At a Glance
- Tasks: Drive sales for events at the iconic bet365 Stadium and build lasting client relationships.
- Company: Join Stoke City Football Club, a vibrant community hub with a passion for sports.
- Benefits: Full-time role with training provided, plus opportunities to work at exciting events.
- Other info: Flexible hours required, including evenings and weekends for match days.
- Why this job: Be part of a dynamic team and make an impact in the events industry.
- Qualifications: Strong communication skills and a positive attitude; sales experience is a plus.
The predicted salary is between 25000 - 30000 £ per year.
An exciting opportunity has arisen at Stoke City Football Club for a Conference and Events Sales Executive to support the Venue Team at the bet365 Stadium. Reporting to the Conference and Events Manager, the purpose of the role is to generate income from meetings, events and conference hire at the bet365 Stadium.
Main Responsibilities
- Managing and growing existing relationships with clients and agencies to drive incremental business.
- Identifying and proactively sourcing new leads through industry working groups, exhibitions, and online platforms to maximise income and fill available capacity.
- Attending regular functions, conferences, shows or exhibitions to continually promote the venue.
- Continually monitor sales activity to actively seek ways to upsell products and services.
- Negotiating terms of sales, agreements and closing sales with customers.
- Responding to customer queries and resolving their objections to encourage them to make a purchase.
- Proactively responding to all inbound enquirers in a timely and professional manner, paying particular attention to the two hour window given from the point of agent contact.
- Converting enquiries into sales by gathering information, discussing packages, providing customers with detailed, accurate quotations and cost calculations and carrying out follow up calls.
- Cross selling and upselling to support other commercial revenue teams.
- Working flexibly to meet the needs of customers on event days.
Key Skills and Experience
- Excellent customer service and communication skills.
- Ability to engage and build rapport with customers.
- Ability to remain positive in challenging situations.
- Ability to work independently as well as part of a team.
- Basic IT skills.
- Full UK Driving License and previous sales experience is desirable.
- The ideal candidate will be available to work evenings and weekends to cover match day fixtures and events as required.
- The position will be offered on a full time basis.
- All relevant training will be provided.
This organisation is committed to safeguarding and promoting the welfare of children and adults at risk and expects all staff and volunteers to share this commitment. Background checks and DBS checks at the appropriate level will be obtained prior to employment commencing.
Closing date for applications is Tuesday 23rd June.
Stoke City Football Club endorses the principle of Equality and will strive to ensure that everyone who wishes to be involved in the Club will be treated fairly and with respect, regardless of their age, disability, gender reassignment, marital or civil partnership status, pregnancy or maternity, race, religion and belief, sex or sexual orientation.
The Club is committed to providing access and opportunities for all members of the community to take part in without threat of intimidation, victimisation, harassment, bullying and abuse. Any person associated with the Club can be assured of an environment in which their rights, dignity and individual worth are respected and in particular, that they are able to enjoy their engagement at the Club.
Conference and Events Sales Executive in Stoke-on-Trent employer: Stoke City Football Club
Stoke City Football Club is an exceptional employer, offering a vibrant work culture at the iconic bet365 Stadium. As a Conference and Events Sales Executive, you will benefit from comprehensive training, opportunities for professional growth, and the chance to engage with a diverse range of clients in a dynamic environment. The Club is dedicated to fostering an inclusive atmosphere where every employee is valued and encouraged to thrive, making it a rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Conference and Events Sales Executive in Stoke-on-Trent
✨Tip Number 1
Get to know the venue inside out! Familiarise yourself with the bet365 Stadium and its offerings. This way, when you're chatting with potential clients, you can confidently highlight what makes it the perfect spot for their events.
✨Tip Number 2
Network like a pro! Attend industry events, exhibitions, and conferences to meet new contacts. The more people you connect with, the more leads you'll generate, so don’t be shy about putting yourself out there.
✨Tip Number 3
Follow up, follow up, follow up! After meeting potential clients or receiving inquiries, make sure to reach out promptly. A quick follow-up can turn a maybe into a yes, so keep that communication flowing!
✨Tip Number 4
Use our website to apply! We’re all about making the application process smooth and easy. Head over to our site, check out the latest opportunities, and get your application in – we can’t wait to see what you bring to the team!
We think you need these skills to ace Conference and Events Sales Executive in Stoke-on-Trent
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for events and sales shine through. We want to see that you’re excited about the role and the opportunity to work at the bet365 Stadium!
Tailor Your CV:Make sure your CV highlights relevant experience in sales and customer service. We love seeing how your skills match what we’re looking for, so don’t be shy about showcasing your achievements!
Be Professional Yet Approachable:In your cover letter, strike a balance between professionalism and friendliness. We’re all about building relationships, so show us your personality while keeping it polished.
Apply Through Our Website:Don’t forget to submit your application through our official website! It’s the best way to ensure we receive your details directly and can consider you for this exciting opportunity.
How to prepare for a job interview at Stoke City Football Club
✨Know Your Venue Inside Out
Before the interview, make sure you’re familiar with the bet365 Stadium and its offerings. Understand the different types of events that can be hosted there and think about how you can promote these effectively to potential clients.
✨Showcase Your Sales Skills
Prepare examples from your past experiences where you've successfully generated leads or closed sales. Be ready to discuss how you’ve built relationships with clients and how you’ve upsold products in previous roles.
✨Demonstrate Excellent Communication
Since this role requires strong customer service skills, practice articulating your thoughts clearly and confidently. Think about how you would handle challenging situations or objections from clients and be prepared to share those strategies.
✨Be Ready for Role-Playing Scenarios
Expect to engage in role-playing during the interview, where you might have to respond to a client’s inquiry or negotiate terms. Practise these scenarios beforehand so you can demonstrate your ability to think on your feet and close deals.
