At a Glance
- Tasks: Manage and optimise digital advertising campaigns for top clients.
- Company: Join Dow Jones, a leader in global news and business information.
- Benefits: Enjoy comprehensive healthcare, paid time off, and education benefits.
- Other info: Work with iconic brands like The Wall Street Journal and MarketWatch.
- Why this job: Be at the forefront of digital advertising in a dynamic environment.
- Qualifications: 4-8 years in online ad trafficking with strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest news-gathering operations globally.
The Senior Ad Operations Specialist is a strategic lead within the AdOps group, responsible for managing complex campaign portfolios and driving growth through proactive optimization. You will manage the daily operation of client campaigns and drive strategic revenue growth for each account. A typical day includes quality assurance, implementing campaigns, pulling pacing reports, and reviewing campaign status to optimize performance. You will troubleshoot and resolve site and advertiser issues, working closely with the account management team and other internal departments.
Responsibilities:
- Understand site ad functionality, including knowledge of all ad products available on our properties.
- Implement and manage digital and audio advertising campaigns, including direct and programmatic guarantee orders.
- Monitor the delivery of the campaign from beginning to end and optimize as needed.
- Design and execute strategic campaign roadmaps for high-value accounts.
- Translate campaign data into actionable insights and strategic recommendations for internal stakeholders and external clients.
- Drive team meetings to deliver successful KPIs.
- Generate reporting and recommendations for tools to improve workflow efficiencies.
- Perform proactive daily analysis and campaign optimization.
- Interact with internal and external clients to coordinate and consult for successful advertising campaigns.
- Coordinate with internal teams in QA’ing and launching custom campaigns and custom ad units.
- Provide concise, timely feedback within deadlines.
- Manage high-stakes, multi-faceted projects independently in a timely manner.
- Resolve troubleshooting/targeting issues, trafficking issues, and reconcile discrepancies with minimal supervision.
- Serve as a primary escalation point for complex technical or campaign-related issues, protecting revenue and client relationships.
Requirements:
- 4-8 years of online ad trafficking experience.
- Ability to multitask and work efficiently within a high-paced, changing environment.
- Knowledge of HTML, CSS, Flash, and JavaScript.
- Experience with ad serving tools and order management systems (e.g., GAM, Operative, Megaphone).
- Strong organizational and time management skills.
- Strong analytical and problem-solving skills.
- Strong written and communication skills with the ability to interact comfortably with clients and other internal departments.
- BA/BS preferred or experience in lieu thereof.
Benefits:
- Comprehensive Healthcare Plans
- Paid Time Off
- Retirement Plans
- Comprehensive Medical, Dental and Vision Insurance Plans
- Education Benefits
- Paid Maternity and Paternity Leave
- Family Care Benefits
- Commuter Transit Program
- Subscription Discounts
- Employee Referral Program
Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law.
Reasonable Accommodation: We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at talentresourceteam@dowjones.com.
Sr. Advertising Operations Specialist employer: Storyful
At Dow Jones, we pride ourselves on being a leading global provider of news and business information, offering a dynamic work environment that fosters innovation and collaboration. As a Senior Advertising Operations Specialist, you will benefit from comprehensive healthcare plans, generous paid time off, and robust employee growth opportunities, all while working alongside talented professionals in a culture that values diversity and inclusion. Our commitment to your professional development and well-being makes Dow Jones an exceptional employer for those seeking meaningful and rewarding careers in the media industry.
StudySmarter Expert Advice🤫
We think this is how you could land Sr. Advertising Operations Specialist
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those at Dow Jones. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Dive deep into Dow Jones' products and recent news. Show them you’re not just another candidate but someone who’s genuinely interested in their mission.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the Sr. Advertising Operations Specialist role. Highlight your ad trafficking skills and problem-solving abilities to stand out.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Dow Jones.
We think you need these skills to ace Sr. Advertising Operations Specialist
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Sr. Advertising Operations Specialist role. Highlight your relevant experience in ad trafficking and campaign management, and don’t forget to mention any specific tools you’ve used that align with the job description.
Showcase Your Skills:We want to see your analytical and problem-solving skills shine through! Use examples from your past experiences to demonstrate how you've optimised campaigns or resolved complex issues. This will help us understand how you can contribute to our team.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so avoid jargon unless it's relevant to the role. Make sure your key achievements stand out, as we love seeing what you can bring to the table!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it helps us keep everything organised on our end.
How to prepare for a job interview at Storyful
✨Know Your AdOps Inside Out
Make sure you brush up on your knowledge of ad products and functionalities. Familiarise yourself with the tools mentioned in the job description, like GAM and Operative, so you can confidently discuss how you've used them in past roles.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples where you've translated campaign data into actionable insights. Think about how you optimised campaigns in the past and be ready to share those success stories during the interview.
✨Demonstrate Problem-Solving Prowess
Be ready to tackle hypothetical scenarios related to troubleshooting and campaign management. This will show your potential employer that you can handle high-stakes situations and resolve issues efficiently.
✨Communicate Clearly and Confidently
Since you'll be interacting with clients and internal teams, practice articulating your thoughts clearly. Prepare to discuss how you've collaborated with others to achieve successful advertising campaigns, highlighting your communication skills.
