At a Glance
- Tasks: Lead marketing strategy for global live events and drive ticket sales.
- Company: Exciting international events business creating unforgettable live experiences.
- Benefits: Autonomy to shape strategy, influence growth, and make a real impact.
- Other info: Full-time office role in South London with significant career growth potential.
- Why this job: Join a fast-growing team and elevate global entertainment brands.
- Qualifications: Experience in marketing live events and leading high-performing teams.
The predicted salary is between 60000 - 80000 £ per year.
We’re looking for an experienced marketing leader to take ownership of marketing strategy across a global portfolio of live events and entertainment brands. This is a senior leadership role for someone who understands how to market live experiences, build audiences, and drive ticket sales at scale. You’ll combine strategic thinking with creative campaign development, leading a talented marketing team while delivering high-impact campaigns across multiple markets.
About The Company
They create and deliver some of the most exciting live entertainment experiences in the market, bringing together audiences across multiple countries through large-scale tours, events and immersive concepts. As a rapidly expanding global business, they’re investing heavily in marketing, creativity and audience growth, giving their team the opportunity to make a genuine impact on internationally recognised event brands.
About the Role
You'll Be Responsible For
- Developing and leading the marketing strategy across a portfolio of live event brands
- Creating integrated campaigns that drive ticket sales, audience growth and brand awareness
- Leading and developing a multi-disciplinary marketing team across paid media, content and social
- Overseeing digital marketing activity across Meta, TikTok, Google, email and emerging channels
- Driving creative campaign ideas that cut through and generate audience engagement
- Managing budgets, analysing performance and optimising ROI
- Working closely with senior stakeholders, event teams and external partners to deliver commercially successful campaigns
Why you'll love it here:
This is an opportunity to lead marketing for a fast-growing international events business operating across the UK, Europe, North America, Australia, New Zealand and South Africa. You’ll have the autonomy to shape strategy, influence growth and make a measurable impact on ticket sales and brand performance across a global portfolio. This role is based in the office full-time 5dpw in South London.
About you
We're Looking For a Commercially-minded Marketing Leader Who Brings:
- Significant experience marketing live events, concerts, festivals, entertainment, nightlife or ticketed experiences
- A proven track record of delivering campaigns that drive ticket sales and attendance
- Experience leading and developing high-performing marketing teams
- Strong strategic planning skills combined with hands-on campaign execution
- Expertise across digital marketing, paid media, content and social channels
- A creative mindset with the ability to develop innovative audience-growth campaigns
- Strong commercial acumen, budget management and performance analysis skills
- A genuine passion for live entertainment, music and audience culture
You MUST have the right to work in the UK – visa sponsorship is not available.
Sound like your next move? Apply now!
Head of Marketing (Live Events) in London employer: Stopgap - Marketing, Digital & Creative Recruitment
Join a dynamic and rapidly expanding global business that is at the forefront of live entertainment, where your marketing expertise will directly influence the success of internationally recognised event brands. With a strong focus on creativity and audience growth, you'll enjoy a collaborative work culture that values innovation and offers significant opportunities for professional development. Based in South London, this role provides the chance to lead a talented team and make a meaningful impact in a vibrant industry.
Contact Details:
Stopgap - Marketing, Digital & Creative Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing (Live Events) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Stopgap - Marketing, Digital & Creative Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Stopgap - Marketing, Digital & Creative Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Stopgap - Marketing, Digital & Creative Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Stopgap - Marketing, Digital & Creative Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing (Live Events) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Stopgap - Marketing, Digital & Creative Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Stopgap - Marketing, Digital & Creative Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Stopgap - Marketing, Digital & Creative Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Stopgap - Marketing, Digital & Creative Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Stopgap - Marketing, Digital & Creative Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Stopgap - Marketing, Digital & Creative Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
