Brand Marketing Manager in London

Brand Marketing Manager in London

London Temporary 40000 - 50000 £ / year (est.) Home office (partial)
Stopgap - Marketing, Digital & Creative Recruitment

At a Glance

  • Tasks: Lead exciting brand campaigns for a well-known charity, making a real difference.
  • Company: Join a respected charity supporting seriously ill individuals and their families.
  • Benefits: Competitive salary, meaningful work, and the chance to impact lives.
  • Other info: Flexible working with 2 days a week in central London office.
  • Why this job: Be part of a dynamic team relaunching a brand strategy that truly matters.
  • Qualifications: Experience in charity brand marketing and managing multi-channel campaigns required.

The predicted salary is between 40000 - 50000 £ per year.

Opportunity to join a great charity and team to help develop and deliver the charity’s integrated brand marketing activity, working closely with the wider Brand Marketing, fundraising and digital teams as well as other internal and external stakeholders and partners. You must have experience in the charity sector to be considered.

12 month FTC £45,754 FTE Immediate start

The Company: Well known charity that provides much needed support for people who are seriously ill including their families.

THE ROLE: In the role of Brand Marketing Manager, you will be responsible for the planning and execution of multi channel brand focused campaigns. This is an exciting time to join the team as the charity has recently relaunched its brand strategy and identity. The role is varied and busy and will cover any and all of the following:

  • Developing multi channel brand campaigns across all channels including ATL, outdoor and digital
  • Management of creative and media agencies including media planning and buying
  • Ensure all campaign activity is consistent with the brand strategy and identity to the external world and has audience insight at its heart
  • Develop strategic plans based on audience research and insights including making brand campaign recommendations to senior leadership
  • Oversee brand tracking and performance, reporting on key metrics and making relevant recommendations
  • Work with charity fundraising teams to ensure campaigns, activity and communications that are developed are ‘on-brand’ and rooted in the brand strategy and narrative
  • Lead and project manage business-critical projects and manage complex stakeholders, ensuring maximum engagement on projects, facilitating collaborative and efficient decision making
  • Provide strategic marketing integration advice for activity and campaigns that aren’t owned by the Brand Marketing team
  • Monitor campaign performance and adjust strategies accordingly
  • Management and reporting on brand budget

YOU: In order to be shortlisted for the role of Brand Campaign Manager you must have:

  • Hands on experience of leading B2C brand strategy and ATL and BTL campaigns including implementation of brand guidelines for a charity
  • Experience of planning and delivering multi channel brand campaigns to a consumer audience including advertising, outdoor and digital
  • Experience of managing creative and media agencies
  • Experience of overseeing brand tracking and reporting
  • Experience of managing campaign budget
  • Experience of leading successful marketing campaigns including developing structured marketing plans with clear objectives, KPIs and a defined target audience, shaping messaging, measurement, evaluation and reporting
  • Experience of leading/commissioning research projects to deliver clear insights and actionable findings
  • Data literacy and be confident in using data to analyse and improve brand and marketing performance

You must be able to commit to 2 days a week in a central London office. You must be fluent in English and have the right to work in the UK.

Brand Marketing Manager in London employer: Stopgap - Marketing, Digital & Creative Recruitment

As an FMCG Innovation Manager at our London-based company, you will thrive in a dynamic and collaborative work culture that values creativity and innovation. We offer competitive benefits, including flexible working arrangements and opportunities for professional development, ensuring you can grow your career while making a meaningful impact on product launches that resonate with consumers. Join us to be part of a forward-thinking team dedicated to driving success in the fast-paced FMCG sector.

Stopgap - Marketing, Digital & Creative Recruitment

Contact Details:

Stopgap - Marketing, Digital & Creative Recruitment Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Brand Marketing Manager in London

Dive into Local Events

Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.

Show Off Your Work

Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!

Utilise Online Job Boards

Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!

Tap into Your Uni's Resources

If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!

We think you need these skills to ace Brand Marketing Manager in London

Brand Strategy
Multi-Channel Campaign Management
ATL and BTL Campaigns
Creative Agency Management
Media Planning and Buying
Audience Research and Insights
Brand Tracking and Reporting

Some tips for your application 🫡

Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!

Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Stopgap - Marketing, Digital & Creative Recruitment from day one!

Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!

Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Stopgap - Marketing, Digital & Creative Recruitment specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!

How to prepare for a job interview at Stopgap - Marketing, Digital & Creative Recruitment

Showcase Your Creative Portfolio

As a candidate for a temporary marketing-communications role at Stopgap - Marketing, Digital & Creative Recruitment, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.

Understand the Latest Trends

We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Stopgap - Marketing, Digital & Creative Recruitment you're not just up-to-date but also eager to innovate.

Highlight Your Adaptability

Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Stopgap - Marketing, Digital & Creative Recruitment that you’re ready to hit the ground running.

Ready Your Communication Strategy

Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Stopgap - Marketing, Digital & Creative Recruitment, so think on your feet and don't hesitate to showcase your creativity!