• Translate campaign performance data into partner-facing insight – develop clear, compelling ROI stories that AM and sales teams can use in renewal and expansion conversations.
• Partner closely with Account Management and Sales to identify measurement gaps driving churn, and build the solutions that close them – acting as the strategic and analytical backbone of renewal conversations.
• Collaborate with Product and Data to shape the measurement capabilities Strava builds into the platform, ensuring commercial measurement needs are represented in the product roadmap.
• Develop audience and effectiveness proof points that support the sales and marketing narrative – connect Strava's community data to the outcomes brands care about.
• Establish benchmarks and standards for campaign performance across verticals, partner tiers and activation formats, enabling the team to set credible expectations and demonstrate above-average results.

Qualifications

• 7+ years of experience in marketing sciences, measurement, media analytics or a related field – ideally within a digital-media platform, agency or brand-side marketing organisation.
• Deep expertise in campaign attribution and ROI measurement across digital media, with experience building frameworks that work for enterprise brand clients and can withstand internal budget scrutiny.
• Strong commercial instinct – understand how measurement connects to renewal and expansion conversations and translate data into narratives that move budget holders.
• Comfort operating in a builder environment – you are creating teams and playbooks from scratch, thrive with autonomy, move quickly through ambiguity and are energized by building from zero.
• Strong cross-functional collaboration skills – experience working across sales, product and data teams to deliver shared outcomes.
• Excellent communication skills – present complex analytical findings clearly to both technical and commercial audiences, including senior brand and agency stakeholders.
• Familiarity with the sports, fitness or active-lifestyle category is a plus; genuine curiosity about the space and its communities matters more.

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, colour, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.