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For Companies At a Glance
- Tasks: Lead and transform marketing strategies to boost store performance and online growth.
- Company: High street retailer known for innovation and strong brand presence.
- Benefits: Highly competitive salary, generous package, and leadership opportunities.
- Other info: Freelance position with a dynamic team and potential for career advancement.
- Why this job: Make a significant impact in a senior role with a focus on product-led marketing.
- Qualifications: Director-level marketing experience in high street retail and strong leadership skills.
The predicted salary is between 80000 - 100000 £ per year.
We’re looking for a highly experienced, commercially driven Head of Marketing (Director-level) to transform marketing into a faster, sharper, product-led engine—one that drives store performance, strengthens the brand and accelerates online growth. This is a very senior, high-impact leadership role, operating at Director level, with full ownership of the end-to-end marketing agenda.
The Opportunity
- Freelance (initial 9 months)
- Start ASAP
- London-based, 4-5 days per week in the office
- Managing a team of ~20
- Highly competitive salary and generous package
You’ll lead the shift to a product-first, store-first marketing model. You’ll bring cohesion to the brand, clarity to both marketing and commercial impact at pace.
What You’ll Be Doing
- Own the marketing strategy end-to-end, aligning tightly with trading priorities and the commercial calendar
- Build a product-led approach, with a strong focus on Own Brand development and storytelling
- Create powerful supplier partnerships, delivering cohesive, funded campaigns that replace fragmented activity
- Put stores at the heart of marketing, elevating windows, POS, in-store theatre and events to drive footfall and conversion
- Ensure digital supports store performance, creating a seamless, reinforcing customer journey
- Collaborate cross-functionally with Buying, Merchandising and Operations to deliver impactful campaigns
What We’re Looking For
- A senior marketing leader operating at Director level, with strong product marketing instincts and a commercial mindset
- MUST HAVE: Proven High Street retail experience - candidates without this will not be considered
- Proven experience in Own Brand and supplier-led marketing within retail
- Deep understanding of store-based retail and how marketing drives physical performance
- Comfortable working at pace—decisive, resilient and hands-on
- A natural leader who can influence, challenge and inspire at all levels, including senior stakeholders
- Highly analytical, detail-oriented and focused on ROI and performance metrics
- Strong communicator with excellent presentation and stakeholder management skills
Interim Head of Marketing employer: Stopgap - Marketing, Digital & Creative Recruitment
Contact Detail:
Stopgap - Marketing, Digital & Creative Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Interim Head of Marketing
✨Tip Number 1
Network like a pro! Reach out to your connections in the retail industry, especially those who have experience in marketing. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show up at industry events and workshops. These are golden opportunities to meet potential employers and showcase your expertise. Plus, it’s a great way to stay updated on the latest trends in retail marketing.
✨Tip Number 3
Don’t underestimate the power of social media! Use platforms like LinkedIn to share your insights on marketing strategies and engage with relevant content. This not only boosts your visibility but also positions you as a thought leader in the field.
✨Tip Number 4
Apply directly through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect with us directly.
We think you need these skills to ace Interim Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Interim Head of Marketing. Highlight your experience in high street retail and any relevant achievements in product-led marketing. We want to see how you can drive store performance and elevate brand storytelling!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've transformed marketing strategies in the past and how you can bring that expertise to us at StudySmarter.
Showcase Your Leadership Skills: As a senior marketing leader, we need to see your leadership style. Include examples of how you've managed teams and influenced stakeholders. We’re looking for someone who can inspire and challenge others, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Let’s get started on this exciting journey together!
How to prepare for a job interview at Stopgap - Marketing, Digital & Creative Recruitment
✨Know Your Marketing Metrics
Make sure you brush up on key performance indicators relevant to retail marketing. Be ready to discuss how you've used data to drive decisions in past roles, especially around ROI and performance metrics.
✨Showcase Your Leadership Style
As a senior role, they’ll want to see how you lead teams. Prepare examples of how you've inspired and influenced your team, particularly in high-pressure situations. Think about specific challenges you've faced and how you overcame them.
✨Understand the Brand Inside Out
Research the retailer's brand thoroughly. Be prepared to discuss their current marketing strategies and suggest innovative ideas that align with their goals. This shows you're not just interested in the role but also invested in their success.
✨Prepare for Cross-Functional Collaboration
Since this role involves working closely with Buying, Merchandising, and Operations, think of examples where you've successfully collaborated across departments. Highlight how you’ve driven impactful campaigns through teamwork and communication.