At a Glance
- Tasks: Lead marketing strategies and campaigns for an award-winning Build-to-Rent brand.
- Company: Join a top player in the Build-to-Rent sector, known for quality and innovation.
- Benefits: Competitive salary, dynamic work environment, and immediate start.
- Other info: Office-based role with opportunities to manage and mentor team members.
- Why this job: Make a real impact in a fast-paced role with creative freedom.
- Qualifications: Strong marketing leadership and experience in residential property preferred.
The predicted salary is between 55000 - 70000 £ per year.
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3 month role to drive marketing and brand for an award-winning Build-to-Rent brand. Fully onsite. ASAP start. Salary: £55,000 - £70,000 per annum. Location: Greater London, Central London. Job Type: Freelance.
JOB TYPE: 3 month contract role, immediate start. INDUSTRY SECTOR: Build-to-Rent / Residential Property. LOCATION: Office based, 9-6pm. SALARY: £55,000-£70,000 pro-rata.
As interim Marketing Manager/Senior Marketing Manager you will drive marketing for new BTR schemes, engaging residents, as well as managing the brand across all touchpoints. Looking for strong marketing leadership, drive and passion, as well as commercial acumen and the ability to link results to marketing.
ABOUT THE COMPANY: My client is an award-winning leader in the Build-to-Rent (BTR) sector, known for designing, building, and operating high-quality, branded apartment communities across the UK.
ABOUT THE ROLE: What you'll be doing:
- Lead the marketing and branding strategy across new and operational BTR schemes nationwide.
- Develop and deliver multi-channel campaigns spanning digital, PR, outdoor, and social media.
- Oversee production of marketing collateral including photography, video, and printed assets.
- Manage external agencies - from digital and PR to creative and media partners.
- Own the brand strategy and launch plan for upcoming developments, including major new sites.
- Contribute to corporate brand activity such as award submissions, websites, and social media.
- Implement resident engagement initiatives, loyalty programmes, and on-site event communications.
ABOUT YOU: What we're looking for:
- Strong marketing leadership, drive and passion, as well as commercial acumen and the ability to link results to marketing.
- Current experience within residential property (BTR, Co-living, PBSA preferred) or multi-site hospitality.
- Experience in a 360 degree marketing role including analysing performance, and optimising campaigns, to maximise ROI.
- Able to lead strategic thinking and willing to deliver activity.
- Highly organised self-starter who is adept at working with multiple stakeholders and driving projects to conclusion.
- Experience managing or mentoring team members.
- Creative and idea-driven, with experience of Adobe InDesign, Photoshop, WordPress and similar tools.
- Innovative with a positive attitude towards embracing new technology, such as AI.
You MUST have the right to work in the UK - visa sponsorship is not available.
Interim Marketing Manager in Richmond employer: Stopgap Way
Join a nationally recognised heritage consumer brand in Central London, where you will thrive in a purpose-led culture that values innovation and collaboration. As the Head of Marketing Operations, you'll enjoy significant visibility and influence while leading a high-performing team in an agile environment that prioritises employee growth and operational excellence. With a strong commitment to customer experience and ambitious growth plans, this role offers a unique opportunity to shape the future of the brand while working within a supportive and dynamic organisation.
StudySmarter Expert Advice🤫
We think this is how you could land Interim Marketing Manager in Richmond
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
✨Leverage Social Media Authentically
Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
✨Tap into Your Network
Don’t shy away from reaching out to old colleagues, friends, or acquaintances in the marketing space. A simple message asking if they know anyone in need of freelance support can open unexpected doors. Remember, personal connections can lead to opportunities that job boards can’t!
We think you need these skills to ace Interim Marketing Manager in Richmond
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Stopgap Way.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Stopgap Way and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Interim Marketing Manager at Stopgap Way.
How to prepare for a job interview at Stopgap Way
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Stopgap Way.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Stopgap Way. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Stopgap Way.
