Marketing Business Manager
Marketing Business Manager

Marketing Business Manager

Hart Full-Time 28800 - 48000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing strategies and analyse data to boost campaign performance.
  • Company: STI Limited focuses on growth in Defence, Aerospace, and Security sectors.
  • Benefits: Enjoy flexible working, 23 days holiday, and professional development opportunities.
  • Why this job: Join a dynamic team driving innovation in a vital industry with real impact.
  • Qualifications: Experience in marketing and business intelligence, preferably in Defence Electronics.
  • Other info: UK security clearance may be required; right to work in the UK is essential.

The predicted salary is between 28800 - 48000 ÂŁ per year.

You will be a proven Marketing, Content creator and Business Intelligence Professional. Being both creating and data driven you will be high adept at innovation of campaigns to best represent the STI offers to generate the highest potential return on investments in multi-channel communications. Being self-motivated, driven, structured and possessing the highest levels of communication skills, the opportunity is here at STI as our new Marketing & Business Intelligence Manager.

STI's Commercial function is now focussed on growth. You’ll be joining a team that’s responding to the UK’s revised Defence Industrial Strategy of “Made in the UK”. Our customers are principally the UK’s Prime contractors in Defence, Aerospace and Security.

What you’ll do:

  • Act as the focal point for marketing and communications for the whole business to implement data driven strategies and communicate insights.
  • Analyse marketing data to identify trends, measure campaign performance, and generate insights.
  • Inform strategic decision-making within the commercial function and throughout the whole organisation.
  • Own the entire creative process for all marketing tools, sales tools, events, in house presentations and media engagements.
  • Manage the STI online marketing vehicles and channels (WWW / market specific social media as agreed by the business / trade association websites / partner organisations where relevant).
  • Review the utilisation of artificial intelligence (AI) to bring potential value to the business.
  • Schedule and hold a monthly marketing meeting to brief the business functions and report on all campaigns and events as relevant.
  • Manage all marketing data and the creation of monthly reporting to include (WWW statistics / Leads / customer feedback / competitive behaviour & intelligence / customer intelligence / CRM results / others TBD).
  • Ownership of monthly commercial sales and performance statistics and charts for use by exec team in monthly reporting.
  • Coordinate with all relevant UK trade and industry associations and national event organisations.
  • Sustain collaborative relationships with peers throughout the business and support events at both UK Sites as required.
  • Ensure all marketing campaigns and content are managed through a structured process and delivered to budget.

For this role you will need:

  • Proven Marketing, Communication and business intelligence in direct or related customers and B2B markets, being Defence Electronics and Communication - Cyber (Strong knowledge of CEM “contract electronic manufacturing” / PCBA / RF and Test is preferred, as well as advanced user of CRM Tools and AI technologies is desired).
  • Structured, highly organised, self-motivated analytical and detailed, acting with integrity, responsibility, accountability at all times.
  • Strong analytical skills to interpret data and draw meaningful conclusions.
  • Critical thinking, the ability to identify problems, analyse data, and develop solutions.
  • Proficiency in using business intelligence tools and software.
  • Established industry relationships through the UK Defence and Security prime contractors and end user community.

We offer 23 days holiday (plus Bank Holidays & Flex Days), early finish on a Friday, Flexible working opportunities, Company Pension Scheme, Health Cash Back Scheme, a range of discounts and excellent training and development opportunities. We also pay for professional memberships on a case-by-case basis.

The ability to achieve UK security clearance may be required for some roles. All applicants should have the Right to Work in the UK, as we are unable to offer sponsorship for this role.

Marketing Business Manager employer: Sti Limited

STI Limited is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration within the Defence, Aerospace, and Security sectors. With a strong focus on employee growth, we provide excellent training and development opportunities, flexible working arrangements, and a supportive culture that values integrity and accountability. Located in Hampshire, our team enjoys a range of benefits including generous holiday allowances, early finishes on Fridays, and a comprehensive health cash back scheme, making STI a rewarding place to advance your career.
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Contact Detail:

Sti Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Business Manager

✨Tip Number 1

Familiarise yourself with the UK Defence Industrial Strategy and how it impacts marketing in the defence sector. Understanding this context will help you tailor your discussions and demonstrate your knowledge during interviews.

✨Tip Number 2

Network with professionals in the defence and aerospace industries. Attend relevant events or join online forums to build connections that could provide insights into the role and potentially lead to referrals.

✨Tip Number 3

Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific tools and methodologies you've employed.

✨Tip Number 4

Research STI Limited's current marketing strategies and campaigns. Being able to discuss their recent initiatives and suggest improvements can set you apart as a proactive candidate who is genuinely interested in the company.

We think you need these skills to ace Marketing Business Manager

Marketing Strategy Development
Content Creation
Business Intelligence Analysis
Data-Driven Decision Making
Campaign Performance Measurement
Analytical Skills
Critical Thinking
Proficiency in CRM Tools
Knowledge of Defence Electronics and Communication
Relationship Management
Project Management
Communication Skills
Collaboration and Teamwork
Budget Management
Understanding of AI Technologies

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in marketing, content creation, and business intelligence. Use keywords from the job description to demonstrate that you meet the specific requirements of the Marketing Business Manager role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the Defence, Aerospace, and Security sectors. Mention specific campaigns or projects you've worked on that align with STI Limited's goals.

Showcase Analytical Skills: In your application, provide examples of how you've used data to drive marketing decisions. Highlight any experience with business intelligence tools and how you've interpreted data to inform strategy.

Highlight Communication Skills: Since strong communication skills are essential for this role, include examples of how you've successfully collaborated with teams or presented insights to stakeholders. This will demonstrate your ability to act as a focal point for marketing and communications.

How to prepare for a job interview at Sti Limited

✨Showcase Your Analytical Skills

As a Marketing Business Manager, you'll need strong analytical skills. Be prepared to discuss how you've used data to inform marketing strategies in the past. Bring examples of campaigns where your analysis led to significant insights or improvements.

✨Demonstrate Your Creativity

This role requires ownership of the creative process for marketing tools and campaigns. Share specific examples of innovative campaigns you've developed. Highlight how your creativity has driven engagement and ROI in previous roles.

✨Familiarise Yourself with Industry Trends

STI Limited operates within the Defence, Aerospace, and Security sectors. Research current trends and challenges in these industries. Being knowledgeable about the market will show your commitment and understanding of the role's context.

✨Prepare for Questions on Collaboration

The job involves sustaining collaborative relationships across various teams. Be ready to discuss how you've successfully worked with others in the past. Use examples that highlight your communication skills and ability to manage cross-functional projects.

Marketing Business Manager
Sti Limited
S
  • Marketing Business Manager

    Hart
    Full-Time
    28800 - 48000 ÂŁ / year (est.)

    Application deadline: 2027-07-30

  • S

    Sti Limited

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