Sales Development Representative (SDR)

Overview

Stora Belfast, Northern Ireland, United Kingdom

Join to apply for the Sales Development Representative (SDR) role at Stora

Stora is a self-storage software platform leading a technology-driven transformation in the industry. We empower operators to seamlessly manage their businesses, automate processes, and grow revenue.

In just over four years, we’ve helped hundreds of operators around the world process tens of millions in automated payments. Recognised as innovators in our space, we’re a fast-growing team focused on making self-storage better for everyone.

We’re looking for a driven, ambitious Sales Development Representative (SDR) to join our growing Sales team. This is a proactive outbound sales role where you’ll be on the frontlines hunting for new opportunities, opening doors with prospects, and filling the pipeline for our Account Executives. If you love the idea of hitting the phones, sending smart, strategic outreach, and starting conversations that turn into real revenue, this is the role for you. We’ll provide you with support, coaching, and the right tools but your energy, grit, and resilience will determine your success. This is a role where persistence and productivity pays off, and where the best performers build rewarding careers in SaaS sales.

What You’ll Do

• Proactively reach out to new prospects via phone, email, and LinkedIn to generate interest.
• Hit daily activity targets for calls, emails, and social outreach.
• Research and identify potential customers in our target markets.
• Book qualified discovery calls and demos for our Account Executives.
• Collaborate with Marketing and DataOps to refine prospect lists and messaging.
• Manage leads and track activity accurately in our CRM (HubSpot).
• Consistently hit (and exceed) monthly goals for booked meetings and qualified opportunities.
• Earn bonuses tied directly to revenue from customers you helped bring in.

What You’ll Bring

• Proven sales experience with outbound prospecting and cold calling ideally in SaaS or a fast-paced B2B environment.
• A track record of hitting and exceeding targets.
• Excellent verbal and written communication skills.
• Confidence and resilience on the phone; you don’t shy away from rejection and know how to turn it into opportunity.
• Competitive, goal-driven mindset with the hunger to succeed.
• Curiosity and coachability; you’re always looking to sharpen your approach.
• Strong organisational skills to manage high volumes of outreach.

Why Join Stora?

This is your chance to accelerate your sales career in SaaS. You’ll get the tools, coaching, and progression you need to move into an Account Executive role while making a measurable impact on Stora’s growth from day one. We celebrate wins, reward high-performers, and give you the platform to prove yourself.

Location

This is primarily an office-based role in Belfast. Some remote flexibility may be available over time, with the potential to evolve into a hybrid setup.

What we offer

• Competitive base salary + performance-based bonus
• Structured training, coaching, and mentorship with a clear path
• Private health insurance
• Company pension plan
• 35 days annual leave
• Share options
• Apple laptop and WFH budget
• In-person team events and company meet-ups

Next Steps

We’re reviewing applications as they come in and will be in touch quickly if it looks like a match.

Equal Opportunities at Stora

Stora is proud to be an equal opportunities employer. We are committed to creating a diverse and inclusive workplace where everyone is treated with dignity and respect, and where individual differences are valued. We welcome applications from all suitably qualified candidates regardless of age, disability, gender, gender reassignment, marital or civil partnership status, pregnancy or maternity, race, religious belief or political opinion, or sexual orientation. All recruitment and employment decisions are made on the basis of merit, competence, and business need. We actively promote equality of opportunity and fair participation in line with our responsibilities under Northern Ireland equality legislation. If you require any reasonable adjustments during the recruitment process, please let us know.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Sales and Business Development

Industries

• Software Development