At a Glance
- Tasks: Shape product narratives and execute go-to-market strategies for global customer engagement.
- Company: Join Threecolts, a leading software suite for top consumer brands.
- Benefits: Competitive salary of £55,000 and opportunities for professional growth.
- Why this job: Make a real impact in a fast-scaling tech company with innovative products.
- Qualifications: 5+ years in B2B product marketing with strong analytical and communication skills.
- Other info: Dynamic team environment with a focus on collaboration and creativity.
The predicted salary is between 39600 - 66000 £ per year.
Location: London, UK-Based
Comp: £55,000
About Threecolts
Threecolts is the leading software suite for online & offline consumer brands (Amazon, Walmart, Target, Shopify, eBay, etc.). We’ve built a powerful ecosystem of software solutions to help businesses grow smarter — from revenue recovery and retail finance, to multichannel operations and pricing optimization. With over 500 employees globally and strong backing, we’re scaling fast across new markets and new partner channels.
About the Role
The Product Marketing Manager will play a critical role in shaping how Threecolts’ products are positioned, launched, and adopted across our global customer base. You will be responsible for defining product narratives, crafting compelling messaging, and executing go-to-market strategies that drive growth and customer engagement.
In this role, you will work closely with product, sales, and marketing teams to translate complex product capabilities into clear value propositions. You’ll lead product launches, develop sales enablement assets, and partner with marketing to create campaigns that increase awareness and accelerate adoption. The ideal candidate is strategic, data-driven, and excels at turning customer insights and market trends into high-impact marketing initiatives.
What You’ll Do
- Execute product marketing strategy to drive awareness, product adoption, and revenue growth
- Collaborate with cross-functional teams, including product management, sales, and marketing, to implement go-to-market initiatives
- Create and manage product positioning, messaging, and value proposition
- Manage product launches and feature updates, including creating launch plans, collateral, and sales enablement tools
- Drive product-led growth through initiatives such as free trials, special offers, in-app messaging, and product adoption and retention strategies
- Monitor industry trends and customer competitive intelligence to inform product marketing plans and identify growth opportunities
- Collaborate with the rest of the marketing team to create integrated marketing campaigns that drive product awareness and adoption
- Produce product-related webpages, marketing collateral, and presentations
What We’re Looking For
- 5+ years of experience in product marketing in the B2B technology/SaaS industry
- Proven track record in developing and executing successful go-to-market strategies
- Solid understanding of product positioning, messaging, and value proposition development
- Excellent communication and presentation skills
- Strong analytical skills and data-driven mindset
Product Marketing Manager employer: Story Terrace Inc.
Contact Detail:
Story Terrace Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching the company and its products thoroughly. Understand their market position and be ready to discuss how your skills can help them grow. Tailor your responses to show you’re the perfect fit for their team.
✨Tip Number 3
Showcase your achievements! Bring examples of past successes in product marketing to the table. Use data to back up your claims and demonstrate how you’ve driven growth and engagement in previous roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our awesome team at Threecolts.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Product Marketing Manager role. Highlight your experience in B2B technology and any successful go-to-market strategies you've executed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how you can contribute to our growth at Threecolts. Be sure to mention specific examples of your past successes.
Showcase Your Analytical Skills: Since we value a data-driven mindset, include examples of how you've used analytics to inform your marketing strategies. Whether it's through customer insights or market trends, show us how you make decisions based on data.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at Story Terrace Inc.
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Threecolts' products and how they fit into the market. Familiarise yourself with their features, benefits, and the competitive landscape. This will help you articulate how you can contribute to product positioning and messaging.
✨Showcase Your Strategic Thinking
Prepare examples of past experiences where you've successfully developed and executed go-to-market strategies. Be ready to discuss how you identified customer insights and market trends, and how those informed your marketing initiatives. This will demonstrate your strategic mindset and data-driven approach.
✨Collaborate Like a Pro
Since the role involves working closely with cross-functional teams, think of instances where you've collaborated effectively with product management, sales, or marketing teams. Highlight your communication skills and how you’ve contributed to successful product launches or campaigns.
✨Stay Ahead of Industry Trends
Research current trends in the B2B technology and SaaS industries. Be prepared to discuss how these trends could impact Threecolts and its products. Showing that you’re proactive about industry knowledge will impress the interviewers and position you as a forward-thinking candidate.