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- Tasks: Shape and grow our organic social presence on LinkedIn, Instagram, and YouTube.
- Company: Join a dynamic team focused on impactful digital marketing.
- Benefits: Hybrid work model, creative freedom, and opportunities for professional growth.
- Why this job: Be the voice of our brand and connect with a vibrant online community.
- Qualifications: Experience in social media strategy and a passion for storytelling.
- Other info: Collaborate with diverse teams and lead innovative social initiatives.
The predicted salary is between 36000 - 60000 £ per year.
Play a key role in shaping and scaling a bold, high-impact organic social presence that drives engagement, brand awareness, and community across key digital platforms. This role is central to how we show up on social — combining strategy, creativity, and experimentation to build a strong, consistent voice and meaningful audience connection.
As an Organic Social Media Manager, you will be responsible for owning and growing our organic social presence across LinkedIn, Instagram, and YouTube. You will define and execute a clear social strategy, combining creative storytelling with data-driven optimisation to increase reach, engagement, and community impact. You will act as the in-house expert on social platforms — understanding formats, algorithms, and audience behaviour — while continuously testing new ideas, formats, and content approaches. This role blends strategic ownership, hands-on execution, and cross-functional collaboration to ensure social is embedded across all key initiatives. You will also play a key role in building and scaling our employee advocacy programme, enabling teams and leaders to actively contribute to our social presence and amplify key messages.
More specifically, you will:
- Own and define the organic social strategy, including tone of voice, content direction, and success metrics
- Drive growth in reach and engagement through continuous testing, experimentation, and optimisation
- Build and execute organic social plans aligned with broader company initiatives (e.g. campaigns, events, product launches)
- Lead and manage social presence across LinkedIn, Instagram, and YouTube
- Act as the internal expert on platform best practices, formats, and algorithm changes
- Develop and evolve video and long-form content strategies, especially for YouTube
- Test new content formats, storytelling approaches, and creative concepts with clear hypotheses and learnings
- Ensure content strategies align with broader SEO / AEO and digital goals
- Create engaging content and activation plans that encourage employee involvement
- Partner with leadership and teams to amplify campaigns, launches, and thought leadership
- Educate and enable internal teams on social media best practices and personal branding
- Develop social-first creative ideas, content series, and storytelling formats beyond static posts
- Maintain high creative standards while ensuring content remains agile and platform-native
- Collaborate closely with Campaigns, Paid Media, PR, Content, and People
Social Media Manager in Reading employer: Stibo Systems
Contact Detail:
Stibo Systems Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager in Reading
✨Tip Number 1
Network like a pro! Connect with people in the industry on LinkedIn and engage with their content. Don’t be shy to slide into DMs or comment on posts; it’s all about building those relationships that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns, content strategies, and any analytics that demonstrate your impact. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Stay updated on trends! Follow industry leaders and keep an eye on emerging social media trends. Being knowledgeable about the latest changes and innovations will make you stand out as a candidate who’s ready to take on the role.
✨Tip Number 4
Apply through our website! We love seeing passionate candidates who are eager to join our team. Make sure to tailor your application to highlight how your experience aligns with our mission and the specific role.
We think you need these skills to ace Social Media Manager in Reading
Some tips for your application 🫡
Show Your Creative Side: When applying, let your creativity shine through! Use engaging language and showcase your storytelling skills in your application. Remember, we’re looking for someone who can bring a bold voice to our social media presence.
Be Data-Driven: Don’t forget to highlight your experience with data-driven strategies. Share examples of how you’ve used analytics to optimise social content in the past. We love seeing how you can blend creativity with numbers!
Tailor Your Application: Make sure to tailor your application specifically for this role. Mention your familiarity with LinkedIn, Instagram, and YouTube, and how you plan to engage audiences on these platforms. We want to see that you understand our needs!
Apply Through Our Website: Finally, make sure to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Stibo Systems
✨Know Your Platforms Inside Out
Before the interview, make sure you’re well-versed in the latest trends and best practices for LinkedIn, Instagram, and YouTube. Familiarise yourself with their algorithms, audience behaviours, and content formats. This will show that you’re not just a user but an expert who can drive engagement and community impact.
✨Showcase Your Creative Storytelling Skills
Prepare examples of your past work that highlight your ability to create engaging content. Bring along case studies or metrics that demonstrate how your storytelling has driven growth in reach and engagement. This will help you illustrate your strategic thinking and creativity during the interview.
✨Be Ready to Discuss Data-Driven Decisions
Since this role involves optimisation based on data, be prepared to discuss how you’ve used analytics to inform your social strategies. Share specific instances where you tested new ideas and how those experiments led to measurable improvements. This will show that you can blend creativity with analytical thinking.
✨Engage with Employee Advocacy
Understand the importance of employee advocacy in building a strong social presence. Think about how you would enable teams and leaders to contribute to the social strategy. Be ready to share ideas on how to encourage employee involvement and amplify key messages, as this is a crucial part of the role.