At a Glance
- Tasks: Lead global customer lifecycle strategy and maximise customer lifetime value.
- Company: Strathberry, a luxury brand with a focus on innovation and customer experience.
- Benefits: Competitive salary, supportive work environment, and professional growth opportunities.
- Other info: Hybrid role based in Greater London or Edinburgh.
- Why this job: Join a luxury brand and shape the future of customer engagement.
- Qualifications: 5+ years in CRM or lifecycle marketing within luxury brands.
The predicted salary is between 60000 - 80000 £ per year.
Strathberry is seeking a Head of CRM based in Greater London or Edinburgh. This full-time role involves leading the development of a global customer lifecycle strategy, maximizing customer lifetime value, and working closely with cross-functional teams.
The ideal candidate will have over 5 years of experience in CRM or lifecycle marketing within a luxury brand context. The position offers a competitive salary and a supportive work environment with opportunities for professional growth.
CRM Growth Lead for Luxury DTC (Hybrid) employer: Strathberry
Contact Detail:
Strathberry Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Growth Lead for Luxury DTC (Hybrid)
✨Tip Number 1
Network like a pro! Reach out to people in the luxury brand space, especially those who work in CRM. A friendly chat can open doors and give you insights that might just land you that interview.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your previous CRM successes. When you get the chance to chat with hiring managers, let them see how you've maximised customer lifetime value in past roles.
✨Tip Number 3
Stay updated on industry trends! Follow luxury brands and CRM innovations. Being able to discuss recent developments during interviews shows you're passionate and knowledgeable about the field.
✨Tip Number 4
Apply through our website! We make it easy for you to showcase your talents directly to us. Plus, it gives you a better chance of standing out in the crowd. Don’t miss out!
We think you need these skills to ace CRM Growth Lead for Luxury DTC (Hybrid)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects your experience in CRM and lifecycle marketing, especially within luxury brands. Highlight specific achievements that demonstrate your ability to maximise customer lifetime value.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for the Head of CRM role. Share your passion for luxury brands and how your background aligns with our goals at Strathberry.
Showcase Your Cross-Functional Experience: Since this role involves working closely with various teams, be sure to mention any relevant experience you have collaborating across departments. We love candidates who can bridge gaps and drive results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Strathberry.
How to prepare for a job interview at Strathberry
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM strategies, especially within the luxury sector. Brush up on customer lifecycle marketing techniques and be ready to discuss how you've successfully maximised customer lifetime value in your previous roles.
✨Showcase Cross-Functional Collaboration
Strathberry values teamwork, so prepare examples of how you've worked with different teams in the past. Highlight specific projects where collaboration led to successful outcomes, demonstrating your ability to lead and influence across departments.
✨Understand the Brand's Essence
Dive deep into Strathberry’s brand values and product offerings. Be prepared to articulate how your vision for CRM aligns with their luxury positioning and how you can enhance their customer experience through tailored strategies.
✨Prepare Thoughtful Questions
Interviews are a two-way street! Prepare insightful questions about Strathberry’s current CRM initiatives and future goals. This shows your genuine interest in the role and helps you assess if the company is the right fit for you.