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For Companies At a Glance
- Tasks: Lead media measurement and create actionable insights for partners in a dynamic marketing role.
- Company: Join Stonegate Group, the UK's largest operator of pubs and bars with iconic brands.
- Benefits: Enjoy 25 days annual leave, healthcare perks, discounts, and an annual bonus scheme.
- Why this job: Shape consumer experiences while working with innovative data insights in a fast-paced environment.
- Qualifications: Strong background in marketing and data, excellent communication skills, and project management experience required.
- Other info: Be an ambassador for the MiXR project and thrive in a collaborative, autonomous setting.
The predicted salary is between 36000 - 60000 £ per year.
Purpose of the role:
An exciting opportunity exists to join Stonegate Group’s Insight and Commercial Planning Team as Category & Insight Manager – MiXR, to help shape the future of consumer experience in pubs, bars, and venues.Â
You will be at the heart of a new category and planning function within the Marketing team, working exclusively on our innovative and market leading insight and media platform, MiXR. This role will be a hybrid of internal stakeholder engagement along with building strong consultative relationships with suppliers and advertising partners.
Duties & Responsibilities:
- Work closely with the MiXR commercial team, leading the day-to-day delivery of media measurement and insight-to-action media plans.
Present externally to suppliers to support the MiXR partnership sales team to upsell future media campaigns.
Make complex data simple and compelling, pro-actively seeking out actionable insights for partners.
Work closely with internal partners in marketing and procurement to ensure MiXR data and insights are embraced in all levels of business decisions.
Work in partnership with our data science colleagues to further build hospitality’s first ever 1st party data insight platform.
Support the Head of Insights to further expand this into a monetizable insight platform, building a commercial strategy to enable ongoing incremental revenue generation from Stonegate’s diverse range of suppliers.
Skills, Experience & Qualifications:
- Strong previous experience in marketing, data, finance and insights.
Ability to create clear and compelling insights, to create clarity out of ambiguity.
Confident building a network of internal and external stakeholders across functions and seniority.
Ability to turn insights in to monetizable opportunities.
Experience of working with insight capabilities (i.e. dunnhumby Shop, Kantar, Nectar360, etc) is desirable.
Excellent communications skills, with the ability to present to others (small & large groups) in engaging and impactful way.
Ability to bridge data science and marketing teams towards a common goal.
Highly influential and consistently focussed on creating positive change.
Thrive in an autonomous and fast-moving environment, able to adapt a plan with pace.
Commercially savvy, able to tease out new opportunities from advertising partners through insights.
Be an active ambassador for the MiXR project, both internally and externally.
Excellent project management skills.
What\’s in it for you?Â
- 25 days annual leave
- Annual Leave Purchase Scheme
- Pension
- Vitality Healthcare
- Opt in dental insurance programme
- Annual bonus scheme
- The Stonegate discount card offering discounts across our managed estate
- Online benefits portal offering discounts across the High Street and other retailers
At Stonegate Group, we\’re proud to be the biggest operator of pubs, bars, and late-night venues in the United Kingdom. Our leading brands are diverse and well-known, including names like Slug & Lettuce, Be At One and Popworld. Find out more about a career with Stonegate Group at www.stonegatecareers.co.uk.
If you have a disability as outlined by the Equality Act 2010 and require reasonable adjustments to be made during the recruitment process, please let us know in advance so that any support, aids or adaptations can be put in place to assist you. Please contact hrsupport@stonegategroup.co.uk.
Job Reference: KM1338708RemCIMM
Category & Insight Manager - MiXR employer: Stonegate Company Ltd.
Contact Detail:
Stonegate Company Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category & Insight Manager - MiXR
✨Tip Number 1
Familiarise yourself with the MiXR platform and its capabilities. Understanding how it operates and the insights it provides will allow you to speak confidently about it during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the marketing and insights field, especially those who have experience with data platforms like dunnhumby or Kantar. Building these connections can provide valuable insights into the industry and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've turned insights into monetisable opportunities in previous roles. This will showcase your ability to create value from data, which is crucial for the Category & Insight Manager position.
✨Tip Number 4
Stay updated on trends in the hospitality sector and how data-driven insights are shaping consumer experiences. Being knowledgeable about current market dynamics will help you engage effectively with stakeholders and demonstrate your expertise.
We think you need these skills to ace Category & Insight Manager - MiXR
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Category & Insight Manager position. Understand the key responsibilities and required skills, so you can tailor your application to highlight relevant experiences.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly showcases your experience in marketing, data, and insights. Use specific examples that demonstrate your ability to create actionable insights and build relationships with stakeholders.
Write a Tailored Cover Letter: In your cover letter, address how your skills align with the role's requirements. Highlight your experience with insight capabilities and your ability to present complex data in an engaging way. Make it personal and show your enthusiasm for the MiXR project.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for this role.
How to prepare for a job interview at Stonegate Company Ltd.
✨Understand the MiXR Platform
Familiarise yourself with the MiXR platform and its capabilities. Be prepared to discuss how you can leverage this innovative insight and media platform to enhance consumer experiences in pubs and bars.
✨Showcase Your Data Skills
Highlight your experience with data analysis and insight generation. Be ready to provide examples of how you've turned complex data into actionable insights that have driven business decisions.
✨Build Relationships
Demonstrate your ability to build strong relationships with both internal stakeholders and external partners. Share examples of how you've successfully collaborated across functions to achieve common goals.
✨Prepare for Presentations
Since the role involves presenting to suppliers and stakeholders, practice your presentation skills. Prepare to discuss how you can engage and influence audiences with compelling insights and strategies.