At a Glance
- Tasks: Lead global customer lifecycle strategy and maximise customer lifetime value.
- Company: Strathberry, a luxury brand with a focus on innovation and customer experience.
- Benefits: Competitive salary, supportive work environment, and professional growth opportunities.
- Other info: Hybrid role based in Greater London or Edinburgh.
- Why this job: Join a luxury brand and make a significant impact on customer engagement.
- Qualifications: Over 5 years of CRM or lifecycle marketing experience in a luxury context.
The predicted salary is between 60000 - 80000 £ per year.
Strathberry is seeking a Head of CRM based in Greater London or Edinburgh. This full-time role involves leading the development of a global customer lifecycle strategy, maximizing customer lifetime value, and working closely with cross-functional teams.
The ideal candidate will have over 5 years of experience in CRM or lifecycle marketing within a luxury brand context. The position offers a competitive salary and a supportive work environment with opportunities for professional growth.
CRM Growth Lead for Luxury DTC (Hybrid) in London employer: Strathberry
Contact Detail:
Strathberry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Growth Lead for Luxury DTC (Hybrid) in London
✨Tip Number 1
Network like a pro! Reach out to people in the luxury brand space, especially those who work in CRM. A friendly chat can open doors and give you insights that might just land you that interview.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your previous CRM successes. When you get the chance to chat with potential employers, let them see how you’ve maximised customer lifetime value in past roles.
✨Tip Number 3
Stay updated on industry trends! Follow luxury brands and CRM innovations on social media. This knowledge will not only impress during interviews but also help you tailor your approach to fit the company’s vision.
✨Tip Number 4
Apply through our website! We make it easy for you to showcase your talents directly to us. Plus, it shows you’re genuinely interested in being part of our team at Strathberry.
We think you need these skills to ace CRM Growth Lead for Luxury DTC (Hybrid) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects your experience in CRM and lifecycle marketing, especially within luxury brands. Highlight specific achievements that demonstrate how you've maximised customer lifetime value.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for the Head of CRM role. Share your passion for luxury brands and how your skills align with our goals at Strathberry.
Showcase Your Cross-Functional Experience: Since this role involves working closely with various teams, be sure to mention any relevant experience you have collaborating across departments. We love seeing how you can bring people together to achieve common goals.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Strathberry
✨Know Your Luxury Brands
Make sure you’re well-versed in the luxury market and Strathberry’s position within it. Research their customer base, brand values, and recent campaigns. This will help you demonstrate your understanding of the industry and how you can contribute to their CRM strategy.
✨Showcase Your CRM Expertise
Prepare specific examples from your past experience that highlight your success in CRM or lifecycle marketing. Focus on metrics and outcomes that showcase how you maximised customer lifetime value in previous roles, especially within a luxury context.
✨Cross-Functional Collaboration
Since the role involves working closely with various teams, be ready to discuss how you’ve successfully collaborated with different departments in the past. Share examples that illustrate your ability to communicate effectively and drive results through teamwork.
✨Ask Insightful Questions
Prepare thoughtful questions about Strathberry’s current CRM strategies and future goals. This shows your genuine interest in the role and helps you assess if the company aligns with your career aspirations. It’s a great way to engage with the interviewers and leave a lasting impression.