Director of Marketing & Admissions in Bath

Director of Marketing & Admissions in Bath

Bath Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Stonar School

At a Glance

  • Tasks: Lead marketing and admissions strategies to enhance Stonar's reputation and recruit students.
  • Company: Join Stonar School, a vibrant independent school in beautiful Wiltshire.
  • Benefits: Competitive salary, 25 days annual leave, and a supportive leadership team.
  • Other info: Collaborative environment with opportunities for professional growth and international connections.
  • Why this job: Make a real impact on the future of an exceptional school community.
  • Qualifications: Proven leadership in marketing or admissions with strong communication skills.

The predicted salary is between 60000 - 80000 £ per year.

Join Stonar at an exciting stage in its journey and help shape its next chapter.

Stonar School is seeking an exceptional Director of Marketing & Admissions to join its Executive Management Group at a defining moment in the School's development.

Reporting directly to the Head and working closely with the Head of Marketing & Admissions UK (Globeducate), this is a significant strategic leadership opportunity for an ambitious, commercially aware and relationship-focused professional.

You will lead the School's Marketing & Admissions function, shaping strategy, strengthening Stonar's reputation and delivering sustainable pupil recruitment and retention across both our day and boarding communities, whilst ensuring an exceptional experience for every prospective family.

This is far more than a traditional admissions role.

Working closely with the Head of Marketing and Admissions Team, you will combine creativity, market intelligence, digital innovation and data-informed decision‑making to strengthen the School's market positioning, identify new opportunities for growth and help define the pupils and families who will thrive within the Stonar community.

You will also provide strategic leadership for alumni engagement, helping to strengthen lifelong relationships with Old Stonarians and supporting the School's longer-term vision for external engagement and future philanthropic development.

An exceptional communicator and natural ambassador, you will build trusted relationships with prospective families, colleagues, recruitment partners, alumni and the wider community.

Working collaboratively across the School, throughout Globeducate and with external partners, you will help ensure that every interaction with Stonar reflects the warmth, professionalism and ambition that define our School.

Why Stonar?

Stonar is a thriving independent, co‑educational day and boarding school for children aged 2–18, set within 90 acres of beautiful Wiltshire countryside just outside the World Heritage City of Bath.

At Stonar, every pupil is known as an individual.

We combine academic ambition with outstanding pastoral care, an exceptional equestrian centre and a rich co‑curricular programme, enabling every young person to flourish.

As part of Globeducate, one of the world's leading K–18 education groups, Stonar combines the warmth and individuality of a close‑knit community with the opportunities of an international network of more than 65 schools, while retaining its distinctive identity, culture and values.

Joining Stonar at this exciting stage in its development offers the opportunity to make a genuine strategic impact, helping to shape the future of our community and contributing to the continued success of an ambitious and forward‑looking school.

The successful candidate will bring

  • Significant leadership experience in marketing, admissions or another senior external-facing leadership role.
  • Outstanding communication and relationship-building skills.
  • Strategic thinking supported by strong commercial awareness and sound judgement.
  • Experience of CRM systems, digital marketing and data-informed decision‑making.
  • The ability to inspire and develop high-performing teams.
  • Energy, resilience and a genuine commitment to delivering an exceptional customer experience.

We offer

  • Membership of the Executive Management Group.
  • The opportunity to shape the future direction of one of the UK's most distinctive independent schools.
  • A collaborative, ambitious and supportive leadership team.
  • The benefits of working within the Globeducate family of schools.
  • A competitive salary and benefits package.
  • 25 days' annual leave plus Bank Holidays (to be taken during school holidays).

This is a full‑time, year‑round position based at Stonar School.

Flexibility will be required to attend events with some evening and weekend engagements and UK and international travel.

If you are an ambitious, collaborative leader who wants to make a lasting contribution to the future of an exceptional school, we would be delighted to hear from you.

Closing date for applications: 27th July, 9:00am

We reserve the right to appoint a successful applicant prior to the closing date.

Stonar is committed to safeguarding and promoting the welfare of children and applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service.

Safeguarding Statement

Stonar is committed to safeguarding and promoting the welfare of children and applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service.

You can find all our recruiting policies, including our Safer Recruitment Policy here: https://www. stonarschool. com/about-us/useful-information

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Director of Marketing & Admissions in Bath employer: Stonar School

Stonar School is an exceptional employer, offering a unique opportunity to shape the future of a thriving independent school set in the picturesque Wiltshire countryside. With a strong focus on individual pupil development and a collaborative leadership culture, employees benefit from professional growth opportunities within the Globeducate network, competitive salaries, and a supportive environment that values creativity and strategic thinking. Join us to make a meaningful impact while enjoying the advantages of working in a close-knit community dedicated to excellence in education.

Stonar School

Contact Details:

Stonar School Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Director of Marketing & Admissions in Bath

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Stonar School and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Stonar School are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Stonar School on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Stonar School. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Director of Marketing & Admissions in Bath

Relationship-Building Skills
Logical Thinking
Problem-Solving Ability
Teamwork
Initiative
Motivation
Proactive Mindset

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Stonar School. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Stonar School:Show us that you’ve done your homework! In your application, briefly mention what you admire about Stonar School’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Stonar School

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Stonar School will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Stonar School, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.