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- Tasks: Be the first touchpoint for future customers and generate qualified meetings through strategic outreach.
- Company: Join Zelt, a fast-growing tech company revolutionising employee platforms across Europe.
- Benefits: Enjoy health insurance, equity, airline miles bonus, and a vibrant central London office.
- Why this job: Shape our sales pipeline and accelerate your career with direct access to leadership.
- Qualifications: Experience in outbound sales or lead generation, strong communication skills, and a curious mindset.
- Other info: Join a culture that values clarity, ownership, and offers clear progression opportunities.
The predicted salary is between 36000 - 60000 £ per year.
About Zelt
Zelt is building the first unified employee platform that brings together HR, payroll, IT, onboarding, and automation into one seamless system. We’ve been recognised by G2 as a High Performer across HR and Payroll, the only European vendor with that status, and we’re expanding fast.
Why this role?
This isn’t just another SDR position. At Zelt, you will be joining at a pivotal stage of our growth, where the conversations you start will directly shape our pipeline and fuel our next phase. You will be the first touchpoint for many future customers, creating strong first impressions and opening the right doors with thoughtful, strategic outreach. Your goal is to secure high-quality meetings that move the business forward, while mastering how to craft messaging that resonates, run multi-channel campaigns, and build relationships with senior decision makers. You will work closely with our CEO and Account Executives on meaningful opportunities, gaining visibility across the full sales cycle and setting yourself up for rapid progression into AE or other strategic roles. This role combines ownership, direct access to leadership, and a clear path to grow, giving you the chance to accelerate your career at exactly the right time in Zelt’s journey.
Your role
- Be the first touchpoint for many of Zelt’s future customers, creating strong first impressions
- Generate qualified meetings through targeted outreach across cold calling, email, and LinkedIn
- Qualify inbound leads with care and engage outbound prospects with energy
- Build and optimise outreach campaigns, testing new approaches to improve response rates
- Track performance, learn from patterns, and continuously refine messaging and targeting
- Collaborate with AEs and growth on ICP definition and campaign strategy.
What we’re looking for
- First experience with outbound sales or lead generation in a B2B environment (SaaS a plus)
- Strong written communication and attention to detail, especially in outreach
- A curious, analytical mindset, always learning from what works and what doesn’t
- Energy, ownership, and a structured way of working
- Familiarity with tools like LinkedIn Sales Navigator, HubSpot, and Excel
- Fluent in English.
Why join us
- Sell a differentiated, technically excellent product in a massive market
- Work directly with the CEO and AEs on high-impact deals
- Join at a pivotal time as Zelt scales rapidly across Europe
- Be part of a sales culture that values clarity, ownership, and high standards
- Clear progression from SDR to AE and beyond
- Great perks: health insurance, equity, airline miles bonus, and a beautiful central London office.
Let’s build something better. If you are motivated to learn fast, sell with substance, and join a team on a steep growth trajectory, we would love to hear from you.
Sales Development Representative (SDR) employer: Story Terrace Inc.
Contact Detail:
Story Terrace Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Development Representative (SDR)
✨Tip Number 1
Get to know Zelt inside out! Familiarise yourself with our products and the market we operate in. This will help you craft tailored messages that resonate with potential customers and show them you mean business.
✨Tip Number 2
Leverage LinkedIn like a pro! Connect with decision-makers and engage with their content. A thoughtful comment or message can go a long way in making a strong first impression before you even pick up the phone.
✨Tip Number 3
Practice your pitch! Whether it’s cold calling or sending emails, rehearse what you want to say. The more confident you are in your delivery, the better your chances of securing those all-important meetings.
✨Tip Number 4
Don’t be afraid to experiment! Test different outreach strategies and track what works best. Learning from your successes and failures will help you refine your approach and boost your response rates.
We think you need these skills to ace Sales Development Representative (SDR)
Some tips for your application 🫡
Show Your Personality: When you're writing your application, let your personality shine through! We want to see who you are beyond your CV. Use a friendly tone and don’t be afraid to show your enthusiasm for the role at Zelt.
Tailor Your Message: Make sure to customise your application for the Sales Development Representative position. Highlight your relevant experience in outbound sales or lead generation, and connect it back to how it can benefit Zelt's growth. We love seeing how you can fit into our team!
Be Clear and Concise: Keep your application clear and to the point. We appreciate strong written communication, so make sure your messages are easy to read and free of jargon. This is your chance to demonstrate your attention to detail!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Zelt!
How to prepare for a job interview at Story Terrace Inc.
✨Know Zelt Inside Out
Before your interview, make sure you research Zelt thoroughly. Understand their unified employee platform and how it stands out in the HR and payroll market. This knowledge will help you tailor your responses and show genuine interest in the company.
✨Showcase Your Sales Skills
Prepare to discuss your previous experience in outbound sales or lead generation. Be ready to share specific examples of how you've successfully generated leads or secured meetings in a B2B environment. Highlight any familiarity with tools like LinkedIn Sales Navigator or HubSpot.
✨Demonstrate Curiosity and Analytical Thinking
Zelt values a curious and analytical mindset. During the interview, ask insightful questions about their sales strategies and be prepared to discuss how you analyse performance metrics. This shows that you're not just a doer but also a thinker who can contribute to refining their approach.
✨Emphasise Energy and Ownership
Convey your enthusiasm for the role and the company. Share examples of how you've taken ownership in past roles, whether through leading projects or driving initiatives. Zelt is looking for someone who can bring energy to their outreach efforts and take charge of their own success.
